Sprout Social

DECEMBER 5, 2022

But it can be huge for your reputation—responsiveness leads to a more favorable view of your company. Ability to crowdsource. Social media is an always-on focus group. Another method of crowdsourcing ideas is by looking at conversations about your brand and industry. A full FAQ is linked for you below.

Social Media 140

Social Media Crowdsourcing Privacy Comparison 140

The Realtime Report

AUGUST 27, 2012

farms are turning to Twitter and other social media tools as a support group to share information, gain insights and keep customers informed about changing conditions. A group called Open Food is collaborating on an open source API to share data about food.

API 178

API Education Social Media Research 178

Rebekah Radice

JUNE 8, 2017

Product development crowdsourcing. By knowing your target market , you can run more than one contest targeting different groups. Some companies even pick 2 winners: one from the photos, and one random vote winner. These contests are great for generating engagement, good marketing, and crowdsourcing information.

Crowdsourcing 138

Crowdsourcing Facebook How To iPad 138

Buzz Marketing for Technology

MARCH 30, 2010

In the book he stresses the importance of having a “buyer persona” and his definition a buyer persona is a “distinct group of potential customers expressed as an archetypal person whom you want your marketing to reach”. So do you have buyer personas at your company? Not any more …. I want to roll the clock back a few weeks.

Advertising 205

Advertising Crowdsourcing Facebook Case Study 205

Sprout Social

JULY 21, 2022

Highlight company culture with behind-the-scenes footage. How brands can use audio sharing sites: Share behind-the-scenes content, like interviews with employees and company leaders. Create a private group for loyal customers and followers. Share customer testimonials and success stories. Audio sharing sites.

Types 145

Types Social Media Microblogging Overview 145

Buzz Marketing for Technology

JULY 7, 2008

That said, if you are a large company, it could take you 3-4 months just to coordinate calendars to get all the right people gathered! 9) Most companies have “hearing systems&# not “listening systems.&# Nuggets from Social Media workshops as of late… Community Strategy: Are you company-centric or customer-centric?

Communities 117

Communities Groups Groups Social Media 117

Sprout Social

NOVEMBER 13, 2019

This is an example of social media crowdsourcing in action. Not only did the company learn what its customers expected, it also gained some brilliant promotion ideas. When used correctly, social media crowdsourcing can be a powerful customer research tool. What is crowdsourcing? First of all, what is crowdsourcing really?

Crowdsourcing 95

Crowdsourcing Social Media How To Team 95

The Realtime Report

FEBRUARY 19, 2020

For example, say there’s a required update to this sentence (in bold): “Fund A considers 28 of their 42 minority stakeholdings in operationally active companies to be of particular significance to the group.” The claim sentence with updated information may read: “Fund A considers 23 of 43 minority stakeholdings significant.”

Wikipedia 103

Wikipedia System Module Training 103

Convince & Convert

JANUARY 9, 2012

Twitter is a living focus group. Results can vary wildly based on company and intensity of feeling. Did the agency use a crowdsourced idea to devise the talking bag concept? The description notes that it was created for the Doritos Crash the Super Bowl crowdsourced video contest in 2010.

Sentiment 115

Sentiment Sysomos Crowdsourcing Visible Technologies 115

Kikolani

JUNE 19, 2012

Gushcloud business marketing crowdsourcing platform. Search Engine Marketing Group. Louisiana Internet Marketing Company. Also, be sure to check out the sponsors below who helped make this contest possible! Gushcloud and UBL Small Business Marketing. Blog Outreach Blogging Contest Sponsors. 1500 Sponsors. 1000 Sponsors.

Social Networking 113

Social Networking Crowdsourcing How To Directory 113

Buzz Marketing for Technology

JUNE 4, 2009

So does that mean for every new channel that gets launched we need a separate grouping of customer service reps to handle it in our Contact Centers? Progressive companies are learning to integrate social interaction technologies to monitor brands today in real-time. At least successful ones for sure!

Twitter 100

Twitter Crowdsourcing SMS Banking 100

Techipedia: Tamar Weinberg

MARCH 1, 2011

When social media started getting popular with businesses, there was a lot of excitement from consumers because they could now interact with companies on a more personal level rather than dealing with companies just like another transaction. He’s also a blogger for HuffingtonPost , TheNextWeb and ReadWriteWeb. [

Social Media 234

Social Media Crowdsourcing Survey Communities 234

Sprout Social

OCTOBER 23, 2019

There are plenty of marketing tactics that companies use to improve brand loyalty, including providing stellar customer service, rewards programs, having a strong brand story, community building and more. These days, a lot of companies handle customer service via social media. Provide stellar customer service. Build a community.

Loyalty 88

Loyalty Brands How To Discount 88

Hootsuite

JULY 6, 2022

These groups let you connect with people on an individual level. And to crowdsource sentiment on your brand. Useful goals create a specific, measurable, and attainable target for your company. Within those billions of users, Instagram fosters niche communities. Shared common interests bring these smaller communities together.

Instagram 117

Instagram HootSuite UGC Influencer 117

Convince & Convert

JANUARY 9, 2012

Twitter is a living focus group. Results can vary wildly based on company and intensity of feeling. Did the agency use a crowdsourced idea to devise the talking bag concept? The description notes that it was created for the Doritos Crash the Super Bowl crowdsourced video contest in 2010.

Sentiment 87

Sentiment Sysomos Crowdsourcing Visible Technologies 87

Rebekah Radice

JUNE 8, 2017

Product development crowdsourcing. By knowing your target market , you can run more than one contest targeting different groups. Some companies even pick 2 winners: one from the photos, and one random vote winner. These contests are great for generating engagement, good marketing, and crowdsourcing information.

Crowdsourcing 60

Crowdsourcing Facebook How To iPad 60

Social Media Strategery

JANUARY 5, 2012

Before my own company's Intranet won any awards , we had people talking about how they enjoy skinny dipping on their profile. Before our VPs starting using Yammer to communicate with the workforce, we had groups of Android geeks and fitness gurus.I'm It doesn't work like that.

Collaboration 139

Collaboration Wiki Yammer Policies 139

Waxing UnLyrical

DECEMBER 24, 2010

But after a while, he found a group of people from a range of backgrounds – from fishermen, to a freedom fighter, to a tax collector – to take on this task. You could say that in addition to being a great story teller, he was the ultimate crowdsourcer. What an interesting bunch of people he brought together.

Crowdsourcing 216

Crowdsourcing Creative Commons Postrank Class 216

Buzz Marketing for Technology

JUNE 27, 2008

Your Guide to the Crowdsourced Workforce. Crowdsourcing, a term coined by Jeff Howe in a June 2006 issue of Wired magazine, is a model of labor that has been fully embraced on the Internet over the past couple of years. One of the most well-developed areas of crowdsourcing services on the Internet is graphic design. 22 Comments.

Crowdsourcing 245

Crowdsourcing Software Project Forums 245

Laurel Papworth

OCTOBER 28, 2013

Most companies and organisations are looking at less than 1% engagement so 200% is phenomenal. NOTE: residents said that letters from Power company asked them to push Council to cut back trees in July, dunno if it’s true). But be aware: when an authorised group does not show up, the rest of the community notice.

Social Media 110

Social Media Real Estate scribd Crowdsourcing 110

The Realtime Report

NOVEMBER 27, 2012

Betabrand’s first exposure to hackathons came earlier this year, when a group of Las Vegas-based developers invited Lindland to host a hackathon. The company used its customer newsletter and social media to promote the event. If this is you, you’re not ready for a brand hackathon. What’s the ROI of a Bigfoot Sighting?

Brands 192

Brands Organization Hosting How To 192

Buzz Marketing for Technology

FEBRUARY 2, 2010

A while back I created a post called – There is no “campaign&# in Social Media because when marketers use the word “campaign,” it tends to suggest an initiative to get a message out to a targeted group of constituents. Using Social Media to Deepen Customer Relations An obvious win for companies looking to jump into Social.

Campaign 213

Campaign Social Media StumbleUpon Digg 213

The Realtime Report

AUGUST 29, 2012

The company has already collected more than 125,000 DNA samples from customers, and is now specifically reaching out to those with Parkinson’s, in an effort to find new genes linked to the disease. The company recruited people using social media, and at Parkinson’s research conferences.

Social Networking 161

Social Networking Research Sample Samples 161

Techipedia: Tamar Weinberg

AUGUST 2, 2011

And while I am not a consultant with the company, we have a partnership agreement that makes them a preferred vendor for Social Media Explorer and our companion learning site, Exploring Social Media. Without this, it is difficult or perhaps impossible to have expectation a group will actually form around your content or brand.

Tools 277

Tools Tips Marketing Social Media 277

Convince & Convert

JUNE 29, 2010

The book includes several compelling examples of groups creating and maintaining impressive online collaborations, without a profit motive in sight. His chronicle of an online study group at Ryerson University is a perfect example of the ramifications of widespread interconnectivity that society will be wrestling with into the future.

RSS 118

RSS Collaboration Social CRM Consultant 118

Convince & Convert

JULY 6, 2010

She leads the agency’s social media group, and has more than 20 years experience in consumer, technology, B2B and social media marketing. Yet before a crisis erupts, no matter what the root of the issue, companies should cushion themselves by leveraging the good work they’re already doing. Don’t be Shy.

CSR 137

CSR Social Media Strategy Consultant 137

The Way of the Web

MARCH 7, 2011

By using a branded VC model, they’re able to get in and out of various industries and fields relatively quickly and painlessly, whilst the overall company values remain. And they can experiment with space flight, for example, without fear.

Crowdsourcing 33

Crowdsourcing Collaboration Wikipedia Comparison 33

Jeff Esposito

JUNE 20, 2011

Social media touches many areas of the company and requires different strategies for each area. Perhaps the most vital trait that a leader will demonstrate is a deep knowledge of the company. Since the space is still in its infant years, many companies do not have senior level people leading up the charge. Leading Role.

Social Media 41

Social Media Crowdsourcing Team Project 41

Laurel Papworth

FEBRUARY 12, 2012

If I ran a billion dollar company, I would still put small projects up for $25,000. Instead of paying for a focus group, I’d get money from them. and crowdsourcing technology solutions, not just the money that helped. So that people had a say. So I could trial the idea with the community. What can I say?

Crowdsourcing 111

Crowdsourcing How To Project Communities 111

Convince & Convert

MAY 5, 2010

Companies didn’t seem to understand where she was, who she was, or what she wanted. Big companies are starting to follow JaneNation on Twitter , and engage with the community across the social Web. Company launches a media content destination for women. From a business standpoint, it’s brilliant. With JaneNation, St.

Social Media 125

Social Media Case Study Strategy Study 125

Convince & Convert

MAY 15, 2014

Inspired by science, technology and innovation, General Electric has partnered with The Tonight Show with Jimmy Fallon to host a series of Fallonventions segments and launch a new crowdsourced #SomeoneShouldInvent social media campaign. Another approach is to tap into your most passionate advocates to have them help spread the word.

Crowdsourcing 155

Crowdsourcing Campaign Case Study Team 155

Convince & Convert

MARCH 10, 2010

I crowdsourced the design using Crowd Spring, and selected Tzeyee and her design over dozens of other contenders. I’m looking forward to an all-new group of Twitter 20 interviews in the coming months, and hope you’ll be right there with me – tuning in, asking questions, and telling your friends. How can I help you?

Social Media 116

Social Media eBook Strategy Social CRM 116

Social Media Strategery

JUNE 21, 2009

Crowdsource white papers and presentations! Depending upon the level of executive sponsorship and participation – some companies will unfortunately take a long time to adopt social media and miss out on the benefits it represents today. That wiki is going to reflect the culture of your organization, not change it. Enterprise 2.0

Gov 2.0 117

Gov 2.0 Wiki Social Media Collaboration 117

Webbiquity SMM

SEPTEMBER 10, 2012

This year, colleague Cheryl Burgess and I changed things up a bit, opening the award to nominations but focusing specifically on outstanding men and women who work for technology companies and are active on social media. Meghan Biro. MeghanMBiro. She also hosts the talent chat (#TChat) on Twitter Wednesdays from 7-8pm eastern time.

Twitter 257

Twitter Bazaarvoice B2B Microsoft 257

Convince & Convert

FEBRUARY 5, 2010

link] Social Email Guy By the way: nice crowdsourcing / co-creation / collaboration Chris Rogers I initially like #3 best, however, not a big fan of the screened back logo – i.e. if #3 was a bit less busy, it would be my favorite. Ive founded 5 companies, and spent 15 years running digital marketing agencies. How can I help you?

Disqus 109

Disqus Social CRM Patterns Consultant 109

The Way of the Web

MARCH 15, 2011

That might be small if you’re used to reading case studies of global brands and millions spent in marketing, but as a group which met for the first time 5 months ago, and which has come together from nothing, I’m pretty amazed.

Case Study 28

Case Study Forums Skills Study 28

Social Media Strategery

JANUARY 17, 2009

It’s about the group of people who self-organize a Government 2.0 Use you as an example – you’ve made some really good traction at your company with what you’ve actually accomplished, not with what your title is. It’s about the guy who convinces his administrator to do a press conference on Twitter.

Gov 2.0 93

Gov 2.0 Social Media Wiki Technorati 93