Trending Sources

Facebook Updates News Feed Algorithm

Ignite Social Media

Once again, Facebook is changing the way its News Feed is structured and many people have questions as to what it actually means this time. As this new feature on Facebook rolled out, so did a document titled “News Feed Values” by the company, which is meant to supply clarity around exactly that question. Simple, right? Both yes and no. Don’t freak out just yet though, people.

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Top B2B Instagram Feeds You Should Follow Today

Visually SM

In the past couple of years, its user base has exploded and now includes well-known brands and companies who use the platform as a way to reach and engage with customers. Here are five of the top B2B Instagram feeds and some tips on how big brands use the image-sharing service as part of their business to business marketing strategy. DoMore. Microsoft. Number of followers: 39,000.

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How to Stay Relevant in an Algorithmic Instagram Feed

Convince & Convert

Instagram recently sparked a social media panic attack when they announced their decision to move from a chronological feed to an algorithmic feed. While this is something that its sister company, Facebook, has done for a while, it didn’t stop people from freaking out. What an Algorithmic Instagram Feed Means for Marketers. Marketers need to up their game now. Gamers.

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Media Companies’ Reach Per Facebook Post Plummeting in 2016 (Study)

SocialTimes Facebook

Facebook has introduced several features and initiatives aimed at boosting the presence of media companies  on the social network, so why are those media companies seeing their reach per post nosediving? However, that strategy proved unsuccessful, as those media companies’ pages saw average reach per post sink, dropping by 42 percent in May compared with January.

Force Feed

Twist Image

It could be the latest issue of Fast Company magazine. It's the kind of stuff that lets the ugly side of opinions (which they see as news) seep into the feed and, to a certain degree, you see sides of people that you had never known (no matter how long you have known them). It's just the many dimensions that shape your Facebook experience when your friends like, follow and regurgitate (or copy) the content that's in their feeds. The other day, Facebook announced changes to the news feed. They also launched a News Feed Values to better explain their positioning.

Change or Die | Fast Company

Buzz Marketing for Technology

Fast Company. Connect with Fast Company. The companys top executives had invited the most farsighted thinkers they knew from around the world to come together in New York and propose solutions to some really big problems. CEOs are supposedly the prime change agents for their companies, but theyre often as resistant to change as anyone -- and as prone to backsliding. Energy Efficient Servers See how HP Energy Efficient Servers can help your company save energy. Great companies run SAP, not just great big companies. Fast Company Features.

50 Tips to Make Your Company’s Blog Rock

Spin Sucks

This blog post idea was shamelessly stolen from  Jeff Bullas  and “ 30 Tips To Make Your Company’s Blog Rock.” 50 Tips to Make Your Company’s Blog Rock. Subscribe to  SmartBrief  newsletters, RSS feeds, and  Google alerts  in order to find ideas for new content. Subscribe to the top industry blogs in your market, both company blogs and personal blogs for ideas.

From Conversation Company to Optimization Organization

Conversionation

A friend and fellow country-man, Steven Van Belleghem from InSites Consulting , wrote two books, ‘ The Conversation Manager ’ and, more recently ‘ The Conversation Company ’. Steven makes very valid points of how important it is to involve people and facilitate conversations while having a ‘social’ mindset across the organization. Again, feel free to comment. Indeed: “Join the conversation.”

10 Social Lessons for B2B Companies

Simply Measured

Here are ten social lessons for forward-thinking B2B companies. 1. Every company and audience is unique. Being present on Facebook, Google+, Instagram, LinkedIn, and Twitter may not be the best strategy for every company. You want to make sure you’re using your time to make the greatest impact for your company.  . 5. Get Blogging. Know What Your Competitors Are Doing.

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Instagram is bringing the algorithm to its feed, but don’t panic yet

Unmetric

In a blog post , the social network mentions that users miss almost 70% of the content on their feeds and to improve user experience, the new curated feed is being brought in. About 6 months ago when Instagram rolled out ads globally , it was almost certain that the social network would follow the path of its parent company, Facebook, and you can't expect to have free lunch for ever.

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LinkedIn Launches Status Updates For Companies

Mindjumpers

Tweet LinkedIn recently announced a new feature called ‘Company Status Updates’, which allows companies to share recent happenings like breaking news about the company, employee moves and relevant job openings or latest on their products and services. Professionals would start seeing status updates shared by the company on their homepage news feed.

What I Like About the New Facebook Timeline Profile, Privacy Settings, and News Feed

Kikolani

So, as a change of pace, here are some gems that have come about from the latest updates that are actually pretty cool from the news feed to the new Facebook Timeline Profile. The Best Facebook News Feed Setting. By far, of all things they have done to the news feed, I love this! Tired of people who feed their tweets in as Facebook updates? Good stuff! Review All Tags.

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Workplace (Formerly Facebook at Work) Officially Launches Worldwide

SocialTimes Facebook

Workplace brings traditional Facebook features such as News Feed , groups , messaging , Facebook Live  livestreaming, Reactions , search  and Trending  to company networks that are kept separate from Facebook users’ personal profiles. This means that companies will have more ways to access Workplace–by working with our teams directly or via our approved and trained partners.

How to Improve Your News Feed Ranking on Facebook

Mindjumpers

According to a research done by comScore called “The Power of Like: How Brands Reach and Influence Fans Through Social Media Marketing&# , users on Facebook spend the majority of their time, more specifically 27% of their time, looking at news feeds and homepages. This is great news for companies, as it goes to show that their efforts on Facebook are not wasted! Tweet.

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Facebook Announces Several Metrics Updates, Corrected Bugs

SocialTimes Facebook

Facebook pointed out that it already taps companies including comScore , Moat , Nielsen  and Integral Ad Science  for third-party verification, and it is exploring additional options. This blog will be similar to our News Feed FYI blog.). On pages, we’ve historically defined reach as a person refreshing their News Feed  and the post being placed in their feed.

Instagram’s New Algorithm – What You Need to Know

Mindjumpers

Last week, it introduced its very own algorithm, following in the footsteps of Twitter and its parent company Facebook. It begins with co-founders Mike Krieger and Kevin Systrom explaining that “on average, people miss about 70% of the posts in their Instagram feed” , which may be alarming to some. As general guidance, it may be efficient to stop thinking about news feeds as stories.

Book Review Wednesday: Wikibrands: Reinventing your company in.

Akamai Marketing

By encouraging businesses to start out with their focus and strategy and then move through to the other elements, the authors Dover and Moffit support what so many marketers know, but what so many companies ignore in their rush to create a program. But WikiBrands by Mike Dover and Sean Moffit ties all the necessary components into a social media strategy together with some helpful tactics. 

How Companies May Pay You to Use Facebook

Ari Herzog

The above screenshot is taken from one of my Facebook friend’s walls. I saw it on my news feed among other friends’ updates of this and that that they wanted to share with me. Clicking the link, I learned about sponsored stories and how companies and brands can choose to pay select Facebook users for the privilege of sharing that brand page with their friends.

Online Tools that Help with PR

Spin Sucks

Feedly. Feedly is a user-friendly place to store your blog and news subscriptions. When they publish something new, you’ll see it in your Feedly page and can read and share from there. Set up alerts for your name, the company name, and your brand or product names. Once By Gini Dietrich Running a small business isn’t easy. This is both good news and bad news.

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Are YOU a Social Asset to Your Company? Are Your Employees?

Stay N' Alive

With no content whatsoever on the profile, and solely the link to that individual''s profile, the organization saw a 300% increase in traffic on the individual articles written by those individuals on the company''s website. You see the same with Facebook as they try to penalize "memes" and other brand-focused spam in the News Feed. The focus is no longer on your brand.

Content Distribution: Eight Ways to Gain New Readers

Spin Sucks

RSS Feed. This is why you’ll set up an RSS feed. will use a tool such as Feedly or Flipboard to get their content delivered to them daily, but without the hassle of filling their inbox. also am testing (just started last week) sharing other types of content on our company page to see if that will increase engagement there. Social Share Buttons. told you. Email.

Top social networks: Guide to images for company pages

The Way of the Web

If you’re updating your company logos, re-branding, or simply want to change images to give your page a refresh, then it’s important to ensure you know the right image dimensions, file sizes and positioning for each social network. When designing a Background Image, remember that the navigation menus on a Twitter profile will take up significant space beside the Twitter feed.

Can Your Customers Find Your B2B Industrial Company Online?

PWB Marketing Blog

Quick, type in your company name in Google. Does your company show up for the first listing? If you’re company isn’t dominating the first page of Google search results for your own company name, you have an Internet visibility problem. Consider these statistics: 86% of B2B companies are using social media, compared to 82% of B2C companies. Maybe, maybe not.

Building a 7-Figure a Year SEO Company…by Marketing to the Medical Field

Viper Chill

As a result of so much of my time being spent focused on building an SEO company and ranking websites, I’ve been fortunate to come across a number of people who are on a similar journey. could go on for hours on this. I am half inspired to do this in my own area even though we have a very successful international company. Why did you focus primarily on search? London Hotel.

Three Challenges to Remote Work and How to Overcome Them

Spin Sucks

Companies around the world are embracing remote work options. However, workers still face challenges when working outside of a traditional office. Jackie Jensen interviews three remote workers and shares their challenges and how to overcome them. The post Three Challenges to Remote Work and How to Overcome Them appeared first on Spin Sucks.

Four Ways to Fight Content Thieves

Spin Sucks

Tools such as Yoast (a WordPress plugin), FeedBlitz (an RSS feed and email subscription service), and Genesis (a WordPress theme) automatically create that sentence for you so it appears any time someone scrapes your content. When you use FeedBlitz or other software for your RSS feeds, it allows you to get creative with what appears in your footer. Every day. You know what he said?

PR Pros Must Embrace the PESO Model

Spin Sucks

While the algorithm at Facebook keeps changing so only those who pay get their content to show up in the news feeds of their followers, you don’t want to ignore your page. Post once a day to your personal account, your company page, your showcase page and to the groups you belong to. On  Feedly , create a list of bloggers to watch. This is good, but it also means change.

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5 Social Media Tips for Social Good Companies That Will Get Your Message Heard (In Less Than 10 Minutes Per Day)

SocialFish

Here are 5 quick tips that you can easily implement today to get your company dominating on social media (if you want even more tips, check out our book with over 80+ pages of social media advice for social good companies )… Hint: All of these 5 tips are things you can do on your own (without the need to hire additional staff/contractors) in just a few minutes a day!

Social Pros Podcast – Scott Monty, Ford Motor Company

Convince & Convert

This episode features Scott Monty , the global head of social media for Ford Motor Company. Read The RSS feed is: [link]. very special guest on the show today, Mr. Scott Monty , Global Poobah of social media for a little startup in Detroit called Ford Motor Company. Jay: Is that in case, not in your case, but in case a car company goes out of business before the model exists?

Social Pros Podcast – Scott Monty, Ford Motor Company

Convince & Convert

This episode features Scott Monty , the global head of social media for Ford Motor Company. Read The RSS feed is: [link]. very special guest on the show today, Mr. Scott Monty , Global Poobah of social media for a little startup in Detroit called Ford Motor Company. Jay: Is that in case, not in your case, but in case a car company goes out of business before the model exists?

6 Ways to Filter Your RSS Feeds - ReadWriteWeb

Buzz Marketing for Technology

Ways to Filter Your RSS Feeds. Information overload is a real problem for many web users, and one way to cope with it is to filter your RSS feeds so you only see what you want to see. There are many ways to filter news feeds from your favorite sources, including passively by relying on meme trackers like Techmeme or social news services such as Google Readers shared items. Feed Rinse is a best of class RSS filtering application. But since, the company has shifted gears and now offers Blastfeed as an enterprise filtering solution. Five feeds??? Last100.

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33 Phenomenal Content Marketing and Copywriting Guides and Tips

Webbiquity SMM

Rather than interrupting prospective customers with content they generally didn’t want (product pitches) while they were consuming content they did (entertainment or news), content marketing entices targeted buyers with entertaining (consumer) or informative (b2b) content that also happens to reflect the company’s brand messages or product/service strengths. ’ Yawn. Adam T.

22 Expert Guides and Reviews of 200+ Social Media Tools

Webbiquity SMM

In the posts highlighted below, 20 (or so) social media marketing pros review more than 200 tools, ranging from popular, widely used tools like Buffer, Hootsuite and Feedly to intriguing but lesser-known apps. For smaller companies, Meshfire, Sendible, and Hootsuite lead the pack. And for the midsize company, Sendible, Meshfire (again), and Oktopost are leaders. viralWoot

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Social Pros 6 – Instagram Lessons from a Giant B2B Company

Convince & Convert

This episode features Jonathan Wichmann  the head of social media for Maersk Line , the world’s largest container shipping company. Read The RSS feed is: [link]. Huge thanks to data-driven social media management software company  Argyle Social for their presenting sponsorship, as well as Infusionsoft and Jim Kukral at DigitalBookLaunch. It is a global company.

How Tampon Company Kotex is Real Online

Ari Herzog

Periods may not be awesome but Kotex — the feminine care company that manufactures tampons, pads, and pantiliners — is doing awesome stuff online. Over on Twitter, the company is known as @Kotex and their page is ripe with similar questions as Facebook. Please continue reading How Tampon Company Kotex is Real Online and leave a comment if inspired. Media

How Small, Fast-Moving Companies Use Social Media

Proactive Report

We all know that most companies are using social media now.  500 and then random interviews with executive at companies on the list to get more in-depth data.   What kind of companies are on the Inc. They’re new, fast-moving small companies. Their Twitter feed is full of awesome content captured by their product. 500 list? Favorite Social Media Platforms.

Socially Speaking What do YOU expect from brands and companies using social media?

Akamai Marketing

Conversely, we all have our own expectations about what a brand/company does with their social media profiles. If there is one thing I’ve learned from my various social media audiences, its that you too have opinions about the care and feeding of social media persona. Today, I’d like to invite you to share, what YOU expect and want to see from brands and companies using social media. Tell me your peeves, your dreams and your ideas about how brands/companies use social media. I’m really curious about your thoughts. You sometimes agree with me.

How to Structure a Successful Planning Session

Spin Sucks

State of the Union When you’ve settled in to your meeting spot, start by going over everything that’s happened within your company since your last meeting. Feed the Soul Food fuels the brain! The afternoon should be all about translating the knowledge and expertise of your team into processes and solutions to alleviate your company’s biggest problems. Please. What’s Next?

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On The Death Of Google Reader

Waxing UnLyrical

Really, that’s what any good company does; cut the dead weight. But is this just a sign of RSS feeds becoming a part of Internet Past? Before Google announced they were shutting down Reader , I hadn’t looked at my feed in months, maybe a year, or more. ” This is mainly because  Twitter has become my RSS feed over the last couple of years.

The Void That Twitter Could Leave

Twist Image

Twitter is the "now" feed. Facebook is the "now-ish" feed. would have to be following/friends with people who are attending, or brands that are taking part (you don't see much in your feed beyond that). From what the data suggests, people hop on Twitter and flick through the feed. news feed. public company. Dear Twitter, please don't go. These are dangerous times for Twitter. The public markets are no longer in love (their market cap has been dropping). Their leadership is changing (it is being questioned and executives have been departing). It goes on.