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Content Marketing and Social Media: 25 Insights and Stats from Three Research Reports

Webbiquity SMM

Those are among the findings from a trio of this year’s best research reports, from WordPress VIP , Hootsuite , and Metricool. Per the report, “Social media and community building (17.8%) overtook blogs (14.7%) as the most popular type of content marketing.” Image credit: Hootsuite Is it really a full-time job though?

Research 257
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What Is a UGC Creator? Follow These 5 Steps To Become One

Hootsuite

Well, a new wave of people is doing just that: UGC creators. If you’ve spent time on TikTok or Instagram in the last 6-12 months, chances are you’ve come across UGC creators. By the end of this guide, you’ll know the exact steps needed to become a UGC content creator. What is a UGC creator? Why is UGC so valuable?

UGC 92
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How Search Tactics are Replacing Hashtag Strategies for Social Media Success 

Ignite Social Media

Hootsuite did a small experiment afterwards and found that posts with good captions generated 30% more reach than posts with hashtags. TikTok is also becoming a search engine. In a similar fashion, hashtags serve as one of the tools for organizing and categorizing content on social media platforms like Instagram, Twitter, and LinkedIn.

Hashtag 152
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Using Social Media in Education: 8 Can’t-Miss Tips

Hootsuite

Users share complex ideas and the Reddit community breaks them down. Improve community engagement. Build a community. If you lead virtual classes or have alumni around the world, an online community is essential. Communities can take many forms, too. Source: Princeton on Twitter. Generate UGC.

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How to Write Your Best Social Media Bio [+28 Free Templates]

Hootsuite

Your followers may even turn into a community of like-minded people. To help you and your brand put your best foot forward, we’ve rounded up 28 social media bio examples and templates for Instagram, Twitter, Facebook, TikTok, LinkedIn, and Pinterest. Template 2: UGC hashtags. Branded/UGC hashtags]. Twitter bios.

Template 145
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45 of the Best Social Media Analytics Tools

agora pulse

These 45 social media analytics tools can help you track and improve your brand’s performance: Agorapulse. BrandMentions. Brandwatch. Fanbooster. Followerwonk. Google Analytics. Iconosquare. Netbase Enterprise. PromoRepublic. Reputology. The Power Reports add-on lets you customize or automate your reports. Social media channels. BrandMentions.

Analytics 179
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How to Make YouTube Shorts: Everything You Need to Know

Hootsuite

YouTube’s attempt at short-form video content isn’t a far cry from other ephemeral videos on social media, including TikTok, Instagram Reels, Instagram Stories, Snapchat Spotlight, and even Twitter Fleets and LinkedIn Stories (RIP). Stay ahead of the social media game with Hootsuite. Grow your YouTube channel fast with Hootsuite.

YouTube 136