Jeff Esposito

OCTOBER 25, 2010

The industry is in a state of flux and evolution. Instead of the old fare cup of coffee industry that we grew up in the current state is robust with flavors that would make Starbucks blush. It is kind of like a visitor center of a community. Over the past few weeks I’ve been trying to get a handle on what PR had become to me.

Press Release 30

Press Release Social Networking Industry Blogger 30

Jeff Esposito

MARCH 25, 2015

The hub’s Community features a catalog of Content Creators, Brands and Groups. As a reader of Jeff’s blog, you can enter the private beta phase of NewsSpark and be an early industry creator via his referral link: [link]. He has spent his career working with content across the journalism and PR industries. The social content hub.

Content 20

Content Journal Publishing Metrics 20

Jeff Esposito

APRIL 1, 2012

While the question might seem a no-brainer, it is actually one that I have seen debated time and time again within the community management and social media fields. Within this plan, lay out how your company handles traditional support along with industry standards with two options.

Education 45

Education Company Social Media Resources 45

Jeff Esposito

APRIL 10, 2013

Looking at sessions that might not be in your industry, but have a smart speaker can also help expand your mindset. The social media community is actually pretty small. When planning, look to topics and smaller events that allow you to get into more of an intimate or brainstorming atmosphere.

Conference 42

Conference iPad Meeting Hashtag 42

Jeff Esposito

JANUARY 8, 2012

To be sure, the use of an embargo is a contentious strategy, used only when a story has significant industry or community impact. On the one hand, it’s pretty ballsy to think anyone can control the media’s distribution of a story—especially if you’re a reporter or working the general assignment desk.

Sample 46

Sample Samples Conference Report 46

Jeff Esposito

JULY 22, 2010

My near 10 years in the public relations industry has taught me a lot. Things like engagement, understanding the community, we need to be in the space and if we’re not there we lose ground with the competition, are common statements. However I wanted to share to readers of this site who may have missed it.

Metrics 24

Metrics Creative Commons Disqus Exercises 24

Jeff Esposito

APRIL 17, 2012

This is easy to understand given the fact that the HR community as well as PR people were among the dominant early adopters of the platform going back to its 2003 launch. There are also a number of groups and associations that can be joined and used for interaction with others within industries of interest.

LinkedIn 51

LinkedIn Wikipedia Aggregator Groups 51

Jeff Esposito

JANUARY 5, 2012

Since we all like to play Nelson and chime in HA HA at every blunder, the real question becomes are we doing more harm or good to the industry we all work in. IKEA Hosts Sleepover For 100 Lucky Facebook Fans – file this one under oddities from across the pond, while also being a good social campaign and listening to your community.

Library 30

Library News Social CRM Policies 30

Jeff Esposito

JUNE 2, 2015

Community Management: One of the underlying thoughts that are traditionally tied to Twitter (rightly or wrongly) is that it is a truly customer service channel. The later often comes in taking industry reports as gospel and not in primary data points.

Twitter 20

Twitter Meme Social Media Management Comparison 20

Jeff Esposito

JUNE 2, 2015

Community Management: One of the underlying thoughts that are traditionally tied to Twitter (rightly or wrongly) is that it is a truly customer service channel. The later often comes in taking industry reports as gospel and not in primary data points.

Twitter 20

Twitter Meme Social Media Management Comparison 20