Akamai Marketing

DECEMBER 28, 2012

Stay Akamai: It’s a natural step for bloggers to consider publishing; self publishing books is easier than ever before. People who could provide you the details of how to self-publish. But, as kick-butt as self-publishing is, writing a blog is one thing, writing a book is another. Talk about humbling.

Review 121

Review Publishing Crowdsourcing Focus Group 121

Akamai Marketing

AUGUST 29, 2011

Generally speaking though, they lend themselves to community building and time saving features. The “pro&# is that its a great community builder, the con is that I don’t have control over the content. is free and I often recommend it for businesses looking to add value to their community and to support their community.

Curation 255

Curation Paper.li Storify Tools 255

Akamai Marketing

DECEMBER 31, 2013

Social media makes all businesses potential publishers. Community Opinion social media Vent' Look, I’m a BIG fan of ROI (as you can see from this blog). But let’s not examine the numbers as a liability, but an opportunity. Name another form of media or advertising that does that. That’s your recipe for 2014 success.

Social Media 121

Social Media Advertising Conversation ROI 121

Akamai Marketing

JULY 19, 2011

That wasn’t the case with my particular post, but you should consider where everyone’s attention might be before hitting “publish&#. Use it as an opportunity to really engage the community who engages you – give them something they want to talk about in the place they want to talk about it.

Badge 175

Badge Creative Commons Engagement Hashtag 175

Akamai Marketing

JANUARY 8, 2013

Thanks to the democratization of publishing that the internet has created, according to Eric Schmidt Google CEO, we’re creating more content per day than we did throughout human history up through 2003. Go where you can stand out with the right community. Commit to the community. Let’s face it. Guess what?

Social Media 198

Social Media Marketing Social Networking Communities 198

Akamai Marketing

NOVEMBER 6, 2012

Its essentially relationship building with your community and audience. Hubspot recently published that companies with 51-100 webpages generate 47% more traffic than companies with 1-50 pages. We’ll cover tips for both. First, Start with Building Authority with People. This is the kinder, gentler form of authority building.

Tips 175

Tips Hubspot Engineering WordPress 175