Small Business Mavericks

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What Is It Like To Be Your Customer?

Small Business Mavericks

Confronting Privacy Issues in Big Data Gathering was recently the subject of a Minority Report on the Business 2 Community site. In this article there are some interesting points made: 20% of companies using data analytics outperform their competitors. Benefits Should Flow Both Ways.

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Why You Should Not Give Up On E-mail Marketing

Small Business Mavericks

While these statistics are for UK-based companies, you can still glean from this information that e-mail marketing continues to strong. US email campaign data published February 2015 shows that despite some social media marketing specialists occasionally saying that “email marketing is dead”, open and clicks remain stable.

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