Waxing UnLyrical

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Is it Shortsighted Not to Host Your Own Blog?

Waxing UnLyrical

Why do people ask whether or not you should host your own blog? So when you have a bunch of “hosts” out there, all ushering you into the window seat, why bother with the hassle of creating your own? Is it Shortsighted Not to Host Your Own Blog? However, let’s examine this a little more closely.

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What A Dog’s Cancer Taught Me About Community

Waxing UnLyrical

I tell you all this not to make excuses for being away, but because part of being in a community means we share what’s going on. It’s an acknowledgement of the ties social networks help us build, if we show our humanity and use them for what they truly are – ways to bridge the gaps between us… to really build, and be a part of, a community.

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How Socially Responsible Communications Maintain Your Community Cool

Waxing UnLyrical

Another great resource or ally can come from working with a trusted research firm that can help you “uncover the hidden patterns of understanding that undermine citizen action,” as the Topos Partnership has done for a variety of communities in at least seven different sectors. How do you qualify your audience for each campaign?

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“Community Manager” Confusion

Waxing UnLyrical

about what the difference is between “community manager&# and “social media manager?&# I know I am – and I am both a community manager and a social media manager! Likewise, a lot of job seekers who want to “do&# social media for a company are thinking that they want to go into community management.

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Improve an Entire Community through Fundraising

Waxing UnLyrical

Community fundraising goes beyond raising funds for a specific cause. It provides an opportunity to improve an entire community through the efforts of the fundraiser. Here’s one example of an organization that’s clearly been successful through their community fundraising efforts. Guest Post by Kari Kiel. But does it work?

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#measurePR: Learning From the Community

Waxing UnLyrical

Last week, Spin Sucks ran a guest post I authored on how Twitter chats can be a doorway to your community. With no agenda and no guest, we ended up having what I called a “fireside” or community chat. What an opportunity to teach, and learn from, a student, and introduce her to the community. So did Sally Falkow.

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When the FDA won the Internet (also, cicadas)

Waxing UnLyrical

digital content for a whole host of “old” and “new” media, who could bring in said experts for a local angle. This is one of the best ways, and reasons, to use social media, i.e.: Generate engagement that, in turn, grows community, and which you can then motivate to X, Y, and Z actions, depending on your strategy.

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