Remove influence
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Stop Chasing the Glittery Disco Ball of Influencers: Consider Micro Influencers

Waxing UnLyrical

On the marketing dance floor, influencer marketing is all the craze-because it works. In fact, 58 percent of brands have seen improved brand awareness and perception from influencer marketing campaigns. In fact, a new survey from Uproar PR found 72% of people prefer micro-level social media influencers. Popularity. Persuasion.

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45 of the Best Social Media Analytics Tools

agora pulse

With the right social media analytics tools, you can collect and evaluate meaningful data and help your company or clients make smarter decisions. When your company or clients use social analytics effectively, they can improve campaign performance, connect more deeply with customers, and stay ahead of the competition. Union Metrics.

Analytics 179
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B2B Influencer Marketing: The Definitive Guide

Keyhole.co

The easiest way to achieve this is through social media influencers – those that have thousands or even millions of followers on their social media profiles. It’s a rising market that is already bringing a lot of success to companies. Source: Hubspot. What is influencer marketing?

B2B 59
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29 Best Social Listening Tools To Stay Ahead Of Competition

Keyhole.co

There are tons of social listening tools out there and it’s hard to choose the one that’s right for your company. Keyhole offers campaign monitoring, influencer tracking, brand mention monitoring, and powerful competitor research tools that make it easy to benchmark your campaigns against your competitors’.

Tools 84
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The Science Behind 84-Day Sales Cycles

Koka Sexton

Mastering SaaS Sales: The Science Behind 84-Day Sales Cycles Sales cycles for Software as a Service (SaaS) companies are typically 84 days long, according to HubSpot. To answer this question, it’s important to understand the different metrics that influence the SaaS sales cycle’s duration.

Metrics 52
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Marketing Mix Tape: Do These 6 Things to Bring More Traffic to Your Website Now

Firebelly

The best marketing professionals will tell you they use a combination of search, social, influencer and content strategy to generate leads and website visitors. For each dollar marketing professionals spend on influencer marketing, they produce $6.50 People conduct over 3.5 in revenue.

Marketing 181
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5 Ways Social Media Data Can Help Your Business

Pixlee

This is important to campaign success, but so is knowing what metrics to focus on and learn from in the social sphere. So, you can get social data metrics like response rate, response time, click-through rate, reach, impressions, and engagement. Design a Powerful Influencer Marketing Campaign.

Data 52