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Twitter for Business: Is It Time?

Webbiquity SMM

The company recently missed earnings estimates for the second time in four quarters, and had to strike a deal with activist investor firm Elliott Management which had “been trying to push (Jack) Dorsey out as part of an overhaul to Twitter’s business.” Though 90% of B2B software companies are on Twitter , barely half are active.

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Change or Die | Fast Company

Buzz Marketing for Technology

Fast Company. Connect with Fast Company. The companys top executives had invited the most farsighted thinkers they knew from around the world to come together in New York and propose solutions to some really big problems. Energy Efficient Servers See how HP Energy Efficient Servers can help your company save energy.

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Event: Australian Institute of Company Directors AICD social media

Laurel Papworth

I’m heading over to New Zealand from 12th to 15th May 2010 to participate in social media forum at the Australian Institute of Company Directors Annual Conference. 10.00am – 12.00pm FORUM B: The Commercial Benefits of Today’s Social Networking Platforms. By the way, my article in the AICD magazine.

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How is B2B Online Marketing Different?

Small Business Mavericks

If your target market is technology companies, many of them are on Google+. Forums are a great place to hang out and listen. Many times, you can connect and establish relationships with company big wigs on their own forums. Technology company employees in particular tend to use their own forums a lot.

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Any Publicity is Good Publicity in Social Media, right?

Buzz Marketing for Technology

Rare is the day when you walk into a meeting and someone pulls out an old magazine and slams it on the desk fussing about an article written months ago. Now the same could be said about social media – any mention of your brand is good in social media but that’s not entirely correct! Let me explain ….

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Shedding Light on Black PR

Waxing UnLyrical

” I had no idea such a thing existed, but here is how Charlie Custer , who summarized it for Tech in Asia , explains it: “Black PR firms provide client companies with both post deletion services to help them escape negative news stories, and some also provide placement for soft ads and hit pieces attacking competitors.

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Grow Your Wiki

Buzz Marketing for Technology

International Forum on Enterprise 2.0: International Forum on Enterprise 2.0 Social Enterprise: Interview with 7thFloor Magazine. The current issue of 7thFloor , an italian business magazine, includes an interview with the speakers from the International Forum on Enterprise 2.0. Jun 25, 2008 0. Notes From My Talk.

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