Buffer Social

JANUARY 15, 2024

With Google promising to prioritize "helpful content" going into 2024 and studies showing that as little as 5 percent of all content assets generate 90 percent of customer engagement, helpful, engaging B2B content is a north star B2B marketing teams must strive for. But what makes B2B content good ? Tough question. "  2.

B2B 95

B2B Content Syndication SEO 95

Adam Sherk

AUGUST 20, 2009

Google employee “Inbal” later provided a more specific time window, indicating “the rate at which we recrawl may vary, but we try to go back and check for changes in article content within the first 12 hours after we first find it.” I went looking for an updated story in Google News today and was able to find an example.

News 101

News Google Syndication Press Release 101

Janet Fouts

JULY 5, 2011

If you’re as into social media networks as I am you’d have to have your head in the sand to miss the launch of Google+ , a shiny new social network from Google. Adding the “ Authorship&# tag &# to syndicated posts will allow users to follow specific authors and list your content on the +1 tab of your Google profile.

Google 123

Google Syndication Foursquare Social Networking 123

Adam Sherk

JULY 28, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Article Highlights: Good for Users, Good for Search Engines by Adam Sherk on July 28, 2009 Yesterday Steve Rubel pointed out how the article highlights on sites like CNN.com and iMedia Connection are a good time saver for him.

Engineering 100

Engineering Press Release Survey Syndication 100

Adam Sherk

SEPTEMBER 3, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Google News Optimization Tips by Adam Sherk on September 3, 2009 This week Google put out a video to give publishers more information on how Google News works and how best to optimize for it. This is data driven and not an “arbitrary decision.”

News 158

News Google Tips Press Release 158

Adam Sherk

AUGUST 25, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk 5 Ways to Deal with Seasonal Dips in Search Engine Traffic by Adam Sherk on August 25, 2009 July and August are a time when many content sites see a seasonal dip in all forms of traffic, including search engine referrals.

Engineering 102

Engineering Hitwise Health Care Press Release 102

Adam Sherk

AUGUST 24, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Do Google’s Expanded Domain Results Apply to News and Video Listings? But CNN did get two embedded video listings on the page, beating out YouTube: Finally, for the query “mosque near ground zero ABC” NPR and AP got the Google News listings, not ABC.

News 113

News List Google Embedding 113

Adam Sherk

MAY 22, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Google News Wants Title Tags to Match Headlines? So it appears this tip is intended to make it easier for Google News to understand the correct title for articles, as opposed to being a “must do&# to prevent an issue.

News 100

News Google Syndication Press Release 100

Adam Sherk

JUNE 5, 2009

Vanessa Fox did an extensive write-up for Search Engine Land which covers the changes in detail. While it’s good news that Google is continuing to improve its ability to deal with JavaScript, this change also impacts the way that many publishers display sponsored links on their sites. Google News Wants Title Tags to Match Headlines?

Publishing 100

Publishing Google NoFollow Guidelines 100

Adam Sherk

DECEMBER 1, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Does Google News Sitemaps New Format Help Publishers? by Adam Sherk on December 1, 2009 In November Google announced a new format for Google News Sitemaps with several changes including new tags that provide additional detail on each submitted article.

News 104

News Publishing Google Press Release 104

Webbiquity SMM

OCTOBER 25, 2010

But two great sources are blog directories and RSS syndication sites. So, having recently completed a submission campaign for a client, here is an updated list of blog directories and RSS syndication sites that remain active and free. RSS Feed Syndication Sites. Post on Google Buzz. charging for inclusion). FyberSearch.

Directory 189

Directory RSS Sites Syndication 189

Adam Sherk

NOVEMBER 23, 2009

Believe it or not, being indexed in Google and Google News is actually good for news sites. Google-less? Adam is part of the Define Search Strategies consulting team, which is owned by The New York Times Company. – If You de-Index Will They Still Come?

News 101

News Google Press Release Hitwise 101

Twist Image

FEBRUARY 1, 2011

Success in the publishing business comes from the publishing company that employs the best people who have a "nose for news." company based in Santa Monica, California, and is headed by Richard Rosenblatt , who is the former chairman of MySpace. Some of it is local, some national and some global. Demand Media Inc.

Content 103

Content Syndication comScore Adsense 103

Adam Sherk

FEBRUARY 17, 2010

Sharing and discussing content is a key component of Google Buzz, so it’s a natural fit for article promotion and audience development. To what degree that happens depends on how well Google does at improving the interface and functionality. Related posts: Google Social Search: Are You in Your Target Audiences’ Social Circles?

Sites 118

Sites News Google Facebook 118

Adam Sherk

OCTOBER 29, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Google Social Search: Are You in Your Target Audiences’ Social Circles? So if you link to your Twitter account on your Google profile the people you’re following on Twitter become part of your social circle. If not how do we get there?

Google 109

Google Google Reader Press Release Survey 109

Writtent Blog

MARCH 7, 2014

Optimize it for search engines! Make sure the post is optimized for search engines before you hit the publish button. To find them, just Google your main keyword. These are the terms Google believes are relevant to your main search term. Outreach to companies mentioned in the post. Syndicate your RSS.

Syndication 95

Syndication Content Marketing Alltop 95

Adam Sherk

MAY 13, 2009

Initially Google is supporting data on reviews and people. Initially Google is supporting data on reviews and people. You can follow Google’s guidelines for marking up structured data to learn how to do it, including the specific properties for reviews. But now is a good time to begin experimenting with it.

Review 100

Review Google Embedding Press Release 100

Adam Sherk

OCTOBER 8, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk The Most Common Causes of Duplicate Content on News Media Sites by Adam Sherk on October 8, 2009 Although search engines keep improving on their ability to deal with duplicate content, this continues to be one of the main SEO issues facing news and content sites.

Sites 105

Sites News Syndication Content 105

Firebelly

SEPTEMBER 3, 2010

Social Search Optimization A search engines ultimate mission is to serve the most relevant information it can. 4 Steps to Social Search Engine Optimization Success There are a lot of models and approaches to leveraging optimized content for discovery through search and how to develop social networks to engage customers and promote content.

Paid Search 184

Paid Search Engineering Flickr SMS 184

Adam Sherk

DECEMBER 2, 2009

But 57% also indicated that they plan to increase their focus on SEO: That’s good news, because even just 2-3 years ago many companies’ efforts to integrate SEO and PR activities did not extend much beyond press release optimization. Adam is part of the Define Search Strategies consulting team, which is owned by The New York Times Company.

Vocus 166

Vocus SEO Press Release Social Media 166

Jason Yormark

MARCH 14, 2016

Whether it’s been with an agency and working with larger brands and companies, or running a small business, it can be very daunting to figure out how to drive targeted traffic and leads, not to mention, expensive. All additional exposure opportunities for your business outside of traditional search engine platforms. Bing is Social.

Syndication 100

Syndication Yahoo Small Business Apple 100

Jason Yormark

MARCH 14, 2016

Whether it’s been with an agency and working with larger brands and companies, or running a small business, it can be be very daunting and expensive to figure out how to drive targeted traffic and leads, not to mention, expensive. All additional exposure opportunities for your business outside of traditional search engine platforms.

Syndication 100

Syndication Yahoo Small Business Apple 100

Firebelly

JANUARY 7, 2010

Digitalia | Indianapolis Social Media Marketing « Firebellys Top 9 Blog Posts of 2009 | Main | We Interrupt This Lifecast: Syndication Overload (Part 1) » January 07, 2010 Social Search: Tempur-Pedic "Ask Me" Commercial People trust their friends more than Googles algorithm. Thats a bold and brave move in my opinion.

Syndication 124

Syndication Paid Search SMS MySpace 124

Adam Sherk

OCTOBER 1, 2009

A tactic that some news and content sites employ is monitoring Google’s Hot Trends list in an effort to identify hot topics and then quickly produce matching content around them. Many search trends come and go quickly, so sites that cover a topic after its peak will likely miss out on the larger search engine visibility opportunity.

Trends 146

Trends Tools Embedding Digg 146

Firebelly

DECEMBER 17, 2009

As a final step before posting your comment, enter the letters and numbers you see in the image below. This prevents automated programs from posting comments. Having trouble reading this image? View an alternate.

Paid Search 145

Paid Search SMS Syndication Social Bookmarking 145

Adam Sherk

JANUARY 11, 2010

So companies can increase the likelihood of their press releases being used by bloggers and local news sources by giving them a more news-like tone and dialing down the marketing hype. Adam is part of the Define Search Strategies consulting team, which is owned by The New York Times Company.

Study 147

Study News Press Release Report 147

Kikolani

AUGUST 6, 2012

If you’re anything like me (a traffic addict), you too follow your Google Analytics religously, in hopes of waking up one morning, to see that you have reached a new “traffic goal.” Many of you know me as the Search Engine Optimization guy. Really Simple Syndication. Really Simple Syndication.

Syndication 122

Syndication Aggregator CPM CPC 122

Adam Sherk

MAY 12, 2010

Shifting from poaching content to paying for it, it really is no wonder that the AP seems so threatened by Google. Actually it would work online, if not for search engines giving users access to everything in one place and filtering out duplicate content to improve their experience. What’s a news agency to do?

Content 116

Content Aggregator Press Release Syndication 116

Adam Sherk

MARCH 16, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Real-time Search Optimization for News Sites by Adam Sherk on March 16, 2010 The major search engines are making real-time search a priority, resulting in good visibility opportunities for news sites especially for breaking news.

Sites 143

Sites News Yahoo Engineering 143

Adam Sherk

FEBRUARY 25, 2010

Related posts: Google News Wants Title Tags to Match Headlines? Adam is part of the Define Search Strategies consulting team, which is owned by The New York Times Company. Real-time Blogroll (via Google Reader) About.com Founder Scott Kurnit Launches Huge New Startup Called "AdKeeper" New Digg Buttons Released - Upgrade Now!

Syndication 117

Syndication URL Press Release Blogroll 117

Adam Sherk

SEPTEMBER 10, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Why the News Business Isn’t Profitable by Guest on September 10, 2010 This is a guest post from Aaron Goldman , author of Everything I Know about Marketing I Learned from Google. It’s simply no longer profitable for companies to report “news.” came over from Google.

News 121

News Press Release Survey SEO 121

Adam Sherk

DECEMBER 22, 2009

And throughout December we’ve gotten top 2009 searches lists from Google , Yahoo , Bing and Ask. Things that news and content sites should look at include: What terms and content types brought in the most search engine referral traffic? What sections, special features, individual articles, etc. were most (and least) popular?

Trends 167

Trends How To Digg Press Release 167

Adam Sherk

APRIL 30, 2009

Fortunately the major engines came to the rescue in February with the Canonical URL tag , which allows sites to identify which URL is the canonical or primary version of a page. Related posts: The Most Common Causes of Duplicate Content on News Media Sites Will Publishers Add Cross-Domain Rel=Canonical to Syndication Deals?

Issues 100

Issues Publishing URL Syndication 100

Adam Sherk

APRIL 8, 2010

A sidebar link may not get proper attention from either users or search engines, so a link should be placed within the actual editorial content. It has a toolbar PageRank score of 1, and at least in my Google results it is not in the top 50 for “Wall Street Journal.” The Wrap is also looking for attribution on Newser’s source grid.

Aggregator 110

Aggregator Content Syndication Journal 110

Adam Sherk

AUGUST 31, 2009

Adam is part of the Define Search Strategies consulting team, which is owned by The New York Times Company. Real-time Blogroll (via Google Reader) About.com Founder Scott Kurnit Launches Huge New Startup Called "AdKeeper" New Digg Buttons Released - Upgrade Now!

Yahoo 101

Yahoo News Syndication Press Release 101

Adam Sherk

DECEMBER 17, 2009

When it comes to interactive media buys it looks like Google and the other search engines still offer marketers the best opportunities online. Adam is part of the Define Search Strategies consulting team, which is owned by The New York Times Company.

Social Media 123

Social Media Marketing Press Release Survey 123

Kikolani

MARCH 18, 2010

This is a guest post by Duncan, a digital marketing expert who represents an advanced team building company, specialising in Henley Regatta hospitality. Last week, I wrote a guest post here on duplicate content , detailing some of the ways Google determines the original source of content, and which versions have been scraped or syndicated.

Syndication 100

Syndication Content SEO Sites 100