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iPad scam on Facebook

Laurel Papworth

Where ever people congregate together, yes even in social networks and online communities, there will be scammers and unethical marketers. Here’s one – join the Facebook Fanpage and be given an iPad to test. By the time Facebook deletes the page, the community will have warned each other. Another case here.

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Open Community Case Study – American Library Association

SocialFish

This post is part of our regular series of Open Community case studies, in which intrepid association blogger and freelance writer Deirdre Reid will be digging into associations (and other kinds of organizations when relevant) who are living and breathing their open communities in the ways we describe in the book. Return on Attitude.

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Open Community Case Study – Empowering the Periphery

SocialFish

This post is part of our regular series of Open Community case studies, in which intrepid association blogger and freelance writer Deirdre Reid will be digging into associations (and other kinds of organizations when relevant) who are living and breathing their open communities in the ways we describe in the book. Return on Attitude.

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The Case for Active Users as Social Media Community Managers

Akamai Marketing

The Case For Active Users as Social Media Community Managers. Your social media community manager isn’t at work or its after-hours. Their social media community manager was on Twitter personally and sending a couple of messages relevant to the current emergency was just part of the thought process. Why was this?

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What marketers need to know about YouTube Creator Studio

Sprout Social

It’s also a powerful video marketing tool that lets you tap into real-time data, manage your content, and optimize it for greater visibility and engagement. The app is available for Android, iPhone, and iPad. YouTube is a great place for community-building and engagement. YouTube is not just a platform for sharing videos.

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The Big(ger) Marketing Shift

Twist Image

If there are a few things that are certain in Marketing, it is that we are seeing a ton of new tactics enter the fray, we have more data on these new tactics than ever before, and it's fairly difficult to pull back and see the bigger picture. If I Blog, then you comment and I respond, that's not community. Marketing must change.

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What Keeps The Chief Marketing Officer Awake At Night? - Part 3

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Is Gartner right about Chief Marketing Officers spending more on IT than the Chief Information Officer in the coming years? Part 2 ), we''re talking about the actual infrastructure of the marketing department and what keeps it humming along. Are marketers still scared of technology?

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