Webbiquity SMM

DECEMBER 21, 2010

Using social media channels for customer support can both improve a company’s image—by demonstrating, publicly, responsiveness to customer issues—and reduce customer support costs. Twitter, Facebook and LinkedIn groups, community sites (e.g. (For example, DirecTV is good at this; JustHost is not.)

Social Media 191

Social Media Research ROI Technorati 191

Webbiquity SMM

NOVEMBER 2, 2010

You can’t just ‘leave your mark’ and expect success…Members of social media communities are no longer swayed by a coupon for 10% off or an invitation to try a new product. Chapter 19 addresses the “personal branding&# issue that many companies struggle with in social media. Instead, they want to connect.

Review 152

Review Social Media Marketing Handbook 152

Webbiquity SMM

APRIL 12, 2022

But that doesn’t mean you’ll never encounter issues on social networks. Social media users can tell when you’re trying to sweep the issue under the rug instead of resolving it. Nonetheless, social media can still remedy these issues. This should immediately follow after the acknowledgment of the issue.

Social Media 189

Social Media Policies How To Guidelines 189

Webbiquity SMM

JULY 30, 2019

The brilliant Chris Schenk even came with this very creative idea, creating the hashtag #whereisleslieberland in the process: Hey @TomPick here is my new challenge to the #Twitter community to see if @leslieberland is even a real person. If she is I hope she will be sighted and will reach out to you.

Report 122

Report Twitter B2B MySpace 122

Webbiquity SMM

SEPTEMBER 10, 2012

Not only leaders in their professional lives, nearly all these women use their social profiles to express their passions outside the workplace, which range from NASCAR, art, travel, billiards, wine and music to community service, politics and, of course, family. ” She was named B2B Magazine’s 2012 Digital Marketer of Year. Liz Bonilla.

Twitter 257

Twitter Bazaarvoice B2B Microsoft 257

Webbiquity SMM

MAY 31, 2022

Besides, your customers are more interested in focusing on a common industry issue or topic than talking about your products. Whether it is getting more people to sign up for trials or demos, building a community of loyal customers, or boosting conversion , your goal helps determine which type of content you should create.

B2B 244

B2B LinkedIn Strategy Marketing 244

Webbiquity SMM

DECEMBER 8, 2015

Work through issues with them and make sure they are receiving clear direction. John was also awarded the Bob Newman Award for Outstanding Contribution to the Community by the CTA in 2011. You can help them further by looking into the right software to help them manage new customer leads.

Small Business 100

Small Business Tips Marketing Education 100

Webbiquity SMM

FEBRUARY 7, 2011

ROI remains a contentious issue, but in at least a few areas best practices began to emerge. What will be the “next&# big issues in social media marketing? The 6 Next Most Important Social Media Issues by BlogNotions. Use your community to help you promote your products…Customer advocacy drives sales.&#.

Social Media 198

Social Media Tools Tips ROI 198

Webbiquity SMM

JULY 31, 2012

Address cultural as well as functional issues. For example, do you offer an online support and discussion community just for customers? Similarly, many b2b purchases aren’t one-off transactions but rather the start of a (hopefully long-term) relationship.

B2B 188

B2B Marketing Diagrams ROI 188

Webbiquity SMM

FEBRUARY 11, 2013

Sandy Stachowiak serves up a detailed, illustrated review that explains “the features that made me a HootSuite fan,” with step-by-step guidance on setup; navigation; tweets and posts; and details about features like scheduling, approvals and RSS feeds; as well as acknowledgement of the tool’s limitations and issues.

Tools 192

Tools Twitter Tips HootSuite 192

Webbiquity SMM

JULY 31, 2012

Address cultural as well as functional issues. For example, do you offer an online support and discussion community just for customers? Similarly, many b2b purchases aren’t one-off transactions but rather the start of a (hopefully long-term) relationship.

B2B 101

B2B Marketing Diagrams Price 101

Webbiquity SMM

JANUARY 10, 2011

Not sure I buy this, but I do agree with Geoff’s larger point that it’s best not “to become too entrenched on a mega social network like Facebook (or Twitter)&# but rather maintain the nimbleness to “move with our community&# to new networks as social media tools continue to evolve.

Facebook 210

Facebook B2B Privacy MySpace 210

Webbiquity SMM

MARCH 25, 2015

Guest author Eleanor Pierce shares “a few ideas … some possibilities you may want to investigate” to address the issue, such as “You haven’t developed a point-of-view…it’s simple advice. Got a well-written business blog, but a shortage of readers? As Oscar Wilde said, ‘Be yourself; everyone else is already taken.’

Survey 100

Survey Blogger Influencer Engineering 100

Webbiquity SMM

JANUARY 15, 2013

There are serious issues here, because your page could be compromised by the security settings of one of your page’s administrators.” While this process is for personal profiles, Ian notes “if you do manage a Facebook page, make sure all your admins run a security audit on their personal profiles each month. ” Maybe.

Facebook 192

Facebook Small Business Advertising Hubspot 192

Webbiquity SMM

JANUARY 17, 2011

Roundup of the Top Internet and Social Media Statistics by Awareness Community. The most popular SEO activities however were using Google Webmaster Tools to identify SEO issues and performing keyword research. The fastest-growing demographic group on Facebook is no longer women over 55 years old–it’s now users under 18.

Research 210

Research Social Media B2B Marketing 210

Webbiquity SMM

JUNE 6, 2011

It takes a community to build a community. So much of building a community requires understanding people and engaging with them. Now you may wonder, “ How do we build a community? Senior Analyst at Forrester ( @TomGrantForr ) “You don’t build a community. According to Tom Grant , Ph.D, You expand it.”

Twitter 196

Twitter B2B Crowdsourcing Hubspot 196

Webbiquity SMM

NOVEMBER 12, 2013

45% said they would use social media if they could use just one promotional vehicle vs. 24% who said they would issue a press release. ( More than 80% of B2B decision makers say they visit vendor-independent communities or forums, vendor-sponsored communities or forums, and LinkedIn at least monthly for business purposes.

Statistics 226

Statistics Social Media B2B Journal 226

Webbiquity SMM

FEBRUARY 21, 2017

Share the latest content in your industry, generate backlinks, and avoid copyright issues. Sample review: “If you want to build a list that can easily be updated and voted on by your community use List.ly.” — RazorSocial. Search by keyword, choose content, drag and drop, add commentary, and post. Google Review Count: 212.

Curation 214

Curation Tools Curata Flipboard 214

Webbiquity SMM

MARCH 1, 2011

Still, distribution was an issue. The Internet, and specifically blogging software, solved these issues. One can find and communicate with communities of like-minded individuals anywhere on earth in seconds. Such communication isn’t limited to spoken or written words but can include images and video.

Social Media 160

Social Media Vocus Digg Adwords 160

Webbiquity SMM

AUGUST 16, 2010

Here he outlines five ways that sales can use these tools as well, from social CRM to teaching prospects how to solve business issues. You need help from the power users in that community. The bad news is these are potentially tricky issues if not addressed correctly.&#. 10 Principles for B2B Sales by Better Closer.

Social Media 200

Social Media Tools Strategy Tips 200

Webbiquity SMM

APRIL 20, 2021

Another 34% (probably a low figure) of people will unfollow brands that post about politics or social issues. It’s important, of course, to hear from political and community leaders on these issues. And on controversial issues, a brand can risk alienating a third to a half of its prospective customers for no real gain.

B2B 222

B2B Social Media Vimeo Brands 222