Jokes Aside: The Very Serious Business of Adding Humor to Your Marketing Mix
Waxing UnLyrical
MAY 4, 2016
When it comes to using humor in marketing, advertising and public relations, we often have to step back and answer a few questions before proceeding down a path of knock-knock jokes, current event inspired memes and company social media postings which could potentially make your mother-in-law cringe. What about B2B? Again, it depends.
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