Small Business Mavericks

NOVEMBER 5, 2014

Charitable causes your company supports help people who also support that cause identify with your organization. Charitable activity increases potential online cues for search engines to pick up — especially if you invite others to join you in social media campaigns. Upon that trust, conversions naturally follow.

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Conversation How To Guidelines Small Business 107

Small Business Mavericks

OCTOBER 10, 2014

This annual look at social media engagement in the C-Suite explores the changing role of a business leader’s involvement with social media by surveying 1000 employees in both the UK and the US. The industries represented are diverse, and the company size varies from startup to Fortune 1000.

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Social Media Survey Startup Reputation 107

Small Business Mavericks

JUNE 25, 2014

Have you seen the (gasp) Gallup results on The Myth Of Social Media ? If you were hoping it would show that social media involvement gets measurable results in marketing, you’ll be disappointed. Instead, respondents to the poll show results like this: 62% are not influenced by social media when they make purchases.

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Social Media Authentication Review Report 87

Small Business Mavericks

JULY 3, 2015

Social media marketing is a necessity in today’s online marketing world. The only question to answer now is, which social media sites are most appropriate for your brand? Why Social Media Is Necessary. Social media has become a marketing channel of its own. So have a plan.

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Social Media Mobile Questions Industry 70

Small Business Mavericks

JULY 3, 2015

Social media marketing is a necessity in today’s online marketing world. The only question to answer now is, which social media sites are most appropriate for your brand? Why Social Media Is Necessary. Social media has become a marketing channel of its own. So have a plan.

Social Media 70

Social Media Mobile Questions Industry 70

Small Business Mavericks

JUNE 13, 2013

It’s not really a big surprise to those of us who keep an eye on social media developments. Probably, the most powerful feature of Facebook hashtags is being able to click the hashtag and see what people on other social media services are saying with that hashtag. Social Media Branding facebook hashtag'

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Hashtag Facebook Social Media Conversation 93

Small Business Mavericks

JULY 18, 2014

Here’s the gist of the research done in a survey of 300 US digital marketers: Email is considered most effective for customer retention(56%), building awareness(41%), boosting acquisition(37%) and increasing conversion(42%). Interestingly, one thing many marketers(52%) say is that social media marketing is tricky to measure.

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Survey Small Business SEO Social Media 111