Waxing UnLyrical

MARCH 1, 2012

There’s an interesting white paper out today, issued jointly by the Case Foundation and Razoo Foundation, and authored by Geoff Livingston (disclosure: he’s a friend), titled How Giving Contests can Strengthen Nonprofits and Communities. Donor acquisition and building community.

Eventful 154

Eventful Training Survey Communities 154

Webbiquity SMM

FEBRUARY 16, 2016

The CMO Survey ). The CMO Survey ). The CMO Survey ). The CMO Survey ). White paper and eBook downloads are the top producers of B2B leads, cited by 59% of marketers. The CMO Survey ). 81% of B2B decision makers use online communities and blogs to help make purchasing decisions. MediaPost ).

B2B 110

B2B Social Media Marketing Survey 110

Oktopost

OCTOBER 10, 2022

Foster Community on Social Media. Social listening can help you understand and take the pulse of your community. Foster Community on Social with Regular Interaction. You can use feedback from NPS (net promoter score) surveys to identify the customers who are most likely to make referrals. What is Brand Visibility?

Brands 75

Brands B2B SEO Influencer 75

SocialFish

OCTOBER 21, 2010

I’ve always evangelized the potential of tools like Facebook and Twitter to create meaningful communities and collaborations, but now realize the true opportunity for all of us who spend our days mixing up cocktails of mission and technology: social tools + people = lives saved. Please bring them water.&#.

Ustream 162

Ustream Wiki SMS Survey 162

Waxing UnLyrical

MARCH 11, 2015

Even well-established agencies publish jargon-y white papers about metrics that qualify the quality and reach of a media placement rather than the impact to support the corporate goals. Our understanding of PR metrics needs a paradigm shift, though. ” ~ Sandra Fathi, Past President, PRSA NY. Image: Pixabay , CC0 1.0

Metrics 100

Metrics How To Discount Analytics 100

Social Media Strategery

MARCH 10, 2009

It’s accomplished through a combination of communication vehicles – blogs, meetings, studies, white papers, presentations, etc. It’s accomplished through a combination of communication vehicles – blogs, meetings, studies, white papers, presentations, etc. The Whole. : The Whole. :

Blogger 81

Blogger Gov 2.0 Policies Survey 81

Sprout Social

JULY 20, 2016

You can start by surveying existing content related to your topic or industry on LinkedIn Pulse. Instead of linking your ads to a sales page, you can direct them to white papers, reports or other valuable lead magnets. The campaign allowed DocuSign to grow its Sales Guru community from 550 to over 800 members.

LinkedIn 40

LinkedIn Groups Groups B2B 40

ProBlogger

APRIL 6, 2011

Most recently, I’ve been working with Kleenex Mums to help build a blogger-centric online community. When I work with a brand over an extended period of time, the first step is about establishing credibility, respecting the existing communities, engaging with them. Online surveys. How to P.A.C.K. Conversions.

Blogger 42

Blogger Brands Survey Cost 42

Rebekah Radice

JANUARY 9, 2017

Ready to build a strong and loyal social media community? And as Ron Guirguis points out in an Edelman Trust Survey, “People don’t just buy products anymore, they buy the companies that make products, the values they represent and what they stand for.”. White papers. White Papers. Increase Sales. Blog posts.

Template 131

Template Templates Social Media Strategy 131

Firebelly

JANUARY 23, 2012

Today is the 3rd annual Community Manager Appreciation Day ! A Worldwide Salute to Community Managers. By Jeremiah Owyang It’s the third annual Community Manager Appreciation Day (every fourth Monday of Jan) and I’d like to salute the folks working on the front lines at companies big and small leading the charge. By David B.

Communities 176

Communities Press Release Focus Group Survey 176

Sprout Social

FEBRUARY 22, 2021

One survey even found 48% of B2B customers say the ads they receive are boring and lack the creativity found in B2C marketing. Tagging companies and individual people brings them into the conversation, boosts visibility of the shared content and invites others to engage with your community. Let’s be honest. Conclusion.

B2B 137

B2B Social Media Hashtag Press Release 137

Buzz Marketing for Technology

JULY 24, 2008

From shared databases to communities of practice: A taxonomy of collaboratories. Journal of Computer-Mediated Communication , 12 (2), article 16. From Shared Databases to Communities of Practice: A Taxonomy of Collaboratories. Therefore, many projects are assigned a secondary category of Virtual Learning Community.

Communities 180

Communities Sample Samples Project 180

Rebekah Radice

JANUARY 9, 2017

Ready to build a strong and loyal social media community? And as Ron Guirguis points out in an Edelman Trust Survey, “People don’t just buy products anymore, they buy the companies that make products, the values they represent and what they stand for.”. White papers. White Papers. Increase Sales. Blog posts.

Template 60

Template Templates Social Media Strategy 60

Mindjumpers

NOVEMBER 10, 2011

According to him, around 50% of the business community is still in the Launch stage, about 40% is in the Management stage and about 10% is in the Optimization stage. and about 10% on qualitative metrics such as brand sentiment , survey results and customer polls. Stage 1: Launch.

ROI 244

ROI Social Media Metrics Survey 244

Oktopost

OCTOBER 26, 2020

According to the same survey, 84% of company decision-makers are using social media to support a purchase decision. Community management and audience engagement. User reviews consistently appreciate the customer approval capabilities , as well as tje clean UI and high-quality reports and white papers.

Social Media Management 159

Social Media Management Social Media Tools Hubspot 159

Oktopost

JUNE 9, 2020

For them, it’s a way to become thought leaders within their professional communities by sharing insightful and educational content provided by their company. A Nielsen Global online customer survey shows that only 33% of buyers trust the company whilst 90% of customers trust product or service recommendations from people they know.

B2B 144

B2B Survey ROI Metrics 144

Sprout Social

FEBRUARY 14, 2022

Instead of creating a post on the spot, you’ll have that content already completed and scheduled, leaving you more time to spend on community engagement. How to write a white paper that inspires a year-long content strategy. 10 steps to creating an effective content marketing plan. Set goals & KPIs. Publish & promote.

Content 111

Content How To Marketing Template 111

Keyhole.co

FEBRUARY 17, 2023

There are so many ways, such as conducting surveys and asking people about their preferences. Form brand communities Engage your customers by forming a brand community, along with a business page, to provide them an opportunity to discuss certain matters. Here’s an example.

Strategy 52

Strategy Brands Discount Hashtag 52

Sprout Social

JANUARY 25, 2019

According to a survey by The Manifest and Smart Insights, 24% of social media marketers said missing a formal strategy is their top social media marketing challenge. Another 24% said building a community of followers is a top social media marketing challenge. Share stories about your community, your employees, and your products.

Engagement 109

Engagement Hotels Brands How To 109

Josh S Peters

FEBRUARY 1, 2013

The 2013 Community Manager Report [INFOGRAPHIC] by Social Fresh. We are in our 3rd year producing the Community Manager Report, an infographic and white paper we create each year based on a survey of community and social media managers. This year was very interesting.

Mobile 156

Mobile SEO eBook Hosting 156

Rebekah Radice

MAY 4, 2017

As Ron Guirguis points out in an Edelman Trust Survey , “People don’t just buy products anymore, they buy the companies that make products, the values they represent and what they stand for.”. White papers. But the way the company builds a community and sells the product is just as important. What does that look like?

Social Media 154

Social Media Engagement Meme Buy 154

Convince & Convert

SEPTEMBER 21, 2010

You have to create content, be part of many communities, and proceed incrementally. Too often we see social media strategies that involve putting photos into Flickr, videos into YouTube or the creation of a Facebook application and then never revisiting the environment to engage with the communities around this content.

Social Media 149

Social Media Strategy Consultant Web 2.0 149

Buzz Marketing for Technology

JULY 28, 2008

IT Cost Cuts in 2008 May Be a Trend, Study Says A first-quarter 2008 survey conducted by Computer Economics suggests a possible slowdown in IT spending and staffing lies ahead. White Papers. Related Articles. CalTech Implements Wireless Network Funded by Anonymous Gift. Smart Classroom. C-Level View. Campus Security.

Web 2.0 202

Web 2.0 Wireless Telecommunications Education 202

Convince & Convert

MARCH 22, 2012

We have “download a white paper,” and we have “ask for 30 minutes on the phone,” and we have everything in between. There’s got to be something between white paper and checkbook. Jay: Is that judged by surveys or social mentions, or how do you gauge that awareness level? Very little.

Bazaarvoice 114

Bazaarvoice Metrics Influencer Data 114

Convince & Convert

MARCH 22, 2012

We have “download a white paper,” and we have “ask for 30 minutes on the phone,” and we have everything in between. There’s got to be something between white paper and checkbook. Jay: Is that judged by surveys or social mentions, or how do you gauge that awareness level? Very little.

Bazaarvoice 114

Bazaarvoice Metrics Influencer Data 114

Rebekah Radice

MAY 4, 2017

As Ron Guirguis points out in an Edelman Trust Survey , “People don’t just buy products anymore, they buy the companies that make products, the values they represent and what they stand for.”. White papers. But the way the company builds a community and sells the product is just as important. What does that look like?

Social Media 60

Social Media Engagement Meme Buy 60

Convince & Convert

JULY 13, 2012

You go to a site and it’s like, “don’t forget to Like us to download the white paper.” Komen ranks 56th of 79 surveyed. Just because you’re not listed on some survey of the best cruise lines, does not mean you’re not making any money. Eric : Yeah, yeah. Jay : Exactly. In 2011, Susan G.

Banking 113

Banking Mobile Team Social Media 113

Convince & Convert

MARCH 1, 2012

The stat of the week for Episode Number Five, I believe we’re on here, is from the recent survey from Pew. The Pew Internet & American Life Project did a survey. ” She wants to know what she should consider before putting in the effort to build a community on one of these new sites. I go, “Look.

Social Media 140

Social Media Hubspot Software Hosting 140

Myrland Marketing

SEPTEMBER 21, 2010

If you didn’t, you wouldn’t call your communication a blog, you’d call it white papers or articles of interest–all written with the intent of showing what you know–not to learn, not to engage, not to build community. Thank you for inviting me to your discussion, Nancy!

Comments 83

Comments Conversation Social Media Wikipedia 83

Webbiquity SMM

JANUARY 5, 2016

Writing White Papers to Establish Your Expertise by Prof KRG. White papers allow you to establish your expertise on a topic, making you more sought after and desirable to work with. Surveys suggest that many marketers are uncertain of the effect of content marketing. by MarketingSherpa.

Content 60

Content B2B Marketing Hubspot 60

Webbiquity SMM

NOVEMBER 12, 2013

In a recent survey of B2B PR professionals, 94% said they use social media to promote announcements vs. 71% who use press releases. More than 80% of B2B decision makers say they visit vendor-independent communities or forums, vendor-sponsored communities or forums, and LinkedIn at least monthly for business purposes.

Statistics 226

Statistics Social Media B2B Journal 226

agora pulse

NOVEMBER 10, 2016

B2B companies are usually also on LinkedIn, AngelList, and Google+ where people are in a business mindset and are prepared for more sophisticated content (like white papers and thought leadership pieces). Now for B2C, Business to Community has compiled a list of the best social media campaigns of 2015.

B2B 119

B2B Marketing Loyalty Comparison 119

Writtent Blog

APRIL 8, 2013

Employee spotlight or profile: Like executive letters, employee profiles humanize the company and help strengthen the community around your brand. Surveys, polls, and feedback: Ask your customers what they want. 7 Places to Find Newsletter Content Ideas from Business to Community. They will tell you, and you’ll both be happier.

Newsletter 111

Newsletter Resources Content Press Release 111

Writtent Blog

MAY 15, 2013

For many companies, it’s no longer enough to blog three times a week and release a white paper once a quarter. Only 5% of the marketers worldwide surveyed in their annual report never share other organization’s content, while nearly ? Your Community Is Key. Content Curation: Everyone Is Doing It.

Curation 103

Curation Curata Content Mashup 103

Buzz Marketing for Technology

OCTOBER 7, 2008

Zones White Papers Editorial Calendar. White Papers. Whitepaper: Core Network Services Survey: The Costs and Impacts of DNS and IP Address Management. Core Network Services Survey: The Costs and Impacts of DNS and IP Address Management. ); ); } else { document.write(); }. ); } else { document.write(); }.

Wireless 268

Wireless Microsoft Applications Web 2.0 268

Convince & Convert

DECEMBER 30, 2015

White Papers. Often used to provide robust technical information, white papers are perfect for telling complex stories in a concise format, often appearing as PDFs. This is a great type of content to complement your written information in blog posts and white papers. Listicle Summaries.

Diagrams 60

Diagrams Posterous Eventful Template 60

Convince & Convert

SEPTEMBER 15, 2015

White Papers. Often used to provide robust technical information, white papers are perfect for telling complex stories in a concise format, often appearing as PDFs. This is a great type of content to complement your written information in blog posts and white papers. Listicle Summaries.

Types 60

Types Content Diagrams Posterous 60