Firebelly

OCTOBER 10, 2013

The way we approach social media from an individual and brand perspective are two very different things. While companies often use every platform possible to interact with their customers, the approach I take on my personal accounts is to utilize social to communicate, crowdsource, and collaborate.

Social Media 202

Social Media Crowdsourcing Brands Foursquare 202

Webbiquity SMM

JUNE 7, 2010

One of the challenges in measuring the ROI of social media marketing is that the use of social networking and social sharing tools isn’t confined to the marketing group. Social media is being used in multiple functions across the enterprise, from product development (e.g. Share this on Reddit. Tweet This!

Social Media 160

Social Media Crowdsourcing Technorati StumbleUpon 160

Mindjumpers

AUGUST 3, 2012

In this and similar scenarios, the employee would have otherwise “ relied on a central repository of all company’s experience that is located in one person’s head, or nowhere at all.”. Several companies responded to this story saying the platform was more “of a distraction” than a value driver. Future of Social Media?

Social Enterprise 209

Social Enterprise Yammer Jive Crowdsourcing 209

Buzz Marketing for Technology

JUNE 15, 2010

But focusing on the Extrovert angle for a second, I began to wonder if you need to be an extrovert to be in social media. Certainly internally in your organization you need to be an extrovert if you want to organize a Tribe or movement in your company to take on social media.

Social Media 207

Social Media Lurker Crowdsourcing Wiki 207

The Realtime Report

JULY 21, 2014

– Facebook is now testing a “buy” button that would allow consumers to purchase products directly from ads on the social network; so far the testing has included “a few small and medium-sized businesses” in the U.S. Facebook tests new ‘buy’ button for online purchases in U.S.

Buy 173

Buy News Tumblr Social Media 173

Buzz Marketing for Technology

MARCH 30, 2010

So do you have buyer personas at your company? Tags: Advertising Crowdsourcing Facebook Marketing Social Media Social Networking Strategy behavioral targeting. Not any more …. Will Facebook replace your B2B Marketing email system? I want to roll the clock back a few weeks.

Advertising 205

Advertising Crowdsourcing Facebook Case Study 205

Rebekah Radice

JUNE 8, 2017

Product development crowdsourcing. The participants usually share their entry with their network, asking everyone they know to vote for them. Some companies even pick 2 winners: one from the photos, and one random vote winner. These contests are great for generating engagement, good marketing, and crowdsourcing information.

Crowdsourcing 138

Crowdsourcing Facebook How To iPad 138

Atom Thought

NOVEMBER 7, 2009

Do you know that there may be a social networking site which is bigger or almost equal to Facebook? ’ Here is an interesting and well researched whitepaper on the Future of Monetization for Social Networks and Social Gaming companies- rightly christened as’ HOW IS FACEBOOK GOING TO MAKE IT’S 1ST BILLION DOLLARS?

Crowdsourcing 124

Crowdsourcing SMS Facebook Foursquare 124

Rebekah Radice

JULY 5, 2018

Crowdsourcing and gaining instant feedback from your social media followers gives you invaluable insight into what they want, need, and will eventually buy. Would you be comfortable promoting them on your blog, social networks, and so on? Companies are not necessarily looking for someone with a huge following.

Products 120

Products Social Media Affiliate marketing How To 120

Mindjumpers

MARCH 25, 2011

Besides creating user involvement, the feature of asking questions can also be useful for companies to get actual feedback from customers and to receive comments and suggestions for product development. Used in the right way, the Questions feature can therefore be used as a a simple crowdsourcing tool. How it works.

Questions 267

Questions Facebook Crowdsourcing Foursquare 267

Direct Marketing Observations

OCTOBER 12, 2010

They decided to go from this… To this… Ouch… Without really knowing the full back story but having a good feel for when major retailers and companies crowdsource new ideas, I think it’s safe to say that Gap really didn’t reach out to its user base to find out what they might think. Gap sales were off 4%.

Social Media 209

Social Media Crowdsourcing Retail UGC 209

Laurel Papworth

JUNE 14, 2011

Iceland have turned to social media to ask the population to crowdsource writing Iceland’s new constitution. Compare to Australia’s Future of Melbourne wiki or New Zealand crowdsourcing their Police Act. No long term engagement, or continued input through social media channels.

Gov 2.0 93

Gov 2.0 Crowdsourcing Ustream Facebook 93

Waxing UnLyrical

DECEMBER 24, 2010

You could say that in addition to being a great story teller, he was the ultimate crowdsourcer. The more popular one is A Digital Nativity , but A Social Network Christmas is fun to watch as well. Since they tell the story through the imagery of social networks, we can relate to them instantly. A terrific story.

Crowdsourcing 216

Crowdsourcing Creative Commons Postrank Class 216

Hootsuite

AUGUST 2, 2022

This is a compilation of your company’s strengths, weaknesses, opportunities, and threats. Use Hootsuite Streams to track them across every social network. Send out surveys to crowdsource sentiment on your brand, your customer experience, and products or services. Structure this like a traditional SWOT analysis.

Template 77

Template Templates Strategy HootSuite 77

Hootsuite

SEPTEMBER 9, 2020

So in that sense, whether or not YouTube meets social network criteria is irrelevant. If you’re not sure, try Google Ads’ free Keyword Planner to see which companies rank for keywords associated with your brand. By doing this, you align your brand with complimentary companies and add value to your page. Channelview.

YouTube 145

YouTube HootSuite Marketing Video 145

Rebekah Radice

JULY 5, 2018

Crowdsourcing and gaining instant feedback from your social media followers gives you invaluable insight into what they want, need, and will eventually buy. Would you be comfortable promoting them on your blog, social networks, and so on? Companies are not necessarily looking for someone with a huge following.

Products 60

Products Social Media Affiliate marketing How To 60

Rebekah Radice

JUNE 8, 2017

Product development crowdsourcing. The participants usually share their entry with their network, asking everyone they know to vote for them. Some companies even pick 2 winners: one from the photos, and one random vote winner. These contests are great for generating engagement, good marketing, and crowdsourcing information.

Crowdsourcing 60

Crowdsourcing Facebook How To iPad 60

Twist Image

AUGUST 14, 2017

With 2 billion people on the social network, Facebook is soft-launching a "Watch" tab on Facebook in the US to better organize and engage users with video content. Google (and many other Silicon Valley companies) are now (once again) grappling with the ongoing debate over the limits of free speech and equality.

Crowdsourcing 40

Crowdsourcing Facebook Apple Class 40

Laurel Papworth

MAY 17, 2010

But the crowd is smarter than the individual company so ReclaimPrivacy have tools for you. Also a diagram on private to public social networks. Actually the New York Times crowdsourced the interview questions (collected 300) then presented them to the guy. Social networks will take a lot of abuse from community hosts.

Privacy 86

Privacy Diagrams Facebook Crowdsourcing 86

Writtent Blog

JUNE 25, 2013

Blending all the brilliance of a social network and custom RSS feed, Newsgrape connects writers with ideas in real-time. Quora is 2013’s answer to the crowdsourced question-and-answer forum. If a marketer is the first to newsjack a story their buyer personas don’t care about, will it do the company any good? Parse.ly.

Tools 91

Tools Content Blogger Curation 91

Buzz Marketing for Technology

JUNE 27, 2008

Your Guide to the Crowdsourced Workforce. Crowdsourcing, a term coined by Jeff Howe in a June 2006 issue of Wired magazine, is a model of labor that has been fully embraced on the Internet over the past couple of years. One of the most well-developed areas of crowdsourcing services on the Internet is graphic design. 22 Comments.

Crowdsourcing 245

Crowdsourcing Software Project OpenSocial 245

Stay N' Alive

MAY 3, 2011

Each customer has the ability to associate a social networking account, and in doing so they get special benefits. This reduces spammers, and allows you to integrate with the viral nature of social networking sites like Facebook. Needle takes full advantage of these social networking features, too.

Apple 92

Apple Crowdsourcing Social Networking Microsoft 92

Laurel Papworth

FEBRUARY 12, 2010

I think we are crowdsourcing this unIndustry association in an adhoc movement of anti-marketing anti-PR communities. Paperchase’s position regarding the allegations of ‘copying’ made against the Company today is as follows: Above all, we would like to apologise to any customers upset or angered by this allegation against us.

Social Media 94

Social Media Crowdsourcing Social Networking Creative Commons 94

Techipedia: Tamar Weinberg

AUGUST 2, 2011

It’s a social sharing platform that allows you to either find great content, share it and measure your ability to drive clicks and traffic … or measure the social sharing and links to leave to lead folks back to your own content, even tying that traffic to conversions and sales. Pretty nifty. David Armano. Jay Berkowitz.

Tools 277

Tools Tips Marketing Social Media 277

Buzz Marketing for Technology

JULY 7, 2008

That said, if you are a large company, it could take you 3-4 months just to coordinate calendars to get all the right people gathered! I think the same is true for the bevy of social tools. Social networking has hit a tipping point, but the channels will continue to ebb and flow. Content still is king. April 2008.

Communities 117

Communities Groups Groups Social Media 117

Convince & Convert

JUNE 29, 2010

Harnessing the power of the collective (crowdsourcing for social change) is a thread woven throughout Cognitive Surplus , and its viability requires two of Shirky’s assertions to be accurate. Ive founded 5 companies, and spent 15 years running digital marketing agencies.

RSS 118

RSS Collaboration Social CRM Consultant 118

Convince & Convert

JULY 6, 2010

She leads the agency’s social media group, and has more than 20 years experience in consumer, technology, B2B and social media marketing. Yet before a crisis erupts, no matter what the root of the issue, companies should cushion themselves by leveraging the good work they’re already doing. Don’t be Shy.

CSR 137

CSR Social Media Strategy Consultant 137

Laurel Papworth

FEBRUARY 12, 2012

Interesting that there was a large take up in the beginning, that’s the core influencer network at work, then it spreads (ripples) into the other networks and turns into a massive J-Curve. Tip: Get your influencers in early to get the early lift, then follow up with trickling through social networks to keep the momentum up.

Crowdsourcing 111

Crowdsourcing How To Project Communities 111

The Way of the Web

AUGUST 30, 2012

What methods are available for crowdsourcing and crowdfunding? How can you not only publish online but effectively marketing that across a myriad of social networks and communities, knowing which ones are relevant? Strategic generalist or tactical specialist? And if you’re scared of technology – dive in.

Marketing 48

Marketing Skills Analytics Crowdsourcing 48

Buzz Marketing for Technology

FEBRUARY 2, 2010

Related posts: Social Media speeds Onboarding I am officially up and running now in my. Just 4 People doing Social Media? Using Social Media to Deepen Customer Relations An obvious win for companies looking to jump into Social. Tweet This! Share this on Facebook. Share this on Linkedin.

Campaign 213

Campaign Social Media StumbleUpon Digg 213

Laurel Papworth

MAY 29, 2010

Innocentive is the crowdsourced wiki where companies throw up patents, business problems and technical issues that you can wile away a weekend solving, such as “Synthesis of a Nucleotide-Selective Label for Single-Stranded DNA&# and other fun projects for the whole family. WebDirections Monetizing Social Networks online (0).

Crowdsourcing 73

Crowdsourcing Wiki Diagrams Proposal 73

Buzz Marketing for Technology

FEBRUARY 15, 2012

Social data is becoming increasingly important in the new product development processes of many companies. In particular, manufacturers are tapping into social conversations as they explore new product ideas in order to learn what consumers are interested in and talking about.

Process 205

Process Analysis Compete Data 205

Jeff Esposito

FEBRUARY 22, 2011

I think the new BP ads show how slowly companies actually change and how big of a hill the company has to climb. Provide the citizens an opportunity to network, tell their stories and help each other. Crowdsource. This is a counterpoint article to my post on BP earlier today from my friend Justin Goldsborough.

Crowdsourcing 31

Crowdsourcing Wikipedia Small Business Education 31

Convince & Convert

MAY 5, 2010

Companies didn’t seem to understand where she was, who she was, or what she wanted. With free membership open to all women, JaneNation combines social networking with opinion collection. Big companies are starting to follow JaneNation on Twitter , and engage with the community across the social Web.

Social Media 125

Social Media Case Study Strategy Study 125

Techipedia: Tamar Weinberg

DECEMBER 26, 2012

The next evolution in content discovery came with the social revolution. The introduction of social feeds by Facebook, Twitter and other social networks changed the way that people discovered content. Two of the most successful companies in this space are StumbleUpon and Flipboard.

Social Media 218

Social Media Aggregator Flipboard Google Reader 218

Convince & Convert

FEBRUARY 5, 2010

link] Social Email Guy By the way: nice crowdsourcing / co-creation / collaboration Chris Rogers I initially like #3 best, however, not a big fan of the screened back logo – i.e. if #3 was a bit less busy, it would be my favorite. Ive founded 5 companies, and spent 15 years running digital marketing agencies.

Disqus 109

Disqus Social CRM Patterns Consultant 109

Convince & Convert

MARCH 10, 2010

Thank you so very much to each of the Twitter 20 participants, who gave so freely of their time and their knowledge in the true spirit of social media. I crowdsourced the design using Crowd Spring, and selected Tzeyee and her design over dozens of other contenders. Her design very much adds to the invigorating nature of this book.

Social Media 116

Social Media eBook Strategy Consultant 116