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Community platforms do not equal community

SocialFish

As an organization, you need to go where your people are. And once you’re a welcome participant in those external spaces, then you can start thinking about what value a private community might have for them. Maybe even the cool kids, who want to do things their own way. Think about it. No matter what.

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Is a Discord community right for your brand?

Sprout Social

Discord is not a traditional social media platform. It’s not a place for organic growth and awareness. Instead, it is a community platform. The pace at which conversations occur within Discord tend to be much quicker than other platforms. What is Discord and what role does it play? A Discord server is a hub.

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Link Love Monthly: Best of March 2011

SocialFish

8 Signs You Have Outgrown Your Online Community Platform (Socious Member Engagement Blog). Your Association: The Living Organism (MidCourse Corrections). The Social Website: Integrating Social Media Into Your Website (Community Organizer 2.0). What does it mean to have a relationship with an organization?

Sysomos 162
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Responsibility for Social Goes Beyond Content Teams

Convince & Convert

Slowly, though, I see the pendulum is swinging back to social media’s origins as a community platform and a place to build real relationships—a place where engagement also means how many people are talking to your brand in social media, and how often they’re actually being helped, or at least they receive a response.

Team 149
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Beyond integrations, Sprout’s focus on partnership adds value for our customers

Sprout Social

Sprout’s CRM and help desk integrations enable organizations to safely and securely share customer context across teams and systems—providing a more complete picture of the people behind the messages and improving how you communicate with them. Rely on up-to-date experiences with social networks and community platforms.

Reddit 102
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Top SocialFish posts of 2010

SocialFish

Evolving into a Social Organization: An Open Letter to the CEO. Community Management Resources. Organizations Fear Death. Trust and the Social Organization. Community platforms do not equal community. Cool tools in my social media arsenal. How will Gen-Xers Lead Associations? Make No Mistake.

Postrank 170
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The Future of Community Management

Ignite Social Media

While it’s easy to see the value that community management brings to an organization, it’s still tough for many businesses to find the ROI. With that, more organizations will adopt the “customer experience” mindset and redesign all the functions within their business to meet customers where they are in their journey.