Buzz Marketing for Technology

NOVEMBER 28, 2012

While focus groups attempt to simulate and gain insights on what the customer potentially thinks, nothing can substitute truly anonymous, honest and unbiased feedback. So how are websites replicating—and advancing—the traditional focus group? We look at four ways that your website can replace focus groups: 1.

Focus Group 247

Focus Group Groups Groups Loyalty 247

Convince & Convert

OCTOBER 22, 2021

What if your company could become a part of employees’ daily routines? ” The best way to do this is by not only communicating but also demonstrating the benefits of sharing company content on social. . Leverage this highly engaged focus group for feedback. Your employees each have a morning ritual.

Survey 125

Survey How To Education Hotels 125

Sprout Social

JANUARY 12, 2023

With a documented brand strategy that incorporates a set of core values, companies are better positioned to engage with their audience on a regular basis as well as respond to unexpected events when they inevitably occur. She launched her career journey with an internship at a hotel by the beach. pic.twitter.com/mhoW5YcX6P.

Brands 130

Brands How To Authentication Exercises 130

Pixlee

APRIL 2, 2019

When brands involve communities in an authentic and transparent way, they can boost company loyalty on the whole. Now the company is looking to go full circle by expanding its retail footprint where it can provide in-person help to customers. Kimpton Hotels showcases pet friendly accommodations through UGC. Brand Loyalty.

Strategy 59

Strategy UGC Hotels Marketing 59

Convince & Convert

NOVEMBER 17, 2016

What if your company could insert itself into this routine? These employees are your initial allies and should be the first group of stakeholders you bring into your initiatives. Leverage this highly engaged focus group for feedback, and lean on their insights to help revise your efforts before rolling it out to a larger audience.

Survey 60

Survey Education How To Hotels 60

Convince & Convert

JULY 28, 2010

When I discuss this concept with companies, however, too often I hear something in the realm of “we don’t know what to provide our customers that would be helpful.&# Four high-rise hotels surround Starbucks like castle ramparts, each filled with caffeine-crazed travelers. Try to return something to your own company.

Social Media 150

Social Media Strategy Consultant B2B 150