Likeable

FEBRUARY 12, 2020

Football season just ended, college basketball is about to get exciting, and baseball teams are reporting to spring training later this month, so we figured there was no better time to take a look at how sports teams and athletic brands are using social media. Philadelphia Flyers. million impressions on social media.

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Sports Brands Authentication Meme 66

Convince & Convert

AUGUST 2, 2013

Bryan’s plan is to host live Twitter chats with players and continue to offer other features as the season goes on. When ESPN looked the time users spent looking at content for the top 32 teams across all sports, 31 of those were NFL teams (the Jacksonville Jaguars being the only NFL team to miss the top 32).

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Sports Social Media eBook Blogosphere 122

Convince & Convert

SEPTEMBER 4, 2015

The sports industry is a massive moneymaker both in the United States and around the world. Dedicated fans of football, soccer, baseball, basketball, and other games are eager and hungry for content that will satisfy their sports cravings. Revenue from sports is growing, and shows no signs of slowing down anytime soon.

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Sports Content How To YouTube 60

Webbiquity SMM

MAY 25, 2021

I think and talk and work a lot on the “big four” of the social networking world: Facebook, LinkedIn, Twitter, and YouTube. Same thing for Instagram with photos and now, of course, all content formats: TikTok, Facebook, Twitter, they all follow that same playbook. You’ve got Community , which just raised $40 million.

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B2B Influencer Platform SMS 306

Sherrilynne Starkie

MARCH 11, 2013

So says Ken Evraire , the Ottawa branding consultant for Bytown Sports, according to an Ottawa Citizen story last week. Evraire must rue the day he thought that properly researching something as important as the name of a new professional sports franchise could be skipped in an attempt to avoid complexity in marketing.

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Sports Brands Focus Group Microsoft 281

Likeable

SEPTEMBER 24, 2019

Ah, Twitter. Arguably the most polarizing social platform, Twitter has had its share of ups and downs in recent years, but for better or worse has become a main forum for public discourse. From a marketing perspective, there are certainly reasons to be skeptical of Twitter. TWITTER: WHAT IS IT GOOD FOR?

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Twitter Airlines Aggregator Meme 80

Sprout Social

OCTOBER 11, 2022

Social media moderation is the process of controlling the wanted (positive interactions or information) versus unwanted (offensive or discriminatory content) on platforms like Facebook, Twitter or LinkedIn. BBC Sport had a sound approach to setting boundaries on their pages amidst transphobic comments about Olympian Laurel Hubbard.

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Eventful Social Media How To Sports 114

Keyhole.co

DECEMBER 26, 2023

Plus, it has expanded into proprietary adventure sports, racing, and music. million Twitter: 1.9 Here are a few examples: Oracle Red Bull Racing on Twitter: 4.5 The brand leverages this and encourages UGC by hosting events and competitions related to extreme sports, gaming, and more. market share. Instagram: 19.1

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Social Media Strategy Sports Meme 52

Sherrilynne Starkie

APRIL 13, 2013

Bytown Sports And Entertainment, the company behind Ottawa’s new NBL franchise, is proof that there is no such thing as bad publicity. The public outcry received massive media coverage across the Ottawa region and not just in the sports sections. One team; two launches; double the publicity both on and off the sports pages.

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Sports Consultant Newsletter Team 310

Social Media Strategery

OCTOBER 8, 2009

Development Social Media Sports Can Learn a Few Things From Gov 2.0 Sincerely, Joe Sports Fan In a recent post , I discussed some of the similarities that I saw between the government’s experiences with social media and the challenges that professional sports teams are facing in diving into the world of social media.

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Gov 2.0 Sports Team Web 2.0 90

Keyhole.co

SEPTEMBER 18, 2020

Learning how to get verified on Twitter will get you closer to building a credible brand online. The coveted Twitter blue check is indeed a status symbol as it indicates that a profile is authentic. Jump Links: What Types Of Accounts Does Twitter Verify? What Types Of Accounts Does Twitter Verify?

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Sprout Social

NOVEMBER 19, 2020

For those interested in hiking, the outdoor activity that had the highest positive sentiment on Twitter (55% positive, 31% neutral, 14% negative), content from those types of brands can help them plan a day-trip, discover new trails and find the most picturesque landscapes. Find a local route: [link] pic.twitter.com/HKaCogQ9Fc.

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Travel Sports Exercises Sentiment 121

Sprout Social

MAY 15, 2020

Industries that publish more posts per average per day were media and entertainment (67), sports (42) and retail (36). Industries that received more engagements than average per day included media and entertainment (1125), sports (965) and software, internet and technology companies (358). Engagements received on brand content.

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Industry Real Estate Social Media Sports 123

Pixlee

APRIL 28, 2021

With sports content dwindling during quarantine, the brand capitalized on people’s eagerness for the return of NFL games to create a campaign that drove engagement. . The lockdown in 2020 meant all video production and live sporting action would be put to a halt. You can utilize UGC to promote your brand community and its culture. .

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Campaign UGC Content Sports 97

Convince & Convert

JUNE 29, 2017

Brands are revisiting social media as a community-building tool, rather than a marketing platform. Pro sports is just one of many industries that struggle to connect with fans consistently via social. So sports is just one of the industries that hasn’t awoken to this opportunity for customer service in social.

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Team Content Sports Consultant 149

Proactive Report

JUNE 16, 2012

Tapping into a community that supports your activities, aligns with your mission, or uses your product, is an obvious way to increase earned media mentions. AARP was the logical community to reach the over 50′s demographic: they have publications, they have a website, they do events. This is number 6 in the Earned Media Series.

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Communities Sports Exercises Tips 70

Ignite Social Media

AUGUST 1, 2023

Launched only three weeks ago , Threads has been a topic of intrigue in the social media marketing community, with brands curious about its potential. of its Twitter following. Of the 50 top brands analyzed, six (12%) opted to remain on the sidelines, not posting at all. of engagements by then.

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Study Brands Patterns Sports 78

Keyhole.co

DECEMBER 22, 2022

They have a powerful presence on Instagram, Facebook, and Twitter, amongst other platforms, with highly engaging content that appeals to their followers’ interests. Here’s a look at their followers on their main account: Instagram: 252 million Facebook: 36 million Twitter: 9.58 Source: Nike (Twitter). Nike on Twitter.

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Social Media Strategy Collaboration Analysis 59

Sprout Social

APRIL 11, 2022

Instead, I’ll provide a primer to web3, and how it’s going to impact marketers and the future of online communities. Web3 lets communities build collective identities, with NFTs as the means to bootstrap real products. You can go to Facebook, Twitter or YouTube to create and or engage. The community is thriving.

Brands 90

Brands Applications Communities Yahoo 90

Sprout Social

NOVEMBER 29, 2022

Delta: Twitter polls. “I I love Delta’s recent experimentation of pairing Twitter polls with media. Having worked first-hand with the OREO team on past activations for the LGBTQ+ community, I love the thoughtfulness and creativity that goes into content developed for social around a campaign.”. lacolombecoffee.

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Social Media Brands Meme Real Estate 91

Sprout Social

APRIL 2, 2019

We launched in our home base, Chicago, where the community did not disappoint. Luka Dukich of the Chicago Bulls, Andrew Rosch of Trek Bikes and Mallorie Rosenbluth of Grubhub shared the stage to discuss their evolving relationship with social communities. For Luka, it’s focusing on community and the universal appeal of content.

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Sports Communities Sentiment Team 107

Sprout Social

JUNE 22, 2021

Rawlings Sporting Goods, a retailer known for manufacturing baseball equipment, regularly publishes short videos on YouTube to promote the launch of new products like baseball gloves or bats. 36% of consumers follow brands on Twitter. Why you should be on Twitter. — Complex Sports (@ComplexSports) June 8, 2021.

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Platform Social Media Tumblr Reddit 118

Sprout Social

APRIL 27, 2020

Updates to Twitter times to post. Updates to Twitter times to post. Twitter patterns of usage have remained slightly more consistent pre- and post-COVID response. the current best time to post on Twitter is Friday 7–9 a.m. Twitter: Outgoing posts decreased by 2.3 Updates to Instagram times to post. with 9 a.m.

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Engagement Social Media Patterns Health Care 145

Myrland Marketing

JANUARY 28, 2014

12 TWITTER TIPS. Well, it’s no secret I’m talking about Twitter because I’ve made that obvious in the title of today’s post. There are 645,750,000 active Twitter users, sending an average of 58 million Tweets a day. SHOULD LAWYERS USE TWITTER? . Say THAT 10 times real fast! I’ll wait.

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Twitter Tips Tweetdeck HootSuite 84

Convince & Convert

SEPTEMBER 27, 2013

James Royer , Director of Digital and Social for the Tampa Bay Lightning , joins the Social Pros Podcast this week to discuss social space in American sports, building rabid brand loyalty, and how to completely rebuild a “broken brand” successfully. James Royer, Tampa Bay Lightning @jamesroyer. ” -@jamesroyer ( tweet this ).

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Brands Sports How To MySpace 127

SocMed Sean

MAY 12, 2022

You can use it to spend your free time checking out images and videos of just about anything, from your favorite sports teams to fashion to hobbies and so much more. We restrict certain activity to protect our community. Follow the @Instagram account on Twitter and look for posts related to crashes. Factory reset your phone.

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Issues Instagram Notification Feed 246

Keyhole.co

JANUARY 18, 2024

Twitter: 10.7K Take the brand’s Twitter page, for example. Apart from this, Stanley also drives community growth and change by calling for creators, builders, and inventors to come forth and use the Stanley Creators Fund. It’s no wonder Stanley has such a dedicated online following. Instagram: 741.7K Facebook: 255K YouTube: 12.1K

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Influencer Social Media Strategy Marketing 59

Buffer Social

OCTOBER 5, 2016

Well now Twitter’s gone one step further. You can apply to be Twitter verified and receive a blue checkmark badge next to your name. To become verified on Twitter, you simply update your profile with current information, verify a phone number and email address, then fill out a form requesting consideration as a verified user.

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Twitter Badge How To Notification 111

Webbiquity SMM

FEBRUARY 28, 2011

It’s an outstanding list, categorized by industry including Automotive, Chemicals, Electronics, Telecommunications, and a dozen other sectors, but all of the names were linked to the individuals’ LinkedIn profiles—no Twitter links! Serious disconnect there.). Anyway, on to the list! List of Corporate Social Strategists for 2011.

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List Twitter Brands Microsoft 155

Waxing UnLyrical

JUNE 4, 2014

It’s a landslide: Community creates results. The Harlem Shake depended on community. User-generated content is far better at creating that community. Creating a sport around your brand may be the most sophisticated gamification on the planet. So which one garnered more interest according to Google trends?

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Content UGC Community building Hotels 253

Convince & Convert

JUNE 29, 2017

Brands are revisiting social media as a community-building tool, rather than a marketing platform. Pro sports is just one of many industries that struggle to connect with fans consistently via social. So sports is just one of the industries that hasn’t awoken to this opportunity for customer service in social.

Team 98

Team Content Sports Consultant 98

Convince & Convert

MAY 9, 2014

” SAP has set up a community hub similar to the community hub at VMware : it’s a central space from which tendrils reach out to every corner of the internet that relates to SAP. This is essential for a global company like SAP because until about 6 weeks ago, they had over 200 SAP Twitter accounts. See you next week!

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Influencer Strategy Film Sports 130

Waxing UnLyrical

JANUARY 11, 2016

Why: By now you know that community is at the core of my Social PR philosophy. Improve an Entire Community through Fundraising. Why: “Community fundraising is about more than raising funds, it’s about having a positive impact on the community as a whole,” says Kari Kiel in this classic WUL post. Here we go.

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Case Study Film Sports Consultant 100

agora pulse

JUNE 4, 2020

Used effectively, social media can become an integral part of a university’s culture, community, and connection. Community Connection. Another important way that universities can use social media is to highlight their connections with the community. Is it involved with any community organizations or non-profits ?

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Social Media Committee How To Guidelines 112

Convince & Convert

DECEMBER 13, 2023

Or maybe your initial thoughts lack that ‘ je ne sais quois’ that ends up pushing your content to the top of the Trending Topics feed on Twitter or Instagram’s Explore pages. It ensures mobile users can still follow you with or without sound, and your video becomes more accessible to the hearing-impaired community.

Social Media 150

Social Media Video Feed Feedly 150

Hootsuite

MAY 11, 2023

You can also profile entrepreneurs in your industry or people in your community doing amazing work. Perform exercises for different fitness levels, from beginners to experts According to Google, 79% of YouTube viewers say YouTube has sports and fitness video content that they can’t find anywhere else.

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YouTube Video Film Sports 103

Jason Yormark

AUGUST 26, 2009

jasonyormark.com Home About Me My Videos My Resume Contact Me Browse > Home / Social Media / Twitter Etiquette: Should You Follow Everyone That Follows You? Subcribe via RSS Twitter Etiquette: Should You Follow Everyone That Follows You? Also, celebrities, sports stars and industry superstars don’t count either.

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Twitter Tweetdeck RSS Reputation 209