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Attenzi – A Social Business Story

Waxing UnLyrical

Organizations are formed to create mutual value. Now that those constraints are radically transformed if not loosened, simply slapping on some social doesn’t necessarily free the organization to best create mutual value. It’s designed to help galvanize your organization. Attenzi – A Social Business Story.

Yammer 209
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Facebook: Improving Employee Communications?

Waxing UnLyrical

Listen, engage and act is the mantra for successful campaigns, successful leaders and successful organizations! An organization’s strength lies in its people. And if an organization listens to its people, it will always be successful!

Yammer 262
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The Many Roles of an Internal Community Manager

Social Media Strategery

When someone in the communications industry refers to a “ community manager ,&# they are usually referring to someone that can manage the online relationships for a particular brand, using tools like Facebook, Twitter, and blogs. The Internal Community Manager wears many hats. With the growing ubiquity of Enterprise 2.0

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Enterprise 2.0 Isn’t About Social Business, It’s Just About Business

Social Media Strategery

.” She went on to say that instead of talking about social media, social business, building communities and why your organization needs to use blogs, wikis, and microblogging, you should be talking about increasing sales, increasing productivity, and cutting costs. For you, building communities might be the goal.

Yammer 132
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If You Want a Culture of Collaboration, You Need to Accept the LOLCats Too

Social Media Strategery

I particularly like it because it illustrates the period many organizations find themselves in when trying to integrate social media internally. Before wikis were used by the Intelligence Community to develop reports on IEDs , people were creating user badges to show off their favorite NFL teams. It doesn't work like that.

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The 1-9-90 rule won't work for Internal Collaboration

Buzz Marketing for Technology

Ok, so you decide to implement an internal microblogging platform like Yammer or Socialcast, or even an internal Wiki platform like SocialText or Confluence. You sweat the long nights and the hard work that it takes to get your new platform stood up within your organization so that everyone can begin to collaborate. You are a hero.

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Rest in Peace, Social Media Ninjas

Social Media Strategery

tools internally, and you’re managing your organization’s Twitter and Facebook pages. tools internally, and you’re managing your organization’s Twitter and Facebook pages. Everything’s going according to plan, right? Eh… not quite.