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Community Bootstrapping: Tools & Strategies To Build A Community.

Jason Yormark

While community is a hot buzz word these days, it’s still quite a ways before most businesses truly embrace the idea. Companies like Starbucks , Dell , even my previous employer Microsoft Advertising , all do community incredibly well and it has paid off for all of them many times over.

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Blogs, Message Boards and Social Networks Now Daily Destinations for Many Women

Proactive Report

Social media is playing an increasingly important role in the everyday lives of Americans, particularly when it comes to getting advice on consumer products with many consulting blogs or message boards before making purchases. So don’t discount the sometimes considered old-hat message boards and forums. .

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How (and Why) to Map Your Company’s Digital Landscape

Webbiquity SMM

The next step is to identify the influential voices in your community that you’ll want to reach out to, connect with, and begin building relationships with. These are the journalists, bloggers, analysts (industry or financial) and others who can help amplify your content, spread your story, and lend credibility to your messages.

Vocus 184
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Visibility is More About Social Than Search

Proactive Report

Influencer Outreach: Google wants to know that you, the site owners and employees, and your community, your prospects, current, and past customers, are engaged in the success of the business. Message Boards and Forums : Only do this if you’re already someone who loves and uses message boards. You need to start now.

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Are You Keeping People Connected With Your Brand and Each Other?

Convince & Convert

The Weight Watchers site features a Community section with message boards for support, etc. Social Pros Podcast brand communities content marketing customer service digital marketing integrated marketing social media Social Media Marketing Social Pros wearable computing'

Brands 129
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US Women Are Following Brands & Stores

Proactive Report

If you market a product in these categories and you were wondering how all this online chatter affects store sales, take note of this finding – women are 77% more likely to look for products and 67% more likely to purchase them in a store after reading online reviews on a community forum or message board.

Brands 82
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How Social Media can Fix the Troll and Bullying problem

Laurel Papworth

Bullying can be a contributing factor in suicide and damages whole communities not just the bullied. Because they reflect back the community values with a twist. Wow there are SOOO many examples of the community taking issue with a troll. Director of Prosecution Community Consultation. Social Media Spotlights Trolls.