Waxing UnLyrical

NOVEMBER 23, 2010

It was something to the effect of “Would/should companies do this with big bloggers in their spaces?&# Alas, the issue is even stickier for bloggers than it is for companies. In 2010, blogs and bloggers are truly influencers. One my faves is #pr20chat run by Heather Whaling and Justin Goldsborough. Simple, right?

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Class Blogger Issues Review 184

Waxing UnLyrical

DECEMBER 4, 2010

Second: if Keys et al wield the kind of online influence they apparently think they do, why on earth didn’t the campaign become an overnight phenomenon? Which brings me back to what this is all about, and what public relations, in its truest sense, tries to do: influence. Even if Fast Company tries to tell you so.

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Class Campaign Klout Influencer 233

Waxing UnLyrical

JANUARY 23, 2011

Your company is merging. 5 influence traps you must avoid , by Valeria Maltoni. Here are seven long blog posts – more than 700 words, since I believe that is the going rate for the “acceptable&# length of blog posts – that I thought were terrific. by John Taylor. Why: OK, perhaps not uber-long (887 words).

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Class Postrank Tourism WordPress 119

Waxing UnLyrical

FEBRUARY 8, 2011

Everything we do, every decision we make, is influenced, in part, by some sort of list. Get Shareaholic test Filed under Public Relations , Social Media | Tags: how to get on a list , influence , Social Media | Comments (15) Site settings comment help? Sometimes these are more obvious; sometimes they’re not. Read All About It!

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List Class How To Comments 161

Waxing UnLyrical

JANUARY 7, 2011

As far as Rude Dude goes I will not be recommending him, his company or facilitating introductions for him any time soon. On Influence In Public Relations And Social Media | Waxing UnLyrical says: January 11, 2011 at 7:16 am [.] We became good friends. The fundraiser was a success. Rebecca Ames said: Thanks for the link!

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Class How To Health Care Comments 207

Waxing UnLyrical

JANUARY 27, 2011

The press person took a very firm stance, saying his integrity was not for sale and covering costs doesnt influence his decisionsand that he doesnt work with that type of company. It doesnt help build any meaningful media relations if you keep pitching every single minutia from a clients company. Read All About It!

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Class Press Release Flickr Comments 279