Akamai Marketing

APRIL 4, 2011

Stop thinking like a marketer/business owner/blogger- extraordinare for a moment, and pause. What I AM suggesting is that you brands and companies give serious consideration to what they have to OFFER the community and what motivates their community to be part of social media at all. 640 Million on Facebook.

Lurker 203

Lurker Klout Policies Consultant 203

Direct Marketing Observations

MAY 3, 2010

Meanwhile, back at the ranch where the real work happens, consumers are still being marketed online. Inevitably the same marketer or communications person does what they know and starts blasting messages. As a result, the consumers that you were trying to get closer to actually end up further away. How could this be?

Lurker 138

Lurker Social Media Hashtag Curation 138

Pam Moore

FEBRUARY 24, 2018

There is no doubt 2018 is going to be a year of massive fear, shock, change and wasted time for even the smartest business and marketing leaders. By now we should know that when it comes to social media and digital marketing, the only guarantee we have is change. How are you positioned in the market? What are you about?

Feed 167

Feed Feedly Metrics News 167

Buzz Marketing for Technology

JULY 7, 2008

I’ve done a number of workshops the past few months with clients designed to do two primary things: Land a common understanding across the teams involved around what social media, communities and influencer programs really are and more importantly why it matters to a business. I wish that could be enough said.

Communities 117

Communities Groups Groups Social Media 117

Razor Social

NOVEMBER 29, 0002

For example, are they entrepreneurs, marketers etc. In an audience you will typically have the following: Lurkers – People that monitor what you share but don’t interact. Influencers – These are people that have access to a larger audience and have the potential of influencing this audience.

Analytics 89

Analytics Social Media How To Analysis 89

Diva Marketing Blog

APRIL 9, 2009

Diva Marketing Talks is a live, internet radio (BlogTalkRadio) show. 1-topic about social media marketing. Today's Diva Marketing Talks explores a "new" demographic that is joining the social media conversation. Today's Diva Marketing Talks explores a "new" demographic that is joining the social media conversation.

WordFrame 45

WordFrame Social Media Web 2.0 Lurker 45

Convince & Convert

SEPTEMBER 20, 2010

Combined with their above average income and above average education, Twitter users’ propensity to interact with brands make them a huge potential source for Mass Influencers (although Forrester’s research says Facebook is a better pool ). link] [link] Kirsten Khire #7 – lurkers or inactive accts? Lots of lurkers.

Social Media 159

Social Media Statistics Strategy Research 159