Sherrilynne Starkie
DECEMBER 20, 2020
But, my challenge to you is to put that paradigm aside and think about the four main groups media types. No matter the communications challenge–marketing, advocacy, community relations, employee engagement–the best solutions have pieces from all four quarters of the digital media landscape.
Sherrilynne Starkie
MAY 4, 2019
Facebook announced a new redesign that puts groups first in its attempt to rebuild communities on the platform. At the conference, Messenger announced several new products and features to help create closer ties between people, businesses and developers.
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Sherrilynne Starkie
AUGUST 20, 2012
It’s based on how I helped one company start its journey into social media by creating a Facebook secret group. The idea was to restrict this skittish company’s FB presence to the secret group as proof of concept so the management team could get used to the idea of social media. Originally published January 12, 2011).
Sherrilynne Starkie
MARCH 11, 2013
“We didn’t want to fall into the trap of having a great name and then focus group it to death to the point where you go, ‘Ah, it doesn’t work, let’s go with something safe.’ ”. Sports team names are at the very core of any team’s personality and the culture of their community of supporters, not to mention their marketing brand.
Sherrilynne Starkie
MARCH 14, 2015
The group function lets users start conversations with their followers and all participants are not required to be following one another to take part. Twitter says that users can create groups in just a few taps and when someone is added to a group, he or she will receive a notification. Recognize these models?
Sherrilynne Starkie
DECEMBER 20, 2020
But, my challenge to you is to put that paradigm aside and think about the four main groups media types. No matter the communications challenge–marketing, advocacy, community relations, employee engagement–the best solutions have pieces from all four quarters of the digital media landscape.
Sherrilynne Starkie
FEBRUARY 14, 2019
. “Trust is vital in an environment that sees customers’ expectations increasing every day, and competition is fierce, so this recognition from Canadians that Canadian Living is their most trusted magazine brand is a badge of honour,” says Lyne Robitaille vice president, TVA Group.
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