Webbiquity SMM

MAY 10, 2011

On ClickZ, Heidi Cohen reports that even at this stage, only one in three companies are even trying to measure social media ROI, because doing that is hard, though she also outlines five other social media metrics that matter. .&# It can influence your prospects to buy from you, but doesn’t normally lead straight to a purchase.

ROI 191

ROI Case Study Bazaarvoice Klout 191

Webbiquity SMM

OCTOBER 23, 2012

62% of the Fortune 500 companies have at least one Twitter account, and the average Fortune 100 firm maintains 10 separate Twitter handles to support different product lines, divisions, functional areas and geographic regions. ” 17 Examples of Twitter Brand Page Backgrounds to Inspire You by HubSpot. The original hashtag wiki.

Tools 203

Tools Tips Twitter Klout 203

ProBlogger

JUNE 25, 2012

Since 2001, I’ve owned an inground swimming pool company that installs pools throughout Virginia and Maryland. Things grew nicely until 2008 when the housing marketing collapsed, ruining many pool companies and forcing us to figure out a way to continue to survive despite so few potential clients. Be the wiki of whatever it is you do.

Hubspot 38

Hubspot Wiki Embedding Blogger 38

Webbiquity SMM

AUGUST 16, 2010

Noting that “Smart and savvy companies have positioned themselves as authoritative experts and trusted sources of information by creating their own content,&# Gordon Plutsky outlines a six-step process for consistently connecting with prospects through relevant, compelling content. 10 Principles for B2B Sales by Better Closer.

Social Media 200

Social Media Tools Strategy Tips 200