7 Traits of Highly Effective Viral Videos
Techipedia: Tamar Weinberg
JANUARY 28, 2010
Videos that have a completely unplanned “wow element to them definitely travel far in social circles. These videos can be very basic, from how to tie a tie , to more complex videos with multiple steps, such as skipping out on room service to make a gourmet dinner in a hotel room. It shows the power of mashup.
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