Jeff Esposito

DECEMBER 20, 2010

One downside to oversharing is that communities like Twitter seem to self police themselves. We should never take stalking lightly, even if we make it easier for folks to do it with geo-location sites like foursquare, SCVNGR and Facebook places. It is definitely scary.

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Diagrams Social Media Foursquare Privacy 54

Jeff Esposito

MARCH 29, 2012

Does your community have lurkers? Set sail with Captain Morgan’s new Foursquare -connected game – in all honesty, I am not a huge fan of social gaming. Indiana High School Student, Expelled For Tweeting Profanity – I am not going to lie but I don’t understand the world that we are living in. What Should You Do With Your Lurkers?

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Lurker Foursquare Social Networking Communities 40

Jeff Esposito

DECEMBER 8, 2010

If companies were aware of the space, it was often from a communications perspective. Fast forward to today and the space is littered with case studies of company X, Y or Z making some serious coin off their community. Boston’s Boloco does a great job of this using Twitter and foursquare.

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Social Media Marketing Foursquare Case Study 45

Jeff Esposito

FEBRUARY 6, 2012

Now, that’s amplified by posting on Facebook or checking in on Foursquare. But, we also tweet about other things that matter to our community: food, technology, philanthropy, pop culture. We use all of these things combined as the foundation for relevant, ongoing communications. Tell your friends!

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Delicious Foursquare Conversation Social Media 39