Techipedia: Tamar Weinberg

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How to Hire Your Social Media Marketing Partner

Techipedia: Tamar Weinberg

Content creation is original text, images, video or HTML content created for publication on Twitter, Facebook, the company blog, etc. Engagement and community building is the time-consuming task of connecting with relevant social media participants. Ongoing SMM Activities.

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17 Digital Marketing Experts Share Their Top Tips, Tricks, and Tools

Techipedia: Tamar Weinberg

It gives you a good sense of how far your message traveled on Twitter — I get that this isn’t always the best metric, but if you have breaking news, it’s nice to be able to equate how far and fast news traveled on Twitter in a way that most executives recognize: number of tweets, top twitterers and impressions!

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Poor Social Responsiveness Risks Tarnishing a Brand’s Image

Techipedia: Tamar Weinberg

While smaller companies will struggle to maintain the level of content creation that large corporations with extensive marketing budgets can, they are at no significant disadvantage when it comes to using social media for community building and customer service. Respond in a timely fashion.

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How to Cut Costs with Your Own Support Community

Techipedia: Tamar Weinberg

The social web has opened the communication floodgates. While most brands look to make a name for themselves on Facebook and Twitter, other businesses take a more introspective approach. Strong communities require the right touch. Community building isn’t easy. This is a guest post by Michael Silverman.

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How a Small New York City Hotel Put Itself on the Map through.

Techipedia: Tamar Weinberg

Brian Simpson is a cancer survivor and discovered Twitter in the spring of 2008 when he endured the grueling process of chemotherapy for a period of 7 months. Twitter, he says, “became my way of talking with a community of people.&# He explains that “Twitter allowed me to be social without having to be IRL.&#

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Twitter versus Plurk: Not Even in the Same League

Techipedia: Tamar Weinberg

After using both closely, the comparison to Twitter shouldn’t even be the case. After using both closely, the comparison to Twitter shouldn’t even be the case. Plurk and Twitter are two entirely different beasts. But Plurk is a lot more, and Twitter still has its place.

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The Blogger and Marketer's Cheat Sheet to Getting High Profile.

Techipedia: Tamar Weinberg

A blog is a two-way communication. So, standard broadcasting practices don’t fly for blogs or Twitter, etc. I am still in college but have become passionate about community building and connecting with others in person and through social media, and your articles have opened my eyes to some great concepts.

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