Webbiquity SMM

DECEMBER 6, 2010

Both require relationships with influential people in one’s industry to be effective. To be sure, some agencies and companies get it, and do an effective job integrating social media and PR efforts. For SEO and traffic purposes, the press release and social media release link back to the company’s website/blog.

Press Release 211

Press Release Social Media Social Bookmarking Blogger 211

The Realtime Report

JULY 17, 2012

Users are not happy with Facebook, according to a survey released today by the American Customer Satisfaction Index (ACSI). But Google+, a newcomer to the survey, tied for the highest score in the Social Media category. Scores for other social media companies include: YouTube (73), Pinterest (69), LinkedIn (63) and Twitter.com (64).

Press Release 194

Press Release Facebook Airlines Wikipedia 194

Small Business Mavericks

APRIL 17, 2011

A media company. But what does it mean to be a media company? These include forums, blogs, community websites where industry news can be published, wikis, etc. Look and see what is not being provided in your industry online and provide that. One Response to “Are You A Business Or A Media Company?&#

Company 142

Company Wiki Case Study Press Release 142

Webbiquity SMM

DECEMBER 28, 2010

But here are three areas where many companies aren’t realizing the synergistic benefits of coordination with their SEO efforts: Blogging: given that less than half of companies —both small businesses and the Fortune 500—actively maintain industry blogs, this is an underutilized area for SEO benefit. Post on Google Buzz.

SEO 181

SEO Press Release Social Bookmarking Technorati 181

Proactive Report

JUNE 2, 2014

About 10 days ago Google started the roll out of Panda 4.0 – a major update to their search algorithm. The goal of this update is to remove what Google calls “thin content” from the search rankings. There have been signs that Google is not too thrilled with press releases.

Press Release 98

Press Release SEO News Google 98

Sprout Social

APRIL 12, 2022

We’re sharing statistics on the intersection of social media and PR from Sprout Social’s State of Social Media Investment Report , along with other industry facts from top sources like Edelman. Let’s paint the landscape of the industry before diving into the statistics. Public relations through a new lens.

Statistics 105

Statistics Skills Analytics Press Release 105

Danny WhatMough

AUGUST 12, 2013

My full comments are below: Foremski’s problem is one that seems to afflict many other journalists and it’s an automatic conclusion that PR is intrinsically linked to journalists and press releases. Create great content that your audience will automatically want to share, and Google should take care of the rest.

Press Release 85

Press Release SEO Paid Search Reputation 85

Webbiquity SMM

MARCH 13, 2019

I did a website analysis and custom demonstration for a local IT recruiting company recently. This is a very successful company. They need a pipeline of companies that want to hire them to recruit on their behalf. This “two pipeline” requirement is pretty unique to the recruiting industry. By Peter Caputa.

Engineering 137

Engineering Social Media Hubspot Marketing 137

agora pulse

MARCH 25, 2020

Ask yourself, “Does this impact just our company or is it a national or global concern?” Consider going more into Pinterest, YouTube, and Google instead—where people are actively searching rather than being interrupted with your ad. ” Initial crisis checklist. Crisis Checklist Before Pausing Ad Campaigns.

Social Media 199

Social Media Social Media Management Issues Team 199

Oktopost

APRIL 11, 2022

Monitoring and analyzing the strategies of other companies in your niche will help you identify room for improvement and optimize your own strategies. For example, let’s say customers are placing Google searches that are relevant to your brand, but most of them end up going to a competitor’s site rather than yours.

Analysis 118

Analysis Price Influencer Sentiment 118

Ari Herzog

NOVEMBER 12, 2012

Press releases and corporate write-ups across the web talk about the company’s production of electronics for Redbox , NASA , Nokia , and Ford — to name a tiny few consumer brands you may recognize. The company went social this fall, as CMO Catherine Hernandez-Blades elaborated in the company’s first blog post.

Radian6 172

Radian6 Press Release Vimeo Upcoming 172

Webbiquity SMM

SEPTEMBER 9, 2013

If your website traffic from organic search has fallen over the past year, take some small solace in knowing you’re not alone—in fact, you’re in good (if not happy) company. And it’s not only Google. Image credit: Young Digital Lab. But what does it mean? Why the WPO Model is Important.

Directory 196

Directory SEO B2B Real Estate 196

Adam Sherk

DECEMBER 21, 2011

PRFilter Shows Press Release Buzzword Abuse Still Prevalent. Google Expanded Sitelinks: Optimize Opening Text in META Description Tag. Press Release Optimization Checklist and Tips. In checking out Google Analytics one thing I like about my top 10 is there were multiple paths to success.

SEO 119

SEO Publishing Press Release Social Media 119

Social Media Marketing

AUGUST 8, 2013

Why Bezos bought the Post , Facebook gets a CMO and starts bumping, time on digital surpasses TV, Facebook ads are undervalued, Vietnam outlaws sharing news on social sites, GE wants to put an end to press releases, the effect of tweets on TV ratings and more, it''s This Week in Social Media. These are those links. million a day.

Social Media 167

Social Media Nielsen Press Release News 167

Social Media Strategies Summit

NOVEMBER 14, 2019

Members also include 92% of Fortune 500 companies, 90 million senior-level influencers, and 63 million decision-makers. In fact, 97% of B2B marketers use LinkedIn as a content distribution channel and 46% of social media traffic to those company sites comes from LinkedIn. 3 Best Buy Shows They Have Heart. and “This is great advice.”.

Class 100

Class LinkedIn Brands Microsoft 100

Adam Sherk

DECEMBER 2, 2009

But 57% also indicated that they plan to increase their focus on SEO: That’s good news, because even just 2-3 years ago many companies’ efforts to integrate SEO and PR activities did not extend much beyond press release optimization. Both rightly deserve credit for increasing awareness industry-wide.

Vocus 166

Vocus SEO Social Media Press Release 166

Waxing UnLyrical

AUGUST 14, 2013

However, some industries are embracing cloud-based ECM solutions in a creative, proactive fashion. But wait, before you start lumping cloud-based ECM with other digital repositories like Google Drive and Dropbox, let me explain further. For example, consider a press release that’s being issued.

Repository 203

Repository Press Release Data Process 203

agora pulse

OCTOBER 6, 2020

In a study by Horizon Media, 81% of millennials expect companies to make a public commitment to good corporate citizenship. By sharing high-level thought leadership articles from Linkedin or industry news from your blog into key Linkedin groups, you are accessing the exact people you want to reach. Not every Linkedin post needs a CTA.

Social Media Management 183

Social Media Management Social Media Trends Meme 183

Twist Image

DECEMBER 26, 2012

I have a Google Alert set-up for the term " Twitter." Think about Jessica Simpson's latest situation: she doesn't need a publicist to draft up a superfluous press release or run around getting her hair and make-up done to answer the television entertainment news programs. Where does breaking news happen?

Press Release 101

Press Release Training News Embedding 101

Bill Hartzer

AUGUST 16, 2010

You want to reach out to people who have not heard of you or your company before. If there is a news item in your industry that is important and people will talk about it, then immediately post it on your blog. For breaking news in your industry, there is no “best time&# except for “5 minutes ago&#.

Press Release 143

Press Release Engineering News Social Bookmarking 143

Oktopost

SEPTEMBER 24, 2019

The companies that can ride out events like these are often able to do so because their past actions established a track record of dependability, responsibility, and ongoing improvement. Companies with a bad reputation may suffer losses of revenue and stock value for a long time after such events — just ask United Airlines or Wells Fargo.

Reputation 83

Reputation Press Release Airlines Construction 83

SocMed Sean

JULY 9, 2018

Keeping track of tasks means keeping up with demands from your brand, client and the industry itself. Find the best time to analyze press releases from Facebook, Instagram, Twitter, Google+ and other networks. Each of them is equally important, and it can rarely be postponed. Backing-up work with a plan.

Social Media Management 176

Social Media Management Social Media ROI Press Release 176

ProBlogger

JULY 30, 2014

Getting on Google News. As Google’s algorithms get ever more efficient at filtering out good content from bad, more and more companies are turning to content marketing and guest posting to increase their Google page rank and appear higher up searches. What is Google News and why is it important? Quality of content.

News 52

News SEO Google Press Release 52

Waxing UnLyrical

JULY 3, 2013

And you tell them about how you like to eat ice cream and jog and take care of your dog, and you manage a company that sells lawnmowers. Marketing your start-up requires you to determine a very specific meaning for your company. Tech companies start calling themselves “idea incubators.” Then you ask them the same question.

Marketing 250

Marketing Wikimedia Startup Public Domain 250

Adam Sherk

JANUARY 20, 2010

There is additional information in the NYTco press release , and Jim Romenesko and others have published the staff memo. The reality is that the industry is being radically re-invented by new technology, and there are no easy answers out there. Most likely the result will fall somewhere in between. It happens.

Press Release 126

Press Release Digg News SEO 126

The Realtime Report

JANUARY 14, 2014

Customers can sign up via Facebook, Twitter, Google+, or email. Jon Isaac, CEO of LiveDeal, states that “Livedeal.com is the online marketplace where both businesses and consumers can communicate and interact in real-time” in the press release. How exactly does it work?

Foursquare 142

Foursquare Press Release Discount Industry 142

Proactive Report

APRIL 3, 2017

Company Newsrooms. Most company newsrooms are no more than a “press release graveyard.”. Your first stop is Google. You see a company website that might be relevant. That company just lost an opportunity for media coverage. Credible industry experts. Mobile compatibility. Fact sheets by topic.

Press Release 40

Press Release Report Newsletter Influencer 40

Harp Interactive

NOVEMBER 9, 2009

Use tools like Keotag , Radian6 and Google Alerts to find conversations based on your keywords. Identify all the sources for finding information (websites, blogs, news sites, press releases) and organize them in a spreadsheet. Get a good sense of the topics that your consumers find engaging.

Platform 254

Platform Social Media Radian6 Press Release 254

Hootsuite

APRIL 26, 2023

Bonus: Get a free, customizable social media policy template to quickly and easily create guidelines for your company and employees. They had used a patient’s full name in response to a complaint on the company’s Google business page. See for yourself why we are the healthcare industry’s leading social media management platform.

Social Media 93

Social Media Health Care Tips Policies 93

Social Media Marketing

AUGUST 16, 2013

A roundup of relevant links affecting our industry. If you have additional links, sources or ideas that might be helpful, I''d encourage you to add some via a comment below or tag me in Google+. Industry Negative comments are like broken windows. Of Google, he says, "No other company has embedded itself this deeply into my life."

Social Media 167

Social Media Flipboard Press Release Trends 167

Bill Hartzer

FEBRUARY 10, 2015

The search engine optimization industry has changed. Most of those SEO techniques are now listed in Google’s Webmaster Guidelines as being unacceptable. The are grounds for an algorithmic penalty or even worse: a manual penalty from Google. 10 Press Release Distributions (1 Press Release submit in 10 Sites).

SEO 60

SEO Press Release Directory Engineering 60

Bill Hartzer

SEPTEMBER 22, 2010

If you are in charge of a B2B (business to business) corporate web site, you might have wrestled with the decision of whether or not your company should create a blog. In reality, you can learn a lot about promoting your company’s products and services on the web by “doing what the bloggers do.&#. Embrace Online Networking.

Press Release 112

Press Release RSS Blogger Airlines 112

Sprout Social

FEBRUARY 5, 2020

Social listening lets you tap into that focus group, their conversations and the trends happening not just around your brand, but around your industry as a whole. According to industry data by Bambu , customers acquired via social selling are seven times more likely to convert. What power! Is sentiment trending up or down?

Tools 90

Tools Sentiment How To Team 90

SocMed Sean

JUNE 23, 2017

Robert is a content and marketing specialist at one of the leading essay writing companies. As an example, even corporate giants like Google have announced that their product offerings would be “Mobile First.” This week we welcome guest blogger Robert Everett. One other thing to mention.

Organization 182

Organization Mobile Apple SEO 182

Proactive Report

APRIL 3, 2015

The 2015 Media Trends Affecting Online Newsrooms highlighted 9 areas where companies, both large and small, are missing opportunities. A featured story with visuals : Most company newsroom are still web 1.0. There’s just a list of press release headlines with a link to the full release. Expert database.

Features 40

Features Press Release Smart Phone Skills 40

Adam Sherk

MAY 12, 2010

It sounds a lot like the practices of some industry blogs and news aggregators today. Shifting from poaching content to paying for it, it really is no wonder that the AP seems so threatened by Google. Adam is part of the Define Search Strategies consulting team, which is owned by The New York Times Company.

Content 116

Content Aggregator Press Release Syndication 116

Laurel Papworth

APRIL 14, 2013

I personally think it’s too late, the seepage of Corporate Comms into Traditional Media started years ago when the first journo, running late, under resourced, published a press release as an article and said “ah well, it was written by an ex-journo and I have nothing else to add anyway” Censored Media. Awww no wait!

Social Media 100

Social Media Press Release Banking Real Estate 100