agora pulse

DECEMBER 17, 2019

According to recent research, 89% of customers expect companies to act with integrity at all times. Digital banking service provider Revolut does this very well with its #RevInsider feature, which introduces key members of the company and teams. Is there any company news or announcements you should feature?

Social Media 82

Social Media Authentication comScore Social Media Management 82

Net-Savvy Executive

JANUARY 6, 2011

At work, that translates into tracking down companies globally; it's one way my research is different. The full research is subscriber-only, but the site offers free summary data on 16 countries. Brazil Top Social Networking Sites in Brazil , comScore (Aug 2010). Global view. Country-level view. France Echo v.2

Patterns 89

Patterns Social Media comScore Nielsen 89

Socialized

JANUARY 22, 2010

E-mail is far from dead, particularly in large companies. Some companies use Sharepoint and other technologies to manage documents, but many still use e-mail to circulate Powerpoint, Excel, Word and other docs. That might be realistic for startups and small companies, but no way would you find the CEO of Adobe in the company’s booth.

Social Media 214

Social Media MySpace Sharepoint comScore 214

Sprout Social

MAY 10, 2019

According to Alexa rankings of the top 500 sites on the web, YouTube is second only to its parent company, Google, which is perhaps not surprising, but even more impressive when you consider the fact that it’s beating out Facebook, top Chinese search engine Baidu and Wikipedia, just to name a few. 3. Millennials prefer YouTube over TV.

YouTube 111

YouTube Strategy B2B Marketing 111

Twist Image

FEBRUARY 23, 2012

It's going to be a fast and exponential shift (and yes, I realize that this statement flies in the face of some of the biggest research companies out there). reserach company. What we know (and what I believe) is that this shift will not be slow and linear. blog comment. business insider. credibility. critical thinking.

comScore 104

comScore Microsoft Mobile Blogger 104

Social Media Marketing

JULY 24, 2013

Most companies focus on customer acquisition and not conversion or retention. Few companies are strategic about content planning and development. The mobile space continues to dominate: comScore indicates that time spent on Facebook''s mobile platform more than doubled in Q2. billion monthly users as of June 30.

Social Media 162

Social Media Flipboard Journal comScore 162

Sprout Social

OCTOBER 5, 2016

Consumers are also 70% more likely to make a purchase with a company after a good interaction. ComScore found brand engagement increases 28% when user-generated content is used in product videos. Determine who your audience is by doing a bit of research. How User-Generated Content Helps Your Brand.

Content 111

Content comScore Wiki Social Networking 111

Bill Hartzer

APRIL 18, 2011

An ecommerce company in the New York area (New York City) is seeking what they are calling an “SEO ninja&#. – Well versed in keyword research, web analytics and link building tools (Google Analytics, SEOmoz; other tools such as Comscore, Hitwise and Raven a plus). Here is the job description if you are interested.

SEO 136

SEO Engineering Hitwise comScore 136

Proactive Report

FEBRUARY 20, 2011

According to research from Bazaarvoice and The CMO Club , more marketers will measure success with conversions than by tallying fans and followers, positive buzz and a variety of other “soft” metrics. Read the article>> Companies Need to Prepare for Being Asked to Provide Content for E-Discovery.

Social Media 73

Social Media Bazaarvoice Strategy News 73

Social Media Marketing

MARCH 29, 2013

Companies that succeed at winning the video arms race are those who bridge the gap between content that’s simply visually stimulating, and content that’s truly tailored to their fan base. ComScore has discovered that user-generated video content increases share of choice by over 18%. It’s your opportunity to differentiate and educate.

Engagement 167

Engagement Video Brands comScore 167

Social Media Marketing

APRIL 23, 2013

Taiwanese officials are investigating Samsung over allegations that the South Korean company recruited individuals to post negative comments about the HTC phones on the web. Click image to enlarge ComScore has found that trying to track the "digital omnivore" is a challenge as the archetypical individual moves from device to device.

Social Media 165

Social Media Tumblr Authentication comScore 165

Jeff Esposito

JUNE 27, 2011

Every month I read countless research reports and blog posts on interesting social media metrics. Below are 30 of the top stats I have seen over the past few months that can help you either sell social media to the higher ups in your company or help you in securing additional resources for your company’s social program.

Social Media 55

Social Media comScore Wikipedia Hubspot 55

Buffer Social

JANUARY 25, 2018

If you prefer to read a slide deck, here’s the full slide deck: This report wouldn’t have been possible without the amazing studies, research, and data available. We’re very grateful to the companies and organizations that have collected and analyzed the data. On top of these statistics, comScore’s 2017 U.S.

Social Media 111

Social Media Trends Report Survey 111

Proactive Report

SEPTEMBER 14, 2009

ComScore’s latest data about advertising online shows that social networks are garnering ad dollars from pretty much everyone except big brands. And according to Equation Research’s 2009 Marketing Industry Trends Report within the next year an astonishing 82 percent of brand marketers will be using social media to promote their brand.

Social Media 58

Social Media comScore Brands Loyalty 58

Proactive Report

SEPTEMBER 14, 2009

ComScore’s latest data about advertising online shows that social networks are garnering ad dollars from pretty much everyone except big brands. And according to Equation Research’s 2009 Marketing Industry Trends Report within the next year an astonishing 82 percent of brand marketers will be using social media to promote their brand.

Social Media 53

Social Media comScore Brands Loyalty 53

Social Media Marketing

FEBRUARY 25, 2012

A recent Comscore study has shown that women are more likely to take a photo of an image and share it, while men are more likely to use their smartphones to find information, either by scanning a barcode or researching product features.

Apparel 167

Apparel comScore Delicious Posterous 167

Ignite Social Media

DECEMBER 16, 2016

On a positive note, they have been working more with third party research groups (like Nielsen, comScore, Moat) to validate their reporting due to requests for independent measurement of ad performance. Although Facebook’s quantity of data seems great, it sometimes seems like they should be focusing more on quality.

Analytics 60

Analytics Platform Social Media comScore 60

Hootsuite

SEPTEMBER 10, 2019

Content may be king, but poorly researched content can make you look more like a joker. Great social media research skills can help boost your reputation as an expert in your field. Even if you do strike research gold, you can still go wrong by using statistics incorrectly. Online research tools. Asterisk (*).

Research 111

Research Social Media HootSuite Tips 111

Mindjumpers

SEPTEMBER 6, 2011

According to a research done by comScore called “The Power of Like: How Brands Reach and Influence Fans Through Social Media Marketing&# , users on Facebook spend the majority of their time, more specifically 27% of their time, looking at news feeds and homepages. What is “ EdgeRank”? The way to get noticed.

Feed 234

Feed Feedly News comScore 234

Mindjumpers

DECEMBER 2, 2011

For this purpose, today I have written about a research by EdgeRank Checker where they examined a random sample of 5,500+ Facebook Pages, to understand engagement rates through different activities on Facebook – Like, Share, Comment. Three out of four US Internet users visit Facebook daily according to comScore.

comScore 277

comScore Study Facebook Statistics 277

The Realtime Report

AUGUST 20, 2012

In July 2012, 85% of Americans with online access watched online videos, according to new research from comScore. According to comScore, over 20% of all videos viewed online in July were ads, totaling 9.6 Is your company advertising via online video? online population of 184 million watched a total of 36.9

comScore 175

comScore Video YouTube Research 175

Diva Marketing Blog

JUNE 17, 2009

Title: Deciding the “now what” and the “who with” of social media in your company. Boomers The Baby Boomer generation maybe late in getting to this party but according to comScore there are about 16.5 Verbatim told us that - Research shows men preferring Twitter and women, FB. The exchange of ideas was fast, furious, exciting.

comScore 40

comScore Social Networking Social Media Flickr 40

Hootsuite

MARCH 2, 2020

Last year’s Prophet Brand Relevance Index put Pinterest in 10th position, behind companies like Apple, Spotify, Android, and Disney. And according to a recent study by ComScore , more than 80% of U.S. According to a Pew Research study, the majority of Pinterest users earn more than $75,000 USD a year. Likewise, U.S.

Statistics 145

Statistics Marketing HootSuite Advertising 145

Webbiquity SMM

FEBRUARY 7, 2012

53% of employers now research candidates on social networks before hiring. • 71% of companies now have a presence on Facebook. 59% are on Twitter, and 43% use a company blog for marketing. Researchers To Marketers: Go Social, Mobile by MediaPost Online Media Daily. hours to 6.3 for the year). You just shared a link.

Statistics 190

Statistics Research Social Media B2B 190

Bill Hartzer

FEBRUARY 8, 2010

General Sentiment uses patent-pending technology based on 5 years of research directed at Stony Brook University. The system automatically determines the volume of mentions and sentiment value regarding a brand, company or person. comScore December 2009 Search Engine Rankings comScore, Inc. billion in paid advertising.

News 109

News Report Social Media Reputation 109

Convince & Convert

MAY 29, 2018

comScore ]. Research from Pew indicates : YouTube has the most users but ranks fifth in frequency of use. But Twitter users aren’t necessarily LinkedIn users, and LinkedIn users aren’t necessarily Twitter users (according to more research from Pew ). Customers LOVE video: 85 percent of Americans watch videos online.

Platform 150

Platform Campaign Video YouTube 150

Proactive Report

MARCH 18, 2016

comScore). Q2: Recent research shows that brands are publishing more content, but engagement is down. A 2015 comScore study showed that engagement rises by 28 percent when there is a mix of UGC and branded video content about products. Customers are no longer funneled through company-controlled channels. Bazaarvoice).

UGC 40

UGC Aggregator comScore Bazaarvoice 40

Proactive Report

MARCH 18, 2016

comScore). Q2: Recent research shows that brands are publishing more content, but engagement is down. A 2015 comScore study showed that engagement rises by 28 percent when there is a mix of UGC and branded video content about products. Customers are no longer funneled through company-controlled channels. Bazaarvoice).

UGC 40

UGC Aggregator comScore Bazaarvoice 40

Webbiquity SMM

OCTOBER 8, 2013

500 companies use at least one major social media platform. We’ve all had the experience: you produce a fantastic, thoroughly researched, though-provoking piece of content and…instead of sharing your wonderful piece, your network is busily sharing something just not as good. ” phase. 90% of Inc.

Social Media 207

Social Media ROI B2B Marketing 207

Convince & Convert

APRIL 26, 2012

Lee: Yeah, that’s from Comscore. space is not only competing against other companies that are creating. So it seems like a lot of companies are like, great, well we’ll just make more content, right? strategy consulting practice in the last company that I was in. company up in the world to be a client.

Social Media 134

Social Media SEO Retail Conference 134

ProBlogger

JULY 22, 2014

Companies, too often, omit their social media marketing strategy from their SEO strategy, which is a grave mistake. A study conducted by Ascend2 indicates that companies with the strongest SEO via social media strategies now produce the best results, and vice-versa. Source: comScore. Source: SEL. Source: Mark Zuckerberg.

Engineering 55

Engineering Social Media Foursquare StumbleUpon 55

Kikolani

JUNE 23, 2016

Global media analytics and measurement company, ComScore , states that 45.4% All these companies kicked off as distribution platforms for content that was licensed. A research conducted by Horizon Media in May, 2015 stated that 21% of internet users in the US would be more inclined towards Meerkat or Preiscope.

Video 111

Video Tips Marketing Film 111

Kikolani

JUNE 23, 2016

Global media analytics and measurement company, ComScore , states that 45.4% All these companies kicked off as distribution platforms for content that was licensed. A research conducted by Horizon Media in May, 2015 stated that 21% of internet users in the US would be more inclined towards Meerkat or Preiscope.

Video 60

Video Tips Marketing Film 60

Writtent Blog

JULY 16, 2013

Have you heard that 90% of companies are using custom content for marketing? There’s a difference between blogging, and having a company blog that you update so often. If you think that blogging doesn’t work for B2B companies with serious buyer personas, you’re probably doing it wrong. It’s Free Market Research.

Sysomos 88

Sysomos Hubspot SEO ROI 88