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Social Media in the Industry: Customization is the Key to Success

Techipedia: Tamar Weinberg

&# Without a clear methodology of measuring ROI, many businesses are still cautious to spend their marketing budget on social media and web 2.0. On top of that, let’s add all of the other social networks out there including Linkedin, Foursquare, Myspace, Friendster, Tumblr, YouTube and the list goes on. Foursquare!

Industry 231
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Please Aggravate Me: Is Gamifying Customer Service a Reality

Convince & Convert

To avoid the long hold times for a customer agent please consider using our self-service options on United.com or calling back later if you’re not traveling in the next 72 hours. According to a report focusing on online casual and social games from market research firm Newzoo , 126 million Americans, or 87% of the 145 million U.S.

CSR 128
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Please Aggravate Me: Is Gamifying Customer Service a Reality

Convince & Convert

To avoid the long hold times for a customer agent please consider using our self-service options on United.com or calling back later if you’re not traveling in the next 72 hours. According to a report focusing on online casual and social games from market research firm Newzoo , 126 million Americans, or 87% of the 145 million U.S.

CSR 127
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Yet Another SXSW Post (And, No, I Don't Know If You Should Go Next.

Almost Savvy

This applies to conferences, travel, everyday running around town. Throw Foursquare and Gowalla check-ins into the picture and the internet is little more than a stream of “I’m here,&# “Cool, now I’m over there,&# “Hey, did you hear that Bill will be there soon? Ready for Yet Another Social Platform?

Hotels 160
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Paywall for News.com and Online Community Social Media

Laurel Papworth

As tomorrow is an historic day – The Australian and other news.com sites move behind the paywall – what WILL we pay for, what SHOULD we pay for and what OTHER revenues streams are being missed by News.com refusal to build online communities around their content? The Function of News in Community.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Four high-rise hotels surround Starbucks like castle ramparts, each filled with caffeine-crazed travelers. for most business travelers, it’s also incredibly helpful. But Mike becomes memorable when he connects with a core truth of travelers–we're in unfamiliar territory and need good wayfinding.

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Social Media Predictions for 2010

Social Media Marketing

The former Speaker of the House Tip O'Neill once famously said "All politics is local," meaning that ultimately, people care most about what's going on in communities around them. Social media is no different. As an adjunct to location-based social networks, expect location-based search to blossom as well.