Social and Logical

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Using Applied Behavioral Analysis in Social Media

Social and Logical

Every one of these instances cultivates an ongoing a mental and emotional association with your company. Every encounter that customers have with your brand should be positively rewarding and meaningful in ways that are important to them. This is why regular content and conversations through social media matter are important.

Analysis 186
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Tool versus Solutions- An Illustration

Social and Logical

Back in February, I wrote about a company called Threadless as an example of a social media campaign to learn from. The lesson is this.There’s more to the advanced levels than just technical prowess. It takes imagination and inspiration to come up with results that make us go, “wow!&#.

Tools 150
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The Art of Being Personal While Sticking To Business Objectives

Social and Logical

I’m sure you’ve had the experience of looking up brands on Twitter and finding that these companies might only have about 100 followers or so. Many companies really don’t have a dynamic online presence, the way we might imagine it to be. What used to be fun becomes more of an obligation.