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How social media consistency drives business results

Sprout Social

In 2022, Figo Pet Insurance went all-in on their organic TikTok strategy. In this piece, the team behind Figo’s social media presence shared their tips for maintaining a regular social cadence and translating results to larger company goals. Here are the four leading reasons why social media consistency matters.

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A healthcare team’s guide to HIPAA compliance on social media

Sprout Social

You’d be hard-pressed to find healthcare marketers that don’t understand the value of social media for healthcare , according to Jill Florence, Director of Enterprise Sales at Sprout Social. However, as Katherine Van Allen, Senior Solutions Engineer at Sprout, points out, the benefits of social outweigh the risks.

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New Social Media Terms That You Need To Know In 2022

SocMed Sean

Though, the communities across social media have created many more words to go into their own, online language that has been crafted across the years. Want to stay in the social media lingo loop? Read on below to explore lesser-known social media phrases that other readers have asked about.

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Social media listening examples that will help you unearth better insights

Sprout Social

While there’s no denying the value and power of social listening, a tool this impactful can make it feel intimidating to get started. In this article, we’ll take you through 6+ social media listening examples and the strategies real brands use to inspire you to get more from listening. The result?

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5 Social Media Time-Saving Tips for Businesses

Socialmedia.biz

A passion for people or innovations may have built your business over time, however social media silence and inactivity can sink it quickly. Your life’s work won’t fall behind the times when you use these five time-saving social media tips. Strategic Content Management. Create Unifying Hashtags.

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HIPAA and Social Media: 5 Tips to Stay Compliant

Hootsuite

HIPAA stands for the Health Insurance Portability and Accountability Act. If you manage social media for a healthcare organization , you’ve come to the right place. Bonus: Get a free, customizable social media policy template to quickly and easily create guidelines for your company and employees.

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What A Dog’s Cancer Taught Me About Community

Waxing UnLyrical

So the past few months have been, to put it mildly, traumatic, not to mention incredibly expensive (even with pet insurance). I tell you all this not to make excuses for being away, but because part of being in a community means we share what’s going on. We are a community. Funny it took a dog’s cancer to make me realize that.