Adam Sherk

article thumbnail

NBC Targets Local Markets on the New Digg

Adam Sherk

In my post on news sites on the new Digg I noted that NBC has created a series of city-specific profiles to target local markets. Lauren: The ten profiles are a joint effort between myself and the social media lead in each of the 10 markets. Has there been interest/demand for market-specific content? NBC is trying to find out.

Digg 166
article thumbnail

25 Random Observations about #MozCon Speakers

Adam Sherk

Ross Hudgens – Ross is another smart link builder and content marketer; like Richard his deck was full of specific tactics that are worth checking out. He did an excellent job breaking down the current state of semantic SEO and how marketers can take advantage of it. She did an excellent job with her community building tips too.

SEO 148
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Is Using Facebook Comments Good for Publishers?

Adam Sherk

As someone who limits his Facebook friends mainly to actual friends but who frequently reads and comments on industry and marketing blogs, for me the main concern with using Facebook Comments is the desire to keep my professional and personal lives separate. So is the system good for publishers? I think it is.

Comments 132
article thumbnail

Press Release Optimization Checklist and Tips

Adam Sherk

Press release optimization doesn’t get the attention it once did, at least within the SEO community. Avoid over-use of “ marketing speak.” But a considerable number of releases are distributed over the wires and added to online pressrooms every day, so it is still an important tactic for PR professionals.

article thumbnail

8 Social Media Questions Publishers Should Be Asking Themselves

Adam Sherk

How do we maintain active social outposts without sacrificing on-site community? The rise of content marketing is driven largely by the fact that non-content businesses know that they need content to succeed in search and social. ) but monitoring behavior and activity often proves valuable.

article thumbnail

5 Good Ideas for News Media Facebook Pages

Adam Sherk

Recently NPR shared a case study on Nieman Journalism Lab showing how they used geotargeting on their Facebook page to specifically target users in one local market, Seattle. Here are five good ideas for news media Facebook pages: 1) Use Geotargeting. Digital Lifestyle, shared this example on a conference panel we were on a couple years ago.

News 199
article thumbnail

Social Media Visitors More Loyal But Still a Very Small Percentage.

Adam Sherk

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Social Media Visitors More Loyal But Still a Very Small Percentage of Site Traffic by Adam Sherk on October 23, 2009 Yesterday posts from eMarketer and Marketing Pilgrim called my attention to some interesting social media statistics put out by advertising network Chitika.

Hitwise 124