The Marketing Blog
SEPTEMBER 7, 2010
43 pm 3 Ways to Analyze Facebook Fan Page Traffic Jump to Comments NOTE : I had recently scribbled my thoughts on Facebook Insights for India’s growing B2B marketing community www.paulwriter.com. The bottom-line is that as a marketer you would certainly want to measure the impact and effect of your activities on any channel.
The Marketing Blog
MARCH 2, 2010
. ‘Facebook’ being a closed platform the community considers it as a friend focussed channel. Mashable Community’s Opinion Obviously the number of reactions cannot be directly translated to the likelihood of a user joining either of the two networks. ’43′ respondents have voted in favor of Facebook !
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The Marketing Blog
FEBRUARY 4, 2010
53 pm Preventing Social Media Spam Jump to Comments Image by Josh Russell via Flickr Sometimes it feels really sorry to see the tactics of a select group of folks in the name of using Social media as a Conversation Medium ! Home About In the Media Enterprise 2.0 Conversations Facebook will surge ahead in India February 4, 2010.8:53
The Marketing Blog
AUGUST 3, 2010
The team is headed by Jessie Paul, who was previously the Chief Marketing Officer of Wipro’s IT business. Here on Facebook you can define your age group, demographics and then run a targeted campaign resulting in subsequent cost savings when compared to Print/TV advertisement. What is your Facebook plan? Share your tips with us!
The Marketing Blog
MARCH 8, 2010
Quotes from the Money Life article Iffort’s report states that usage of Twitter will penetrate more organisations, and more firms and customers will start using this social networking tool.Conversations between users and brands which are managed by humans with an emotional quotient will continue to boost Indian marketing efforts.
The Marketing Blog
APRIL 9, 2008
It is because Tom wants the photo-lovers community to take a look at his collection. So what we see here is a bunch of user-groups adding their own ‘tags’ based on their understanding to the same set of pictures. Then there are other groups of people (Group A & Group B) who have used the same tag.
The Marketing Blog
OCTOBER 10, 2008
Sounds a great proposition, especially when recession is on upward swing & markets are hitting rock bottom. The research which their focus group discussions revealed was that Indian customers are not price sensitive, they are value sensitive. There website called [link] is full of such great offers.
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