Sprout Social

DECEMBER 5, 2022

But it can be huge for your reputation—responsiveness leads to a more favorable view of your company. Ability to crowdsource. And social media crowdsourcing —or turning to social for audience opinions, ideas and sentiment—is a powerful way to improve your content, products and your business as a whole. Let's get spooky. ??

Social Media 139

Social Media Crowdsourcing Privacy Comparison 139

Direct Marketing Observations

FEBRUARY 9, 2010

Tens of thousands of media professionals have lost their jobs in the past two years, crowdsourcing has sent some professional fees into a tailspin and veteran marketers are under threat if they don’t “get” social media. Sadly, efficiency will also devastate those industries and professions that thrived on media’s historical inefficiency.

Industry 143

Industry Aggregator Crowdsourcing Wikipedia 143

Direct Marketing Observations

FEBRUARY 5, 2010

What we have here is the full circle of social media; crowdsourcing, participation, sharing and invaluable input from peers, consultants and practitioners of what works-all for the benefit of quick internal corporate adoption. 1) Create a Social Media case study of who is talking about your company both in good & bad ways.

Social Media 177

Social Media Case Study Crowdsourcing Hashtag 177

Waxing UnLyrical

JANUARY 3, 2013

Some notable companies that participate are Amazon, Home Depot, American Airlines, Bath and Body Works, Neiman Marcus, Fandango, and several others. The Field Agent app uses crowdsourcing to get various types of data from its business clients. This is a great way for companies to find re-sellers that are putting out the wrong prices.

Crowdsourcing 217

Crowdsourcing Price Airlines Survey 217

Convince & Convert

OCTOBER 2, 2013

These seven tips will create a powerful concoction that will be hard for any company, including media companies and your direct competitors, to compete with. Well, today , online auctions are just 10 percent of its total business — its payment and mobile business is half the company. Make Mobile Your Top Channel Strategy.

Crowdsourcing 131

Crowdsourcing Curata Mobile Content management systems 131

Twist Image

DECEMBER 31, 2016

Coal Is Dying - Coal Country Doesn't Have To: Creating The Post-Coal Economy In Appalachia - Fast Company. "We Proponents call systems where computers put people to work ' crowdsourcing' or ' urking' or 'the wisdom of the crowds'. Everyone from NASA to private industry is trying to figure it out. crowdsource. bit current.

Crowdsourcing 55

Crowdsourcing Journal Skills Analytics 55

Idaconcpts

MARCH 13, 2015

A number of high-profile startup company success stories may have made it seem that putting money into a startup is a surefire way to get a return on your investments. However, for every successful startup, the are a number that fail, taking down investors as well as the company itself. Investments in Startups Can Be Crowdsourced.

Startup 70

Startup Real Estate Crowdsourcing Compete 70

Hootsuite

JULY 6, 2022

2022 is shaping up to be a big year for this rapidly growing industry. And to crowdsource sentiment on your brand. Reach out to well-known bloggers within your industry and see if they’re interested in collaborating with you. Useful goals create a specific, measurable, and attainable target for your company.

Instagram 117

Instagram HootSuite UGC Influencer 117

Hootsuite

AUGUST 2, 2022

This is a compilation of your company’s strengths, weaknesses, opportunities, and threats. What are others in your industry doing in terms of CX strategy? Send out surveys to crowdsource sentiment on your brand, your customer experience, and products or services. Structure this like a traditional SWOT analysis.

Template 77

Template Templates Strategy HootSuite 77

Atom Thought

JANUARY 22, 2009

A report in Economist, Jan 17-23, 2009, maintains that technology companies in 2009 are better managed than the ones in 2001 and in fact companies like HP, Oracle and IBM are well equipped to tread through the recession due to their broad product portfolios and global spread. CrowdSourcing- The New Social Media Mantra to Sell Better!

Crowdsourcing 113

Crowdsourcing Open Source Microsoft Cost 113

Writtent Blog

JUNE 25, 2013

Being the third or fourth business blog in your niche to cover an industry-related trend will probably win you a small surge of traffic, but it’s far superior to be the first. Monitor a list of keywords relevant to your industry and common synonyms, and be sure to select the app’s “How Often” option to “As They Happen.” Twitter Lists.

Tools 91

Tools Content Blogger Curation 91

Hootsuite

SEPTEMBER 9, 2020

If you’re not sure, try Google Ads’ free Keyword Planner to see which companies rank for keywords associated with your brand. Even if these videos have nothing to do with your business or industry, there’s a lot you can learn from them. By doing this, you align your brand with complimentary companies and add value to your page.

YouTube 145

YouTube HootSuite Marketing Video 145

Sprout Social

APRIL 7, 2020

Rothy’s , the DTC shoe company, also took to social media to share that they are converting their factories to produce supplies for healthcare workers. After crowdsourcing ideas from their social community, Rothy’s identified which basic supplies to manufacture first and encouraged other brands to follow suit.

Brands 111

Brands Sentiment Conversation Hashtag 111

Techipedia: Tamar Weinberg

AUGUST 2, 2011

And while I am not a consultant with the company, we have a partnership agreement that makes them a preferred vendor for Social Media Explorer and our companion learning site, Exploring Social Media. If a company has a passion for their products and team members, that should be allowed to be organically expressed on the web.

Tools 277

Tools Tips Marketing Social Media 277

Proactive Report

OCTOBER 18, 2009

Use crowdsourcing. Can you be part of their crowdsourcing? Almost 60% of journalists say they want to be able to find company news – even social media content – on the company website. Are you a reliable citizen journalist who can offer great content about your industry to journalists?

Crowdsourcing 40

Crowdsourcing Case Study Aggregator Curation 40

Twist Image

JANUARY 12, 2013

This behind-the-scenes look at reddit 's biggest-ever AMA is heartening, not just because it was actually fairly genuine, but because I believe crowdsourced, unfiltered threads of discussions are our best hope of improving today's hopelessly flawed representative-democracy model. Hat Tip to Tara Hunt for pointing me at this.

Yahoo 74

Yahoo Reddit Apple Crowdsourcing 74

Atom Thought

JANUARY 5, 2009

According to a recent report (Oct, 2008) by CyberSource (a leading payment & risk management services company), a record USD4B were lost due to online scams by online retailers in 2008. Share your negative database with your competition and make a Global Industry Negative Database : Block these cards across the Industry.

Retail 100

Retail Banking Crowdsourcing System 100

Laurel Papworth

FEBRUARY 12, 2010

I think we are crowdsourcing this unIndustry association in an adhoc movement of anti-marketing anti-PR communities. Waffle about “this is the way this industry works&# and “who are YOU anyway&# (I think he knows now ) - only a minor acknowledgment that the whole thing was holus bolus mine and definitely no apology.

Social Media 94

Social Media Crowdsourcing Social Networking Creative Commons 94

The Way of the Web

MARCH 7, 2011

By using a branded VC model, they’re able to get in and out of various industries and fields relatively quickly and painlessly, whilst the overall company values remain. The prime example could be the branded venture capitalism of Virgin. And they can experiment with space flight, for example, without fear.

Crowdsourcing 33

Crowdsourcing Collaboration Wikipedia Comparison 33

Waxing UnLyrical

JUNE 17, 2011

or, The Horror CrowdSourcing and Social Media has Unleashed on Madison Avenue. I didn’t really care for the industry. This isn’t just about lost revenue and respective trickle down, this is also about the departure of mass media and the arrival of social media and crowdsourcing. So, what about the creative industry?

Crowdsourcing 217

Crowdsourcing Travel Advertising Education 217

The Way of the Web

AUGUST 30, 2012

Although disruptive technology can hugely affect industries, on a day-to-day level, it’s about knowing what products and services exist to enable the marketing and creativity to flourish for a business. What methods are available for crowdsourcing and crowdfunding? Technology: Tech is last on the list for a good reason.

Marketing 48

Marketing Skills Crowdsourcing Analytics 48

Mindjumpers

JANUARY 25, 2013

But is the quantity of data a strong enough KPI/metric to justify the time and resources companies dedicate to their social media efforts? It can also open doors for crowdsourcing: the next metric in our list. Crowdsourcing. of their rival companies with help from social media analytic platforms, such as SocialBakers.

ROI 245

ROI Metrics Crowdsourcing Sentiment 245

Convince & Convert

MAY 15, 2014

Inspired by science, technology and innovation, General Electric has partnered with The Tonight Show with Jimmy Fallon to host a series of Fallonventions segments and launch a new crowdsourced #SomeoneShouldInvent social media campaign. Another approach is to tap into your most passionate advocates to have them help spread the word.

Crowdsourcing 155

Crowdsourcing Campaign Case Study Team 155

Webbiquity SMM

SEPTEMBER 10, 2012

This year, colleague Cheryl Burgess and I changed things up a bit, opening the award to nominations but focusing specifically on outstanding men and women who work for technology companies and are active on social media. Her background includes stints in management consulting and the energy industry. Meghan Biro. MeghanMBiro.

Twitter 257

Twitter Bazaarvoice B2B Microsoft 257

agora pulse

SEPTEMBER 21, 2017

Monday is a day when your fans will be business focused so try sharing a tip from an industry expert which solves a common problem or overcomes a challenge. The industry expert could even be YOU! If you are sharing company news to Facebook, then make sure it hits the spot for your audience. Share an expert tip. Ask a Question.

CSR 144

CSR Facebook Hashtag Crowdsourcing 144

Hootsuite

AUGUST 27, 2019

By letting your followers in on what goes on behind the scenes, you help them emotionally invest themselves in your company. This Instagram post idea is especially great if you’re an influencer, or if your company has someone who is a thought leader in your industry. Conduct an interview with an industry leader.

Instagram 111

Instagram Engagement Hashtag Delicious 111

Sprout Social

APRIL 17, 2017

Tracking social media activity is one of the biggest struggles companies have faced since the early stages of social media marketing. Several brands including Budweiser, Oreo and Coca-Cola have all crowdsourced ideas for new products. Hashtags make tracking campaigns much easier, and gives you more accurate results.

Hashtag 110

Hashtag Analytics Fashion Campaign 110

Convince & Convert

JULY 27, 2012

Huge thanks to data-driven social media management software company Argyle Social for their presenting sponsorship, as well as Infusionsoft , Janrain , and Jim Kukral at DigitalBookLaunch. Not only Eric’s company Argyle Social, but our friends at Infusionsoft. Jay: Thank you very much, glad to back. Jay: I like it, I like it.

Airlines 115

Airlines Sentiment Hotels ROI 115

Rebekah Radice

SEPTEMBER 4, 2016

If you’re a brand or agency, use tailored trends to find a cause or topic important to your company. Crowdsource for answers, tips, and suggestions from your audience. Show your followers that you care about their opinion by asking them for feedback about your company or business. Give an inside look at your company.

Engagement 97

Engagement Twitter Hashtag Travel 97

Buffer Social

MARCH 27, 2017

How does someone with little-to-no marketing or social media experience go from a line cook to Director of Marketing for some of Silicon Valley’s most successful companies? It has led her to where she is today and allowed her to work on some of the most revolutionary projects in the industry. By taking calculated risks.

Skills 40

Skills Social Media Management Marketing Crowdsourcing 40

Rebekah Radice

SEPTEMBER 4, 2016

If you’re a brand or agency, use tailored trends to find a cause or topic important to your company. Crowdsource for answers, tips, and suggestions from your audience. Show your followers that you care about their opinion by asking them for feedback about your company or business. Give an inside look at your company.

Engagement 60

Engagement Twitter Hashtag Travel 60

Buffer Social

JUNE 24, 2019

The search suggestions at the bottom of relevant Google pages are a good place to start, as are crowdsourced communities like Quora and Reddit. Other companies choose to lean into the “bot-ness” by making the voice a bit more obviously robotic. And of course you could source questions from outside of your immediate team, too.

Strategy 73

Strategy Marketing Survey Newsletter 73

Techipedia: Tamar Weinberg

JULY 29, 2010

Reply Todd Mintz July 29, 2010 at 1:40 pm If I think the person is just after free information, I give off a “skunk smell&# sorta vibe…it usually scares them away : ) Though I’m a bit of a sucker for a free meal (if I like the company I’m with)… Reply Tamar Weinberg July 29, 2010 at 1:45 pm LOL, I do hear you.

Products 267

Products Consultant Price Social Media 267

The Way of the Web

DECEMBER 15, 2011

The access to information and entertainment has had a massive effect on media and entertainment industries, whether through legitimate ways to access content or piracy. And we’ve also seen new tools and changes in collaboration, business practices, marketing, freelancing, crowdsourcing and much more.

Trends 46

Trends Virtual World Cost Applications 46

Sprout Social

SEPTEMBER 27, 2016

Topics: Different topics within your industry. The easiest way to get started is by searching your preferred social network for keywords related to your industry. The popular crowdsource graphic design site 99Designs was actually started because the company’s founder Matt Mickiewicz listened to his audience.

How To 40

How To Analytics Social Networking Crowdsourcing 40

Webbiquity SMM

JUNE 6, 2011

Penenberg’s ( @Penenberg ) Fast Company article: “Social Networking Affects Brains Like Falling in Love” examines research by neuroeconomist Paul Zak that suggests social networking triggers the release of the generosity-trust chemical in our brains: Oxytocin (known as the cuddle chemical). Marty Weintraub – @aimclear.

Twitter 196

Twitter B2B Crowdsourcing Hubspot 196

Webbiquity SMM

FEBRUARY 21, 2017

Stay up-to-date on the latest trends and industry news by saving content to read later. Share the latest content in your industry, generate backlinks, and avoid copyright issues. Crowdsource content curation across your team, then post files, links, videos and original content with your own unique commentary. Pricing: free.

Curation 214

Curation Tools Curata Flipboard 214