Idaconcpts
FEBRUARY 11, 2012
When a business starts investing in online media for the first time, the first step for its digital media specialist is to educate company management in cost per click (CPC, also known as pay per click or PPC) as a benchmark to establish the effectiveness of purchased media channels. The Usual Scenario.
Idaconcpts
MAY 21, 2012
Starting in late March 2012, Twitter introduced a new advertising offering that makes it simple for companies of any size to grow their businesses using our Promoted Tweets and Promoted Accounts products. Small businesses based in the United States will have the chance to take their Twitter marketing efforts to a new level.
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