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Pinterest for Business: How to Go Beyond Pretty Pins and Engage More Customers

agora pulse

This makes them ideal for the retail, and food and beverage sectors. Insurance and finance brand Nationwide used Promoted Video Pins and targeted search terms to connect with millennials and first-time homebuyers. Pinterest for Retail. Tips for Retailers. They feature 2-5 images that Pinners can swipe through.

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How to reach younger consumers: 9 legacy brands adapting for new audiences

Sprout Social

For example, a life insurance brand may want to appeal to both older and younger generations. For example, the viral video below shows what happens when you’re over 40 and the party goes past 10 pm: Community management is also a large part of their strategy. Dollar Tree has strong community engagement: on Facebook, they have 2.8

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Should My Business Be on TikTok? Your Burning Questions Answered

Hootsuite

State Farm provides all the evidence you need that insurance brands belong on TikTok. TikTok followers and incredible engagement stats demonstrate how even brands from conservative industries like insurance can find massive success on the platform. royal_bank On The Money | Saving up for a deposit. onthemoney #firsthome ?

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Post Performance Report: Brands transforming social customer care

Sprout Social

So this month we scoured the internet looking for brands across industries—from pet products to business software to car insurance—who shine when responding on social. Chewy: Melting pet parents’ hearts For help crafting this article, we turned to Sprout Social’s community, The Arboretum , to learn which brands inspired other social pros.

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Can CMOs Master The Customer Experience For Hispanic Shoppers?

Buzz Marketing for Technology

Posted in Advertising Behavioral Targeting Communities Mobile Personalization Testing Web Design. As a result, buying habits and patterns may vary significantly depending on their country of origin and local community. According to the U.S. Census Bureau , nearly 17 percent of the U.S. million, or nearly one in six Americans.

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Social Media Guidelines for Healthcare Professionals [Tips + Free Template]

Hootsuite

HIPAA, FYI, stands for the Health Insurance Portability and Accountability Act of 1996. Community guidelines and response management Establish protocols for responding to comments, messages, and other interactions on social media. If you have community guidelines, be sure to include a link. Hip, hip, HIPAA, hooray!

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List of Brand-Side Corporate Social Strategists: Twitter Edition

Webbiquity SMM

. • Stephanie Gaspary – Director, Social Strategy and Creative Services, CareerBuilder.com. • Niall Cook – Worldwide Director of Marketing Technology at Hill & Knowlton. • Yianni Garcia – Digital Marketing & Community Manager, The McGraw-Hill Companies. Financial Services. • Ken Hittel – Vice President, Corporate Internet Dept.

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