Mindjumpers

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For Social Success: Think As A Media Company

Mindjumpers

Brands need to “think as a media company” and improve their editorial skills in order to create shareworthy stories that are valuable for the community members. When you have outlined your conversational touch points, then organize it into a conversational calendar along with events such as product launches etc.

Company 212
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#OtterBoxCityMeets

Mindjumpers

Challenge: OtterBox is a company who produces stylish phone cases, protecting the key creative tool of a modern generation. Solution: #OtterBoxCityMeets – six markets, six influencers, six cities, six events… hundreds of pieces of content. Our influencers promoted their events and planned tours of their favourite spots.

Banking 100
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Use Instagram to Create Visual Engagement

Mindjumpers

Today, we see an increasing number of brands jumping on board to create visual engagement with their fans by showcasing their products, services and events through mobile photo sharing on Instagram. The community-based t-shirt company Threadless is a crowdsourcing business whose design is created and chosen by the online community.

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Is Snapchat for brands?

Mindjumpers

An example is the American company, 16 handles, which sells frozen yoghurt ice cream. Besides sending coupons, there are other ways you could use Snapchat for business; you could send sneak peaks of your product or an upcoming event. Or you could reveal behind-the-scenes pictures from events.

Brands 264
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Carlsberg Launches Crowdit: A Non-Branded Mobile App

Mindjumpers

We frequently see companies making use of mobile apps to promote their brand. The app is called Crowdit and is a window to the city nightlife that lets people explore and discover places and events while connecting with friends to see where they are and what they are doing. Crowdit – the remote control to your nightlife.

Mobile 272
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How Stockholm Transport Improved Its Brand Image Through Facebook

Mindjumpers

For the main event of the festival, every year around 40,000 people walk in the parade and half a million watch it as passive supporters. Solution: Made public transport a part of the local event. Reached out to people on social media to gather support and live stream the event.

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Winners of Mashable Awards

Mindjumpers

Tweet The 6th of January, Mashable held the event of Mashable Awards Gala. Most Promising New Company: PSGive.org. Companies Embrace Social Media. Technorati Tags: baratunde thurston , Cirque de Soleil Zumanity stage , communities , event , January 6 , Las Vegas , Mashable Awards , Mashable Awards Gala , services , Winners.

API 212