Adam Cohen

JULY 12, 2010

It happens in all industries, but lately I’ve seen retail companies keep their “Consumer Insight&# group focused on traditional insight like mall traffic patterns and planograms. But those same companies need to leverage, not ignore, that insight available when fusing social media into the marketing mix they already have.

Research 265

Research Social Media Marketing Retail 265

The Marketing Blog

OCTOBER 10, 2008

Be it Web Technologies, technology related trends, Mobiles, Hacking, Blogging, Vlogs, Social Media etc. The research which their focus group discussions revealed was that Indian customers are not price sensitive, they are value sensitive. that interests the people. There website called [link] is full of such great offers.

Startup 109

Startup Web 2.0 SMS Proposal 109

agora pulse

APRIL 17, 2018

It’s disheartening to build an active Facebook group only to realize that no one knows it’s connected to your business. It’s important to let people know it’s your company that runs and manages it. Here’s how to brand your group without feeling sleazy. Add your business name to the group name.

Groups 74

Groups Groups Facebook Small Business 74

agora pulse

APRIL 17, 2018

It’s disheartening to build an active Facebook group only to realize that no one knows it’s connected to your business. It’s important to let people know it’s your company that runs and manages it. Here’s how to brand your group without feeling sleazy. Add your business name to the group name.

Groups 74

Groups Groups Facebook Small Business 74

Sprout Social

JUNE 26, 2023

This helps companies to streamline operations, reduce costs, and increase profit. Supports multi-channel engagement within a single interaction On average, 51% of companies use at least eight channels to interact with customers, including emails, social media, websites, phones, live chat, and in-store. Take Starbucks, for example.

Loyalty 120

Loyalty Retail Data Strategy 120

Sprout Social

AUGUST 23, 2016

Many small- and medium-sized companies see growth in brand awareness, site traffic, shares and customer engagement when there’s a plan in place. Social media allows smaller companies to compete against some of the larger businesses to reach more customers. 78% of companies now say they have dedicated social media teams.

Social Media 40

Social Media Avatar Social Networking Compete 40

Kikolani

AUGUST 18, 2015

Besides that, and more importantly, you need to own a Facebook page, a Twitter account, a LinkedIn company page and a Pinterest business page in order for you to advertise on those social platforms. remove all mobile placements if that is getting no results for your campaign). Don’t forget: get your social presence ready for action.

Content 60

Content How To Reddit Campaign 60

Social Media Network Marketing

MAY 31, 2010

Those organizations willing to invest the time and resources required to develop and support a strong virtual presence are gaining practically unlimited access to consumers' steady outpouring of raves and rants, toward favorite and disliked companies and products. Unported License.

Social Media 62

Social Media Social CRM Reputation Widget 62

Convince & Convert

JULY 28, 2010

When I discuss this concept with companies, however, too often I hear something in the realm of “we don’t know what to provide our customers that would be helpful.&# Website surveys, email surveys, Facebook inquiries, focus groups, telephone calls to 25 customers each month. Ask your customers directly.

Social Media 148

Social Media Strategy Consultant B2B 148

Hootsuite

APRIL 7, 2021

It’s got plenty of room to grow: Clubhouse is invite-only, and iOS-only, so even without the invite system, 72% of global mobile users don’t have access yet. Investors say it’s worth a lot of money: the company has around a dozen employees and is valued at 1 billion USD. In late march, nail polish company O.P.I.

Influencer 143

Influencer Privacy Template Templates 143

Social Media Network Marketing

AUGUST 14, 2010

Also, for those with bigger pockets, don't forget there are plenty of Social Media Monitoring software companies out there who will help show that you can measure everything you do. August 16, 2010 10:15 PM Bulletin-board Focus Groups said. Thank you Bulletin-board Focus Groups for dropping in here. Nice blog.

Social Media 93

Social Media How To ROI Reputation 93

Convince & Convert

FEBRUARY 22, 2016

By now, we’re all aware that the campaign-centric model of marketing is over—at least, if you want to be a company that remains viable and visible in the minds of consumers. Companies used to do this with everything, including product development. Image via BigStockPhoto.com. Or at least we should be. The “Tent Pole” Marketing Model.

Data 60

Data Marketing Campaign Film 60

Hootsuite

MAY 13, 2020

This is a place for discussion, weird memes, rallying around common causes, learning about your product, getting access to exclusive knowledge, or falling in love with someone else who loves a company as much as you do. You might start the group to encourage chatter, or a superfan might start their own. The Official Group.

Groups 144

Groups Groups Engagement Facebook 144

Idaconcpts

AUGUST 9, 2010

Take a look at this testimonial from a participant in a focus group on airlines: You know, I have a dry cleaner at the end of my street. It’s just a little Italian guy doing his own thing, no big company or anything. Then take a look at the recent Virgin Mobile ads in August 2010. “No problem&# , he says.

Airlines 117

Airlines Wireless Insurance Technorati 117

Buffer Social

JANUARY 2, 2019

Brian : Mobile usage and even shorter attention spans will continue to increase the popularity of short-lived content in 2019, especially with Millennials and Generation Z’ers, who thrive on their relationships with brands being authentic and meaningful. And it’s why we talk about it so much here on the show.

Trends 111

Trends Social Media Data Authentication 111

Buffer Social

OCTOBER 9, 2023

Reviving Interest in Threads Meta explores new options to reignite interest in Threads, alongside Instagram's focus groups with creators. Mobile Live Streaming Exclusive mobile live streaming for members rolled out on YouTube mobile app. Keep an eye on new features and user engagement trends on the platform.

News 72

News Social Media Marketing Facebook 72

Sprout Social

FEBRUARY 8, 2023

That might include brick-and-mortar shops, websites, email, social and mobile—anywhere a brand is present. Align to company goals Monthly performance reports keep marketing goals top of mind, but what about sales and service goals? These sources might include surveys, questionnaires, analytics tools, focus groups, CRM data.

Strategy 82

Strategy Marketing Loyalty Collaboration 82

Convince & Convert

JUNE 23, 2010

Market research is as important to most companies as the payroll department. Surveying, physical and online focus groups and opinion polling are still the primary tactics companies depend upon for market prediction and go to market strategy. Before crowdsourcing there were focus groups, which never really worked too well.

Crowdsourcing 121

Crowdsourcing Social Media Strategy Construction 121

Convince & Convert

JUNE 16, 2010

And exceptional businesses are realizing tangible, meaningful outcomes using social media & mobile marketing. They focus on fostering customer behaviors that lead to profitability. It’s balanced, and always gives your company the opportunity to foster more behaviors. They looked at their own scenario for answers.

Social Media 119

Social Media Strategy Mobile Consultant 119

Writtent Blog

JULY 16, 2013

Have you heard that 90% of companies are using custom content for marketing? There’s a difference between blogging, and having a company blog that you update so often. If you think that blogging doesn’t work for B2B companies with serious buyer personas, you’re probably doing it wrong. Your Competitors Are Blogging, a Lot.

Sysomos 88

Sysomos Hubspot SEO ROI 88