Ari Herzog

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Introducing @Flextronics to the Social Web

Ari Herzog

Press releases and corporate write-ups across the web talk about the company’s production of electronics for Redbox , NASA , Nokia , and Ford — to name a tiny few consumer brands you may recognize. The company went social this fall, as CMO Catherine Hernandez-Blades elaborated in the company’s first blog post.

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Why This Blog is Hosted with Tubu

Ari Herzog

After migrating this blog from Google’s free platform to a self-hosted WordPress platform in the fall of 2008, I followed Chris Brogan’s blogging advice and contacted Tubu Internet Solutions (affiliate link) to host my blog for $10 a year. I’ve thought about switching hosting companies but I’ve always stuck with Tubu.

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How to Spot Bad Marketing Firms on Twitter

Ari Herzog

Describing themselves as search engine optimization and web development specialists who possess “online brand and marketing expertise,&# it is curious that a British marketing company named Essential lacks basic Twitter familiarity. It seems she spammed other blogs too, per this blog post devoted to her and her company.

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10 Tips to Be Successful on LinkedIn

Ari Herzog

If I search for your name on Google, Bing, or some other search engine, your profile link will appear in the top 5 results. There is a correlation between the frequency of your updates and the frequency of search engines indexing it. Tell your story — why you joined the company, what you did, why you left.

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What 29% of My LinkedIn Connections Did

Ari Herzog

The below screen shot is courtesy of a solicited email message the company recently sent. Maybe you see a familiar face.

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Looking Back at the Super Bowl

Ari Herzog

I also didn’t expect a response from anyone associated with the company, so my thanks to Salesforce.com administrative person Rhonda Ross who saw my tweet due to keywords she was likely searching, and replied to me. If anyone else tweeted similarly, I didn’t notice. Four days later, I read what Bill Mitchell wrote.

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8 Tips for Successful Business Blogging

Ari Herzog

This is a question that many companies both new and old often struggle with when deciding to start a blog. If you already have a company website, then you may want to set up [link] or [link]. If you have a company website, your blog should match it and include the same look and feel. This may cost you money, though. Navigation.

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