SocialFish

NOVEMBER 3, 2010

The Rising CCO III , an annual survey of global chief communications officers (CCO) conducted by the global executive search firm SpencerStewart and public relations firm Weber Shandwick, reinforces the potential threat to your reputation via social media.

Attensity 169

Attensity Reputation Press Release Survey 169

Social Media Marketing

AUGUST 8, 2013

Why Bezos bought the Post , Facebook gets a CMO and starts bumping, time on digital surpasses TV, Facebook ads are undervalued, Vietnam outlaws sharing news on social sites, GE wants to put an end to press releases, the effect of tweets on TV ratings and more, it''s This Week in Social Media. These are those links.

Social Media 167

Social Media Nielsen Press Release News 167

SocMed Sean

JULY 9, 2018

Keeping track of tasks means keeping up with demands from your brand, client and the industry itself. Find the best time to analyze press releases from Facebook, Instagram, Twitter, Google+ and other networks. Each of them is equally important, and it can rarely be postponed. Backing-up work with a plan.

Social Media Management 176

Social Media Management Social Media ROI Press Release 176

Adam Sherk

JANUARY 20, 2010

There is additional information in the NYTco press release , and Jim Romenesko and others have published the staff memo. The reality is that the industry is being radically re-invented by new technology, and there are no easy answers out there. Most likely the result will fall somewhere in between. It happens.

Press Release 126

Press Release Digg SEO News 126

Webbiquity SMM

NOVEMBER 23, 2010

Early in my career I worked for a company that produced digital prepress equipment for printing companies, and we had a huge poster in the office that read: “Freedom of the press belongs to those who own one.&#. At the very least, you’ll be able to craft more intelligent, informed questions for your survey.

Social Media 192

Social Media Committee Press Release Posterous 192

Webbiquity SMM

MAY 10, 2011

On ClickZ, Heidi Cohen reports that even at this stage, only one in three companies are even trying to measure social media ROI, because doing that is hard, though she also outlines five other social media metrics that matter. .&# If there are several individuals from the same prospect company doing these things, that should really be noted.

ROI 191

ROI Case Study Bazaarvoice Klout 191

Adam Sherk

DECEMBER 17, 2009

What caught my eye was the chart on budget allocation across various industries in 2009: As you can see search marketing got a much greater share of interactive marketing budgets than social media. Adam is part of the Define Search Strategies consulting team, which is owned by The New York Times Company.

Social Media 123

Social Media Marketing Press Release Survey 123

Ari Herzog

MAY 13, 2010

I receive a lot of press releases by email — and unlike past actions of deleting them, I have lately replied to my senders and asked simple questions to enlightening responses. That’s why we wanted to inform you about a new study that will be released in the next days. I don’t see that in your email. AUSTIN, TX.,

Examples 122

Examples Press Release Marketing Study 122

Adam Sherk

MAY 12, 2010

It sounds a lot like the practices of some industry blogs and news aggregators today. Adam is part of the Define Search Strategies consulting team, which is owned by The New York Times Company. We poached material constantly, from newspapers, from other publications — even from Time.

Content 116

Content Aggregator Press Release Syndication 116

Adam Sherk

AUGUST 31, 2010

Help Haiti: News Sites Promote Ways to Donate Videos in Press Releases are Cool – If They Provide Meaningful Content { 4 comments… read them below or add one } The PR Coach August 31, 2010 at 7:08 pm Excellent report and analysis Adam. Same thinking that plagued the music industry 10 years ago.

Sites 182

Sites News YouTube Press Release 182

Writtent Blog

MAY 26, 2014

It’s also about establishing thought leadership and developing authority in your industry. Late last year, HubSpot surveyed over 7,000 businesses to determine the impact that certain inbound marketing activities have on website traffic generation, business blogging being one of them. Can you afford not to? Boost Web Traffic.

SEO 97

SEO Hubspot Press Release Engineering 97

Adam Sherk

JUNE 15, 2010

It is also interesting that despite that low score the profile is still in the 99.4th percentile: Perhaps @ColonelTribune is more popular among industry professionals (as an example of a great Twitter persona ) than typical users and news consumers. Or maybe Twitalyzer missed the boat on that one. What do you think?

News 165

News Sites Twitter Digg 165

Socialmedia.biz

JULY 23, 2017

One of the tools released by LinkedIn that has grown to be especially popular is LinkedIn Elevate , an employee advocacy platform. It does exactly as the name suggests, which is making it easy for employees to support their employers’ content distribution efforts – while positioning themselves as industry thought leaders at the same time.

LinkedIn 76

LinkedIn Analytics Metrics Social Networking 76

Socialmedia.biz

JULY 23, 2017

One of the tools released by LinkedIn that has grown to be especially popular is LinkedIn Elevate , an employee advocacy platform. It does exactly as the name suggests, which is making it easy for employees to support their employers’ content distribution efforts – while positioning themselves as industry thought leaders at the same time.

LinkedIn 60

LinkedIn Analytics Metrics Nielsen 60

SocMed Sean

JUNE 23, 2017

Robert is a content and marketing specialist at one of the leading essay writing companies. However, just like websites, the number of mobile apps in every industry is continually increasing, and it’s often difficult to make your mobile application visible to your target audience. This week we welcome guest blogger Robert Everett.

Organization 182

Organization Mobile Apple SEO 182

Adam Sherk

APRIL 8, 2010

by Adam Sherk on April 8, 2010 The cease and desist letter and the ensuing war of words between The Wrap’s Sharon Waxman and Newser’s Michael Wolff is getting a lot of industry attention this week. Adam is part of the Define Search Strategies consulting team, which is owned by The New York Times Company.

Aggregator 110

Aggregator Content Syndication Journal 110

Proactive Report

OCTOBER 26, 2011

More and more people are using online news sources to find information on products, services, companies and ideas. Most press releases published online are read by the public looking for data and a survey by Outsell found that online press releases are a major source of data for BtoB buyers prior to purchase.

News 56

News Press Release Yahoo Nielsen 56

Proactive Report

NOVEMBER 19, 2009

The 2009 Arketi Web Watch Media Survey has some interesting statistics about how BtoB journalists find stories. At 92% press releases are the number one source for BtoB journalists. PR contacts and industry sources came in second at 85%, newswires at 77% and websites at 70% make up the top 5.

Press Release 45

Press Release Statistics Survey RSS 45

ProBlogger

MARCH 12, 2015

Over the last few years, content marketing has grown from a marketing tactic used to generate publicity and inform customers, into an essential strategy for promoting any startup, SME or large company online. From startups to small businesses, many companies’ content marketing campaigns burn out due to a lack of ideas.

Eventful 20

Eventful Content Startup How To 20

Writtent Blog

DECEMBER 6, 2023

Send out a press release or feature article and get your logo on the team uniforms. If there isn’t a competition in your industry or there’s no way you can compete in one, hosting your own unique competition creates buzz as other businesses scramble to win your award. Survey your customers for great ideas.

Small Business 98

Small Business Marketing Directory Forums 98

Waxing UnLyrical

JANUARY 17, 2019

Most companies have gone through them – periods without clear cut news. A product release has been delayed, new customers have paused in the sales pipeline and there are no plans to open a new location anytime soon. This is especially important as companies add additional social channels or other communications outlets.

News 203

News Press Release Creative Commons Survey 203

Sprout Social

FEBRUARY 22, 2021

One survey even found 48% of B2B customers say the ads they receive are boring and lack the creativity found in B2C marketing. B2B marketer s can boost buyer confidence by providing useful content and consistent messaging on all channels, including company websites. Let’s be honest. Asana Rules!? link] pic.twitter.com/zgXaLLn6qF.

B2B 135

B2B Social Media Hashtag Press Release 135

Social Media Strategies Summit

OCTOBER 21, 2022

So be sure to share your own content, such as publishing press releases, promoting upcoming events, or posting progress updates on current projects. So it’s definitely in your best interests to publish stuff like: Industry trends-based articles. Publish articles on your LinkedIn Page. Create Thought Leadership Content.

Examples 151

Examples LinkedIn Social Media Overview 151

Buzz Marketing for Technology

JUNE 27, 2008

Julie Oman is an Information Steward for The Dow Chemical Company in Midland, MI. I feel a degree of responsibility in ensuring the knowledge workers of my organization have the fundamental skills to deal with whatever knowledge management technology and processes are adopted by the company. Information Literacy in the Workplace.

Library 100

Library Compete Skills Proposal 100

Writtent Blog

DECEMBER 18, 2023

Many of them help you create micro-content, or smaller bits of content that can compete on the same level as the content put out by bigger companies. Talk about current news, trends, and events in your industry in your blog posts, tweets, social updates, press releases, and more. Do your research. Involving People 15.

Tips 98

Tips Content Press Release Marketing 98

Webbiquity SMM

JANUARY 6, 2015

Is there still a role for press releases? Guides to PR Content and Press Releases. ” The 10 Commandments of Press Release Writing by PR Breakfast Club. Ever notice how many companies are “leaders” in their respective markets, according to their own press releases?

Press Release 100

Press Release Tips SEO Influencer 100

Keyhole.co

MAY 12, 2023

This can include blog posts, social media updates, and press releases. Keyhole tracks influencers in your industry and how they are engaging with your brand. This helps in timely response to any negative comments or reviews in a timely manner and stay up-to-date with the latest industry trends and news.

Reputation 52

Reputation Tools Sentiment Review 52

Proactive Report

OCTOBER 28, 2016

The 2016 Businesswire Media Survey revealed this nugget of information: Journalists looking for information on a company first do a Google search, then visit the company website and go to their newsroom. Reputation Management is a mature and sophisticated industry now. Press Releases. Blog posts.

Press Release 40

Press Release Reputation Survey Google 40

Webbiquity SMM

JANUARY 19, 2011

But fundamentally, 1) there are now far more online venues than just your website or blog where you and/or your company be found (social media pages and profiles, articles, videos, etc.), It can happen—negative commentary about you or your company gets posted online. Or maybe it just hasn’t caught on. Maybe it’s valid (e.g.

Tips 179

Tips Press Release Reputation B2B 179

Laurel Papworth

JUNE 9, 2023

So as an example, from 1927 to 1948, the Hollywood studio star system, not just for stars, but for writers, directors, producers, creatives of all kind, the Hollywood studio system, provided an umbrella in the industry that people could take a five or seven year contract with and feel somewhat secure. The highest in December 1992 was 11.2%.

Avatar 98

Avatar System Data Course 98

Razor Social

APRIL 4, 2018

Well, we start with the most popular and effective tactic from the Ahrefs survey — link bait. This happens because companies behind the site go out of business or other reasons. Press release distribution. Just like in case with directories, mass press release distribution is a risky link building tactic.

NoFollow 98

NoFollow Directory Press Release Syndication 98

Buzz Marketing for Technology

JUNE 27, 2008

Industry Centers |. by Industry. In the groupware industry, product developers are looking at new ways to meet a critical need of HR systems that are more adaptable to changes in business processes. In the past year, groupware companies have started looking more critically at their products and services to see how their.

Applications 100

Applications Software Diagrams Real Estate 100

Convince & Convert

APRIL 27, 2012

Huge thanks to data-driven social media management software company Argyle Social for their presenting sponsorship, as well as Infusionsoft and Jim Kukral at DigitalBookLaunch. But your company is perhaps best known as the proprietors of the exit polling in American politics. That all comes from my company. Tom : Well, yeah.

Insurance 115

Insurance Journal Research Hashtag 115

Proactive Report

NOVEMBER 10, 2012

“Companies need to look at social media from a strategic perspective across the business organization and not relegate it to marketing and communications or let it exist independently within each function or department of a business,” says SHRM Darla Moore School of Business researcher Rob Ployhart.

Mobile 111

Mobile Reputation Skills Social Graph 111

Sprout Social

MARCH 27, 2023

Tracking, monitoring, listening and analyzing campaign results is crucial to refining your social media marketing strategy and proving the far-reaching impacts your team has on company goals. Talk to customers In addition to employing social listening tactics, jump on a customer call or run a survey as you ideate on campaign ideas.

Campaign 128

Campaign Social Media UGC Metrics 128

Webbiquity SMM

FEBRUARY 7, 2012

Reports, surveys, studies and infographics are among the most popular content posted and shared across social networks. 71% of companies now have a presence on Facebook. 59% are on Twitter, and 43% use a company blog for marketing. Marissa McNaughton looks at social media use among America’s largest companies.

Statistics 190

Statistics Research Social Media B2B 190

Buzz Marketing for Technology

JUNE 27, 2008

When she brought up the music recording industry’s anti-piracy tactic of sending “pre-litigation letters” to colleges, “the room erupted,” she remembers. t often happen in survey courses or even upper-division seminars. Press Releases. in ways that donâ??t Macalester is. Sign up | Log in.

Education 179

Education Research News Google 179