Justin Levy

JULY 1, 2010

How consumers digest advertising and make buying decisions has forever been altered by the likes of Facebook, Twitter, Foursquare and LinkedIn. Many companies use traditional media to imprint or introduce a brand to the target market. Marketing has changed dramatically since the adoption of social media.

Retail 191

Retail Fashion RSS Advertising 191

Convince & Convert

MAY 26, 2010

Create a social media steering group (cross-functional) for your company. Social media is fueled by passion, and too many companies try to take elements of their company that aren’t passion-worthy, and attempt to build a social media program around it. The reviews business will be transformed by geo-location.

Social Media 134

Social Media Consultant Video Strategy 134

Techipedia: Tamar Weinberg

MAY 28, 2010

FourSquare, Gowalla, Loopt, and other location-aware services are social networks, unifying real connections. That’s one of the biggest reasons for companies not to engage in social media at all. YouTube now has 2 billion views per day. I’m just starting our company blog and great rules to live by!

Social Media 278

Social Media Strategy Yahoo Communities 278

Techipedia: Tamar Weinberg

JANUARY 5, 2010

The Jordan Rules): This is a great chart and article on the best social media channels for both B2B and B2C companies. Samir Balwani): Samir talks about the pros and cons of Tweeting by company representatives, from the CEO to a brand. Here are 10 reasons why you as a company entity should avoid it. Share This or Else!

Marketing 265

Marketing SEO Journal Engineering 265

Convince & Convert

APRIL 7, 2010

Now, I’m not suggesting Foursquare will ever approach Twitter’s level of ubiquity, much less Facebook’s. Because Foursquare makes very little sense unless you’re in a physical location like a store, restaurant, etc. At least it is for me.

Foursquare 150

Foursquare Analysis Consultant Mobile 150

Mindjumpers

JULY 20, 2010

Blog About Clients Cases Tribesourcing Video People & Contact Bloggers « Evolution of Privacy on Facebook Foursquare Reaches 100 Million Checkins » Popular Blog Posts About Social Media Posted by Anne Herngaard Jul 20th, 2010 Tweet It’s time for a recap.

Social Media 199

Social Media Foursquare Disqus Fashion 199

Convince & Convert

JUNE 8, 2010

A single tweet, YouTube video, or blog post can be the spark that sets off a firestorm of controversy. But while companies are rightly trying to get their heads around the concept that every customer is now a secret shopper and a potential reporter, not enough attention is being paid to the positive ramifications of real-time business.

Social Media 128

Social Media Foursquare Consultant Airlines 128

Convince & Convert

SEPTEMBER 21, 2010

Blog Comments (The blog is on WordPress) Disqus This is what I use to manage comments here at Convince & Convert. There are some elements of Disqus I don’t like, especially that it doesn’t always play nice with other plug-ins, but it does make commenting easier and faster for most of you who already have a Disqus account.

Social Media 167

Social Media Strategy Consultant Tweetdeck 167

Techipedia: Tamar Weinberg

SEPTEMBER 15, 2010

There was a hostage situation at the parent company, Discovery Communications, on the first of the month. Around that time, though, I noticed that TLC was promoting Foursquare as Facebook within their TV programs. However, many of those companies are still gripping onto the traditional roles of an earlier era. And I waited.

Social Media 217

Social Media Foursquare Marketing Flickr 217

Techipedia: Tamar Weinberg

JUNE 23, 2010

Companies are clearly clueless, but once educated, they refuse to conform. Reply Ben Rogers June 24, 2010 at 2:32 am Becoming friends with companies is just creepy but as you say lots of people don’t seem to mind. And he wants that kind of technology in a foursquare type of app. Answers Yahoo!

Facebook 268

Facebook SEO Policies Groups 268