Top 9 LinkedIn Social Media Marketing Groups
OCTOBER 12, 2015
Here is a list of my nine favorite LinkedIn social media marketing groups that I think you’ll enjoy too. Description: This is the largest and most active social media marketing group on LinkedIn and it includes 20 subgroups for special interests. Group size: 999,929 members. Group size: 50,858 members. Group size: 182,536 members. Group size: 43,974 members.
LinkedIn Confusion: Group or Company Page?
OCTOBER 20, 2011
Does it link to the group you’ve been working so hard to build, or does it link to your organization’s company page? Let’s compare: NTEN group on LinkedIn. LinkedIn Groups enable people to join, discuss topics that are important to them, and interact with other group members. NTEN company page on LinkedIn. Now check the link.
BREAKING: LinkedIn is Shutting off the Jobs Tab for Groups
APRIL 13, 2014
IMPORTANT: I submitted a ticket to LinkedIn last week, because despite all my best efforts, I was unable to set an organization’s group settings to allow the Jobs tab. So in my total confusion about what is going on I send in a support ticket, where I say, “I’m managing a group and trying to enable the jobs tab and it’s not working properly.” Holy crap!!
How To Make The Best Use of LinkedIn Groups
DECEMBER 8, 2011
One of the most efficient and subtle ways of marketing your brand on LinkedIn is to work with LinkedIn Groups. LinkedIn has two types of groups, which can be classified as External and Owned Groups. Groups on LinkedIn are the communities of like-minded people where they discuss their topics of interest. Starting a Group on LinkedIn is one of the best ways to do that.
4 Ways Your Website Can Replace Focus Groups
Buzz Marketing for Technology
NOVEMBER 28, 2012
While focus groups attempt to simulate and gain insights on what the customer potentially thinks, nothing can substitute truly anonymous, honest and unbiased feedback. So how are websites replicating—and advancing—the traditional focus group? We look at four ways that your website can replace focus groups: 1. Focus groups just can’t compete with situations like this.
[MUST WATCH] The Connected Company
MAY 22, 2012
Here is a 30 minute video of Dave Gray talking about “the connected company”, a theme with which you will be very familiar from Humanize. Dave is founder of XPLANE, a visual thinking company, and a partner in the Dachis Group, a social business consultancy. What’s more, only 40 percent of companies survive more than a decade. Different systems are needed.
An Overview of Bulletin Board Focus Groups
JULY 22, 2015
Bulletin boards focus groups (also known as BBFGs) are extended online discussions that take over 3 to 5 days, or more. BBFGs may have between 18 to 25 participants per group and develop in an asynchronous, threaded, self-paced fashion. . Here is an overview of bulletin board focus groups and their advantages and disadvantages. Methodology of Bulletin Board Focus Groups.
10 Great Posts about #LinkedIn Company Pages
MARCH 24, 2013
If your customers use LinkedIn (Which I’m sure they do) then you should have a LinkedIn company page. As a B2B marketer having a polished company page can make you stand out from the rest of the companies you’re up against, it also gives your customers a place to engage with your brand. Create a LinkedIn Company Page. How to Use LinkedIn Company Pages.
“Digitally Mature” Companies Make More Money
The Realtime Report
NOVEMBER 8, 2012
How about this one: according to a new study by Capgemini Consulting and the MIT Center for Digital Business, companies that are “digitally mature” generate more revenue, are more profitable and achieve higher market valuations. The report measures companies along two dimensions: 1. Companies that do well in one of these two dimensions out-perform their competitors.
Can Publicly-Traded Social Media Companies Survive?
JULY 29, 2012
During my career , I have worked for a couple of big Fortune 500 telecom companies and the challenge was always working to balance the wants and needs of the customer with the wants and needs of the shareholders. Social media companies, like Facebook, who choose to trade on the exchanges are going to have to walk a fine line between serving their members and their shareholders.
Change or Die | Fast Company
Buzz Marketing for Technology
JULY 24, 2008
Find Groups. Fast Company. Connect with Fast Company. The companys top executives had invited the most farsighted thinkers they knew from around the world to come together in New York and propose solutions to some really big problems. CEOs are supposedly the prime change agents for their companies, but theyre often as resistant to change as anyone -- and as prone to backsliding. Energy Efficient Servers See how HP Energy Efficient Servers can help your company save energy. Great companies run SAP, not just great big companies. This group.
How Companies Are Dedicating Their Budgets to Social Media [Infographic]
JULY 20, 2011
While planning a budget for 2011, most of the companies dedicated a big share of the pie to social media. Survey by ECG group. ECG group conducted a survey in October 2010 (when most companies planned their budget for 2011) and asked companies: “What will you be including in your 2011 marketing plan that was not a big part of your 2010 plan?”.
Fandango Making Good Use of Group Buying
MARCH 16, 2011
However, there’s another company that is making good use of the group buying industry. Keeping under the radar, Fandango has been dishing out deal after deal through group buying websites. Fandango: A Leader in Group Buying? Formed in 2000, the young company has been able to provide a great way to purchase movie tickets through the Internet. Back on Groupon.
9 Productivity Tools I Use to Run My Company
Convince & Convert
MARCH 31, 2015
that causes so many companies to waste time and leak effectiveness like a 1973 Gremlin dropping oil in the driveway. Plus, the company has a remarkable blog of their own , and the team at Buffer is widely recognized as leading the charge toward business transparency world-wide. Ready to have your mind blown? I was lucky enough to get into the beta group for Amy from X.ai
5 Group Buying Sites to Stalk
APRIL 21, 2011
Group buying sites are becoming a popular online destination for many shoppers. Groupon was one of the first websites to capitalize on the growing niche of online customers who want to receive group savings on purchases. Moms can individually approach companies and vendors and ask them to provide a deal for the site. Parents Deals. Groupon. JDeal. Green Deals. Plum District.
Podcasts and Facebook Groups Are the New Community Levers
Convince & Convert
AUGUST 4, 2015
Jason Keath is the Founder and CEO of Social Fresh , a company that provides social media training and tips year-round on their site, as well as the Social Fresh Conference twice each year. One of the ways Social Fresh connects its members is through Facebook Groups surrounding the conference. Now, the groups will be deleted a few months after the conference. See you next wee
How LinkedIn Groups can Explode your Blog Traffic
APRIL 18, 2013
The answer is LinkedIn Groups. Now I’m not guaranteeing that you will receive 10,000 ‘connections’ or that LinkedIn Groups is the only answer for bloggers with no marketing budget; nevertheless if you are considering social media as part of your online promotion strategy, LinkedIn Groups is a must. What is a LinkedIn Group? The benefits of LinkedIn Groups: It’s free.
Media companies and losing talent
The Way of the Web
JANUARY 1, 2012
One thing we both mentioned was the move for senior writers and contributors from notable blogs to be starting out on their own – whether as a group or individuals – e.g. The Verge, The Kernel, Uncrunched, The New Gambit, etc). And related to that was Neil Perkin, with a typically insightful post asking ‘Why big companies get rid of talented people?’ Freedom.
When Service Design Meets the Connected Company
MAY 8, 2014
You know how I love anything by Dave Gray , author of the Connected Company. When service design meets the connected company from Dave Gray. Leap: Dave Gray Wants to Help You Connect with His New Book, The Connected Company. MUST WATCH] The Connected Company. You: Dave Gray’s.connected company. Webcast: The Connected Company – Sep 27 2012.
Guerilla Community-Building Group Provides Insight to Modernizing Your Organization
OCTOBER 13, 2012
believe associations and other organizations, or even a group of erstwhile unaffiliated individuals can learn a lot about modern community building strategies and tactics from Office Heroes. This group is about networking but it is also rooted in appreciation. I wrote earlier this year about the lack of awareness of the purpose of associations by my fellow Millenials. Anything.
Comparison of 100 Top Companies on Social Business and Corporate Culture
Convince & Convert
JANUARY 22, 2012
Whether it’s Charlene Li’s Open Leadership , The NOW Revolution from Amber Naslund and me, Humanize from Maddie Grant and Jamie Notter , Smart Business, Social Business from Michael Brito , or Olivier Blanchard’s Social Media ROI , there is a chorus postulating that people make your company social, not tools and technology. Last week’s release of the 2012 FORTUNE list of 100 Best Companies to Work For got me thinking about whether being employee-centric inherently impacts the social business aptitude of the company. Social Business Comparison.
How (and Why) to Map Your Company’s Digital Landscape
MARCH 30, 2012
With more than 90% of companies now using social media to find employees and 82% having a Facebook page , there’s no question that business use of social media has become commonplace. Find relevant groups on Facebook and LinkedIn. This is as simple as searching within “groups” on each social networking site for your primary keywords and recording the results.
How to Build a Company Culture That Works
SEPTEMBER 24, 2014
The analysis of the responses will guide the development of a very focused workshop agenda, where the group will work through a small number of key discussion topics. The post How to Build a Company Culture That Works appeared first on SocialFish. Interested in any of these workshops? Contact us today. Strategic Clarity Workshop. ———-. ”). It’s your baseline.
15 Different Ways to Increase Facebook Engagement on Your Company Page in 2013
DECEMBER 5, 2012
Then there was the initial public offering on May 17, 2012 where the company was valued at $104 billion. Join relevant Facebook Groups relating to your industry and contribute something of value to the community. Do you have a white paper or resource they might find useful? Digital Marketing business company engagement Facebook increase Samantha Collier small Social Media strategy
Community Un-Managing: Cheat Sheet for Community Managers and Tips for Companies
JANUARY 2, 2013
While going through the process it also occurred to me that companies are setting themselves up for significant problems should they ever have to fire the person who established their organization’s various social media presences because, in many cases,company pages or accounts are linked to personal accounts. managed the org’s Linkedin group and company page.
For Social Success: Think As A Media Company
APRIL 26, 2013
Brands need to “think as a media company” and improve their editorial skills in order to create shareworthy stories that are valuable for the community members. Define a list of topics or themes that you can create conversations about based on your brands values, beliefs and target group. The Relevance is thus key to break through the increasing consumption of content.
How To Improve Visibility, Communication & Accountability of Social Media Within Your Company
JULY 10, 2012
Do you want to improve visibility, communication and accountability of social media within your company? Depending on the size of your company, your broader team might be the entire company; a key group of stakeholders with whom you’re currently working on projects or a social media council. Really. That’s the magic pill. Improving Visibility.
“K” is King in Brand and Company Naming
NOVEMBER 30, 2011
Having a great company and product name adds to market appeal and most likely has had a direct affect on the company’s million dollar sales record. If we don’t understand the importance of our name, if we don’t nurture and cultivate it, and if we don’t manage it throughout the growth of the company, we are missing a very important trick and we could be in big trouble.”.
Best LinkedIn Guides, Tips and Tactics of 2011
MARCH 21, 2012
LinkedIn now has more than 100 million 150 million members including executives from every one of the Fortune 500 companies; 80% of them influence their companies’ purchasing decisions , and those professionals have a significantly higher level of trust in the business-related information they see on LinkedIn than on other popular social networks. INFOGRAPHIC] by Mashable.
Omnicom Media Group Acquires Bruce Clay Australasia
JULY 1, 2013
Omnicom Media Group has acquired Bruce Clay’s Australasia division. Bruce Clay Australasia’s 70 employees will join Omnicom Media Group’s Resolution global search network. Omnicom Media Group, Asia Pacific consolidated its search brands under Resolution Media in the Asia Pacific region in 2012. Search Engine Marketing
A social media focus group in the 99-year old home of the Red Sox
AUGUST 1, 2011
Anyone who reads this blog regularly can attest to my passion for social media and for exploring ways companies can leverage these technologies to better interact with their customers. So when I got an invitation from the Boston Red Sox to visit their home offices for a Twitter focus group, I could not have said yes quickly enough. Responding to everyone is just not possible.
The Necktie Story: A Company’s Dress Code
AUGUST 20, 2015
Attention was heightened compared to when the same group of people then put the coats on again and were told they were painter’s coats. Company Dress Code. With the dressed-down office cultures of companies such as Facebook, Google, and Zappos on the rise, a new meaning could be forthcoming for that tired maxim: “Dress for the job you want, not the one you have.”. Validation!).
This is Your Real Social Business Strategy Challenge
Social Marketing Forum
JANUARY 2, 2014
A few weeks ago, Altimeter Group published an infographic on the state of social business (see below), meant to promote their research on that same state of social business (in 2013), released in October. The “headline” of the infographic: “Social Media Matures, Yet Many Companies Still Lack a Strategic Foundation” The infographic mainly focuses on [.].
A Strong Cast of Characters is Vital to Telling Your Company’s Story
APRIL 17, 2012
And this idea of having a strong cast of characters is just as important in PR, an industry that is quickly being transformed from a group of news release-pushers into one of storytellers. Today’s guest post is written by Brad Marley. You can’t tell a great story without great characters. Charles Dickens knew it. Stephen King knows it. If we tried, it would quickly turn into fluff.
Best Way To Experience Facebook Group Is Now! - Social Media
Social Media Network Marketing
DECEMBER 15, 2010
It could be an office party, it could be a company throwing a party inviting clients, or it could be family and friends based outing. Why not use the Facebook Group here. With the festive season on and the celebration of New Year is about to begin there are lots of things you need to plan out. Planning time is on. It is the best way to see the usage and experience this if you have not as yet attempted doing so. What do you think? We have an active Social Media community at my Facebook Business Page.
Why Growing a ‘Teaching Company’ Improves Your Bottom Line
Convince & Convert
JANUARY 14, 2016
The educational system includes required reading on everything from marketing psychology to content to social, one-on-one discussion sessions, and weekly team member-led group discussions on various current events. The Art of Learning. Mike McGrail joins the Content Pros today all the way from Edinburgh, Scotland. In This Episode: How to encourage a corporate learning environment. Resources.
Building a 7-Figure a Year SEO Company…by Marketing to the Medical Field
AUGUST 27, 2014
As a result of so much of my time being spent focused on building an SEO company and ranking websites, I’ve been fortunate to come across a number of people who are on a similar journey. Join or start a business networking group. friend of mine started a new way to create these groups like this one for Bristow. SEO is just one of the many ways to generate traffic online.
Book Review Wednesday: Wikibrands: Reinventing your company in.
MARCH 23, 2011
By encouraging businesses to start out with their focus and strategy and then move through to the other elements, the authors Dover and Moffit support what so many marketers know, but what so many companies ignore in their rush to create a program. But WikiBrands by Mike Dover and Sean Moffit ties all the necessary components into a social media strategy together with some helpful tactics.
5 Social Media Tips for Social Good Companies That Will Get Your Message Heard (In Less Than 10 Minutes Per Day)
OCTOBER 22, 2014
Guest post by Meg Rulli, Co-founder, ModMark Group. It is our motto at ModMark Group that it is better to have a strong presence on one or two social media platforms, instead of just an “okay” presence on many. One way to easily find great content to share with your company’s followers is to follow your own employees, partners, and volunteers on social media. Social media?
Funnel Vision: Why Companies Need To See The Light At the End of the Funnel
Convince & Convert
APRIL 30, 2013
Brian Solis is principal at Altimeter Group, a research-based business advisory firm in San Francisco. Funnel Vision: Why Companies Need To See The Light At the End of the Funnel is a post from: Convince and Convert: Social Media Strategy and Content Marketing Strategy. . Editor’s Note: This is an excerpt from Brian Solis ‘s new book, What’s the Future of Business?
For Companies: 10 Questions to ask yourself before entering social.
AUGUST 19, 2010
In general online is very transparent, be clear on your target group. 3. Without alignment with the corporate strategy, there is no chance that you will be truthful towards your target group or stand a chance in supporting the company with the initiative. 4. like all other initiatives that are successful in a company is successful, it’s a team effort. 9. Thanks!
Making the Leap: Why Companies Struggle with Social Media
AUGUST 24, 2010
How many people at your company are trained, equipped and empowered to talk to customers? If your organization is large, chances are the percentage of customer-facing people is smaller. How many customers does your company have? How about potential customers? No doubt the numbers stack up in a heavy ratio against people inside the company that are trained to engage them.
Didit Acquires LVM Group
FEBRUARY 26, 2014
Didit , a digital advertising and marketing company based in Mineola, New York, has acquired LVM Group, a Manhattan-based public relations firm. “We are very excited to integrate the services of LVM Group into our Didit family of marketing services,” says Kevin Lee, chief executive officer of Didit. Marketing