How to Get an Influencer's Attention
Techipedia: Tamar Weinberg
MARCH 24, 2010
For example, I write a lot about AOL, and after the recent layoffs, I wrote how the entire mobile advertising team took a voluntary buyout and quit the company. Now, a couple weeks later, a PR rep came to me and said, hey a lot of those people are joining this one company (that I rep), would you like to learn more? Be a purple cow.
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