Adam Sherk

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NBC Targets Local Markets on the New Digg

Adam Sherk

In my post on news sites on the new Digg I noted that NBC has created a series of city-specific profiles to target local markets. Lauren: The ten profiles are a joint effort between myself and the social media lead in each of the 10 markets. Has there been interest/demand for market-specific content? NBC is trying to find out.

Digg 166
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Press Release Optimization Checklist and Tips

Adam Sherk

Press release optimization doesn’t get the attention it once did, at least within the SEO community. Some of the research tools have changed but the fundamentals for optimizing the headline, body text and links are largely the same. Avoid over-use of “ marketing speak.” Select the main keyword phrase for the release.

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25 Random Observations about #MozCon Speakers

Adam Sherk

I’ll cover them in order of appearance: Richard Baxter – Richard sure knows how to make the most out of various tools and Excel, in this case for outreach research. Ross Hudgens – Ross is another smart link builder and content marketer; like Richard his deck was full of specific tactics that are worth checking out.

SEO 148
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Social Media Visitors More Loyal But Still a Very Small Percentage.

Adam Sherk

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Social Media Visitors More Loyal But Still a Very Small Percentage of Site Traffic by Adam Sherk on October 23, 2009 Yesterday posts from eMarketer and Marketing Pilgrim called my attention to some interesting social media statistics put out by advertising network Chitika.

Hitwise 124
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The Most Popular NBA Teams on Twitter and Facebook

Adam Sherk

While a number of smaller markets and weaker teams are at the bottom of the list, I didn’t expect to see the Miami Heat down there. They are competitive on Twitter in terms of reach but their lack of a real presence on Facebook sent them down to #28.

Team 179
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Google javascript Changes Put Publishers in Violation of Sponsored.

Adam Sherk

I can’t imagine they would, especially when virtually no one outside of the developer and SEO communities is even aware that this change has taken place. Is Google going to run out and start penalizing sites with sponsored links in JavaScript?

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An Early Look at Facebook Open Graph Protocol Integration on News.

Adam Sherk

Consider the impact that Facebook Open Graph protocol integration will have on your existing on-site community features and social functionality. So tread carefully and provide clear instructions, settings and (when relevant) opt-out functionality.

News 149