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Giles Palmer on Old vs. New Work Ethic

Oktopost

He spun Brandwatch out as a product company in 2006 and launched the first version of ‘Brandwatch Analytics’ in August 2007. Giles is the CEO and founder of Brandwatch and also co-founded Runtime Collective in 2000 – an agency that built systems for a variety of clients.

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Top 17 Social Media Monitoring Vendors for Business

Socialmedia.biz

With the aid of the available social media monitoring tools, business people in the world can now track business trends, communicate with their customers and prospects, analyze the performance of their services or products, manage reputation, perform market research and perform other essential promotional activities. AgoraPulse.

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The Social Media Monitoring Lighthouse – A Guide on What and How to Monitor

Razor Social

They could be talking about buying a relevant product or service or asking questions about it. They could also be talking about their feedback on a product or service they have purchased, which is important to monitor from a customer service perspective. They could be saying something positive or negative about your company.

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Monitoring vs Analytics [Infographic]

Buzz Marketing for Technology

I tried to go a layer or two deeper than some of the major analyst firms as well so you get a broader spectrum companies that would include some of the smaller firms that normally don’t get mentioned. They offer 2 products: Heartbeat and MAP. Which sounded like Social CRM meets Systems Integration company to me.