Sherrilynne Starkie

article thumbnail

Top Five: Facebook ads are getting smarter

Sherrilynne Starkie

With this change, page owners can join Facebook’s interest-focused communities and interact with members, rather than doing so from their personal accounts. YouTube is expanding the test of its “Explore” feature, a discovery tool first introduced within its iPhone app. LinkedIn Launches Live Broadcast Feature in Beta.

Facebook 150
article thumbnail

What the heck are social media consultants and what do they do all day?

Sherrilynne Starkie

Nor are they only those bearded hipsters who never look away from their iPhone. They are highly-qualified professionals with specific digital marketing and communications skills and experience. This could be customers, employees, surrounding communities, shareholders, policymakers and so on. They are strategic advisors.