Though social media marketing is now used in about 90% of companies, techniques, platforms and best practices continue to evolve.  What will likely be the hot trends in social media over the next couple of years? Marketers have questions, this post has answers: 87 vital social media and online marketing statistics covering everything from how executives and large companies are using social media for marketing, customer service and recruiting to fresh stats on the leading social media platforms to search, email, content and mobile marketing trends. MORE >>

'HubSpot last week released its 2013 State of Inbound Marketing report,  this year weighing in at a massive 175 pages. To get the full story, download the HubSpot report here. 60% of companies will execute some form of inbound marketing strategies in 2013 (and that’s likely understated; another 19% of marketers weren’t sure if certain tactics they use qualify as “inbound”). Companies spend, on average, about a third of overall marketing budgets on inbound tactics. Inbound marketers plan to hire an average of 9.3 MORE >>

the sources below provide a vast wealth of data, statistics and research results, as well as a bit of interesting social media trivia. How are consumers and b2b decision makers using social media in their buying processes? Which social media platforms are most effective at influencing buyer behavior? How do the audiences differ across various social networks? How do social media marketing strategies in small businesses differ from those in larger enterprises? Social Media Facts and Stats. by Social Media Today. MORE >>

View more presentations from HubSpot Internet Marketing. Lead Generation: Slide 29 contradicts my own findings that Email Marketing provides the highest return on investment – HubSpot says it’s Paid Search, but I’m wondering if the data set being used is much smaller.  The tables will be reversed for channels offering value, today it’s Organic and Paid Search while in 2013 it is expected to be Social Media Marketing (what about Social Media Analytics)? Thanks HubSpot! HubSpot Web Analyticsaccording to slide 24. MORE >>

The Hubspot brand is well known for blog posts chock full of actionable information about marketing online. Whether it’s how to create a landing page that really converts, fine tune your email marketing , or how to make sure nobody misses your next webinar , Hubspot puts out great inbound content to learn from. When I tell people I’m a Hubspot partner, the universal reaction is “Ooooh, I love Hubspot, they get it!” ” While that is definitely true, I’m amazed to hear people don’t really know what Hubspot does. MORE >>