Mindjumpers
SEPTEMBER 17, 2012
The findings are based on a survey, conducted among 469 marketers from wide varieties of industries, company sizes and levels of social marketing expertise. Interesting is that for next year, 66% of survey respondents are planning to invest in increasing presence across all social media platforms. Monitoring. Challenges.
Mindjumpers
AUGUST 28, 2013
In order to develop the new algorithm, it meant first defining what “high quality content” is for its users and Facebook has therefore surveyed thousands of users about their preferences in content. With the results from the survey, Facebook has built a system to detect content defined as high quality.
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Mindjumpers
FEBRUARY 21, 2014
Social listening can produce immediate data from a much larger sample that surpasses the performance of other, more traditional surveys. Brands Community Management Social Media Tips brand management Community Management tips social listening social media monitoring social media tips' When Social Media Meet Big Data.
Mindjumpers
APRIL 11, 2012
Learnings from internal data: While explaining the importance of social data, Jonas Klit Nielsen explains, “the key to measuring social marketing effectiveness lies in the marketers’ ability to analyze content-to-conversation performance, measuring impressions, reach, frequency, community growth, engagement, virality and share-ability.”
Mindjumpers
DECEMBER 6, 2013
Based on surveys showing that people prefer links to articles about current events, Facebook will put a bit more focus on articles and make the algorithm better at distinguishing between relevant news versus a meme photo. Whether this is most beneficial to users or Facebook’s advertising platform, I will leave up to you to judge….
Mindjumpers
AUGUST 3, 2012
This month, I surveyed end users to find out how they draw value from going social. Augment transparency, accountability and communication efficiency. Salesforce surveys, for example, show Chatter reduces email 30 percent and meetings 27 percent. Here’s a snapshot of their responses. Streamline project management.
Mindjumpers
JULY 23, 2012
Tweet Burson-Marsteller has conducted a survey examining the social media activity of the world’s 100 biggest companies – the Fortune Global 100 companies. Facebook placed third in the survey. Other interesting Facebook findings: The average corporate Facebook page’s community has increased by 275% since 2010.
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